Brandwave

Blackstone vs Weber:Which is more popular?

In September 2026, Weber had more branded searches than Blackstone among portable grill brands worldwide. Weber had about 670,000 branded searches, while Blackstone had 165,000. Weber made up 44.9% of all portable grill brand searches we track, and Blackstone accounted for 11.1%. When we asked ChatGPT and Google AI Overviews about portable grill brands, Weber appeared in all five answers and Blackstone in two. Weber was mentioned before Blackstone in every answer.

Among portable grill brands worldwide in September 2026

Who do people search for more?

Weber, about 4 searches for every 1 for Blackstone

Weber 670K searchesBlackstone 165K searches

Who does AI mention more?

Weber, mentioned in every answer we collected

Weber in 5 of 5Blackstone in 2 of 5

Who does AI recommend more?

Weber, named ahead of Blackstone in every answer

Weber first in 4Blackstone never first

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Top portable grill brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Weber appeared in all five answers. Blackstone was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Weber was listed before Blackstone in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Weber1st
  2. Coleman2nd
  3. Blackstone3rd
  4. Cuisinart4th
  5. Napoleon5th
  6. Traeger6th
  7. Pit Boss–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Weber5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Coleman3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Blackstone2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Cuisinart2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Napoleon1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Traeger1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Pit Boss0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about portable grill brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Blackstone or Weber more popular in search?

This chart shows how often people search Google for Blackstone and Weber by name. Each line represents a brand's share of searches for all seven portable grill brands we track, month by month, from English-language searches worldwide.

Blackstone and Weber among portable grill brands worldwide, by month

Share of searches by month for Weber, Blackstone. The figures are in the table below the chart.

View monthly share of searches table
MonthWeberColemanBlackstoneCuisinartNapoleonPit BossTraeger
Oct 202541.7%16.5%11.1%13.5%5.8%5.3%6.1%
Nov 202539.8%12.9%10.5%15.8%5.1%7.2%8.7%
Dec 202538.1%13.5%11.1%16.6%4.4%7.3%9.1%
Jan 202640.2%16%10.7%16%5.2%4.9%7.1%
Feb 202645.2%14.4%9.7%11.8%7.2%5.4%6.5%
Mar 202646%11.6%11.6%9.4%11%5.3%5.2%
Apr 202650.4%9%11.1%6.1%13.5%5%5%
May 202649.2%7.8%14.2%6.3%12.6%4.7%5.2%
Jun 202644.3%9.8%14.6%6.5%12.3%6%6.5%
Jul 202644.9%10.9%13.4%8.9%11.5%5.5%4.9%
Aug 202646.4%12.8%10.4%10.4%9.3%5%5.7%
Sep 202644.9%13.5%11.1%11.1%7.3%6.2%6.1%

How has the Blackstone and Weber comparison changed over the last 12 months?

3 findings
  • Weber was ahead of Blackstone in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Blackstone’s share of searches among portable grill brands worldwide held steady at 11.1%, and its estimated monthly branded searches held steady at 165K.
  • Across the 12 months ending September 2026, Weber’s share of searches among portable grill brands worldwide moved from 41.7% to 44.9%, and its estimated monthly branded searches moved from 619K to 670K.

How did search popularity change for portable grill brands worldwide in September 2026?

2 changes
  1. In September 2026, Blackstone gained share of searches among portable grill brands worldwide, from 10.4% to 11.1%.

  2. In September 2026, Weber lost share of searches among portable grill brands worldwide, from 46.4% to 44.9%.

How are branded searches counted?

6 search terms

Brandwave collects information about searches that people make online using Blackstone’s and Weber’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Blackstone

1 branded search term

  • blackstone griddle

Weber

5 branded search terms

  • weber
  • weber barbecue
  • weber bbq
  • weber grill
  • weber smoker

How the Brand Demand Index is measured

Other head-to-heads among portable grill brands

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