Amaran vs Neewer:Which is more popular?
In September 2026, Amaran had more branded searches than Neewer among ring light brands worldwide. Amaran had about 143,000 branded searches, while Neewer had 77,000. Amaran made up 35.6% of all ring light brand searches we track, and Neewer accounted for 19.1%. When we asked ChatGPT and Google AI Overviews about ring light brands, Neewer appeared in all five answers and Amaran in none.
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Top ring light brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Neewer appeared in all five answers. Amaran did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Neewer5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Lume Cube5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
UBeesize2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Godox1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Elgato1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Amaran0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Aputure0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers- DigiPower0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Sensyne0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about ring light brands
5 answers
Asked ChatGPT
“Which ring light brand should I buy?”
Asked ChatGPT
“What are the best ring light brands?”
Asked ChatGPT
“What's the best ring light brand for selfies?”
Searched Google, AI Overview
“best ring light”
Searched Google, AI Overview
“ring light for selfies”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Amaran or Neewer more popular in search?
This chart shows how often people search Google for Amaran and Neewer by name. Each line represents a brand's share of searches for all nine ring light brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Amaran, Neewer. The figures are in the table below the chart.
View monthly share of searches table
| Month | Amaran | Godox | Neewer | Aputure | Lume Cube | Elgato | DigiPower | UBeesize | Sensyne |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 42.1% | 25.6% | 18.1% | 8.6% | 2.3% | 1.8% | 0.75% | 0.58% | 0.26% |
| Nov 2025 | 47% | 23.3% | 16.9% | 7.8% | 2.1% | 1.5% | 0.69% | 0.44% | 0.24% |
| Dec 2025 | 48.8% | 24.4% | 14.9% | 6.7% | 2.2% | 1.4% | 0.64% | 0.69% | 0.3% |
| Jan 2026 | 42% | 25.5% | 18.8% | 8.2% | 2.3% | 1.7% | 0.7% | 0.58% | 0.26% |
| Feb 2026 | 38.5% | 28.5% | 20.2% | 7.8% | 2.2% | 1.5% | 0.64% | 0.53% | 0.22% |
| Mar 2026 | 37.3% | 27.3% | 22.2% | 7.5% | 2.5% | 1.6% | 0.89% | 0.51% | 0.21% |
| Apr 2026 | 41.1% | 25.5% | 19.9% | 8.3% | 2.3% | 1.4% | 0.82% | 0.56% | 0.23% |
| May 2026 | 41.3% | 25.6% | 20.6% | 6.8% | 2.3% | 1.3% | 1.3% | 0.57% | 0.24% |
| Jun 2026 | 42.7% | 26.8% | 18.5% | 7.1% | 1.9% | 1.3% | 0.89% | 0.59% | 0.22% |
| Jul 2026 | 49.3% | 25.6% | 14.8% | 5.8% | 1.9% | 1.2% | 0.82% | 0.45% | 0.21% |
| Aug 2026 | 40.5% | 31% | 17.5% | 5.8% | 2.3% | 1.2% | 0.82% | 0.56% | 0.23% |
| Sep 2026 | 35.6% | 32.9% | 19.1% | 7.2% | 2% | 1.5% | 0.9% | 0.6% | 0.22% |
How has the Amaran and Neewer comparison changed over the last 12 months?
3 findings
- Amaran was ahead of Neewer in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Amaran’s share of searches among ring light brands worldwide moved from 42.1% to 35.6%, and its estimated monthly branded searches moved from 211K to 143K.
- Across the 12 months ending September 2026, Neewer’s share of searches among ring light brands worldwide moved from 18.1% to 19.1%, and its estimated monthly branded searches moved from 90.5K to 77K.
How did search popularity change for ring light brands worldwide in September 2026?
2 changes
In September 2026, Neewer gained share of searches among ring light brands worldwide, from 17.5% to 19.1%.
In September 2026, Amaran lost share of searches among ring light brands worldwide, from 40.5% to 35.6%.
How are branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using Amaran’s and Neewer’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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