Brandwave

Coleman vs Napoleon:Which is searched more?

In September 2026, Coleman had more branded searches than Napoleon among portable grill brands worldwide. Coleman was estimated to have 241K branded searches compared to Napoleon’s 109K, and held a 17% Share of Search versus Napoleon’s 7.7%. These are worldwide searches for English-language branded terms.

Share of Search among portable grill brands worldwide in September 2026Which is more popular in search, Coleman or Napoleon?
Coleman17%241K searches
vs
Napoleon7.7%109K searches

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Which is more popular in search, Coleman or Napoleon?

Compare the portable grill brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Coleman and Napoleon among portable grill brands worldwide, by month

Share of Search by month for Coleman, Napoleon. The figures are in the table below the chart.

View monthly share of search table
MonthWeberColemanCuisinartNapoleonPit BossTraeger
Oct 202543.9%19.8%18.2%6.1%5.6%6.4%
Nov 202540.6%14.9%23.2%5.2%7.3%8.8%
Dec 202538.5%15.4%25.1%4.4%7.4%9.2%
Jan 202639.7%18.6%24.7%5.1%4.8%7%
Feb 202646.5%16.8%17.1%7.4%5.5%6.7%
Mar 202648.8%14.1%14.4%11.6%5.6%5.5%
Apr 202654.6%11.5%8.5%14.6%5.5%5.4%
May 202655.3%10.7%8.7%14.2%5.3%5.8%
Jun 202649.4%13.7%9.3%13.7%6.7%7.3%
Jul 202649.1%15%12%12.5%6%5.4%
Aug 202648.6%16.8%13.8%9.7%5.2%6%
Sep 202647.4%17%15%7.7%6.5%6.4%

How has the Coleman and Napoleon comparison changed over the last 12 months?

  • The lead changed hands 2 times in the 12 months ending September 2026: Napoleon took it in April 2026, Coleman took it in July 2026.
  • Across the 12 months ending September 2026, Coleman’s estimated Share of Search among portable grill brands worldwide moved from 19.8% to 17%, and its estimated monthly branded searches moved from 279K to 241K.
  • Across the 12 months ending September 2026, Napoleon’s estimated Share of Search among portable grill brands worldwide moved from 6.1% to 7.7%, and its estimated monthly branded searches moved from 86.2K to 109K.

How did search popularity change for portable grill brands worldwide in September 2026?

  1. In September 2026, Napoleon lost estimated Share of Search among portable grill brands worldwide, from 9.7% to 7.7%.

  2. Coleman’s estimated Share of Search among portable grill brands worldwide has gained ground for 3 months in a row, from 13.7% to 17% in September 2026.

Other head-to-heads among portable grill brands

How each brand is measured

Brandwave collects information about searches that people make online using Coleman’s and Napoleon’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Coleman

3 branded search terms

  • coleman
  • coleman camping stove
  • coleman tent

Napoleon

4 branded search terms

  • napoleon barbecue
  • napoleon bbq
  • napoleon gas grill
  • napoleon grill

How the Brand Demand Index is measured

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