Panasonic vs Samsung:Which is more popular?
In September 2026, Panasonic had more branded searches than Samsung among microwave brands worldwide. Panasonic had about 1 million branded searches, while Samsung had 151,000. Panasonic made up 55% of all microwave brand searches we track, and Samsung accounted for 8.1%. When we asked ChatGPT and Google AI Overviews about microwave brands, Panasonic appeared in all five answers and Samsung in none.
Who do people search for more?
Panasonic, about 7 searches for every 1 for Samsung
Who does AI mention more?
Panasonic, mentioned in every answer we collected
Who does AI recommend more?
Panasonic, the only one of the two named
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Top microwave brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Panasonic appeared in all five answers. Samsung did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Panasonic5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Toshiba5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Breville3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Sharp3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
GE Appliances3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
LG2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Samsung0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Bosch0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about microwave brands
5 answers
Asked ChatGPT
“Which microwave brand should I buy?”
Asked ChatGPT
“What are the best microwave brands?”
Asked ChatGPT
“What's the best microwave brand for everyday cooking?”
Searched Google, AI Overview
“microwave brands”
Searched Google, AI Overview
“best microwave”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Panasonic or Samsung more popular in search?
This chart shows how often people search Google for Panasonic and Samsung by name. Each line represents a brand's share of searches for all eight microwave brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Panasonic, Samsung. The figures are in the table below the chart.
View monthly share of searches table
| Month | Panasonic | LG | Breville | Samsung | Sharp | GE Appliances | Bosch | Toshiba |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 55.3% | 23.5% | 7.5% | 7.5% | 2.1% | 1.6% | 1.3% | 1.1% |
| Nov 2025 | 51.8% | 19.1% | 13% | 8.9% | 2.4% | 2% | 1.5% | 1.3% |
| Dec 2025 | 52.7% | 19.6% | 13.3% | 7.6% | 2.2% | 2% | 1.3% | 1.4% |
| Jan 2026 | 52.6% | 23.5% | 9.1% | 7.5% | 2.5% | 2% | 1.3% | 1.4% |
| Feb 2026 | 56.3% | 22.2% | 7.2% | 8.2% | 2% | 1.6% | 1.5% | 1% |
| Mar 2026 | 52.1% | 26.5% | 7.1% | 8.1% | 2% | 1.9% | 1.2% | 1% |
| Apr 2026 | 62% | 18.1% | 7% | 7% | 1.8% | 2.3% | 1% | 0.84% |
| May 2026 | 61.9% | 18.6% | 7.3% | 7.2% | 1.8% | 1.3% | 1.1% | 0.86% |
| Jun 2026 | 58% | 20.7% | 8% | 8% | 2% | 1.2% | 1.2% | 0.96% |
| Jul 2026 | 56% | 20.9% | 8.2% | 9.4% | 2% | 1.2% | 1.2% | 1.2% |
| Aug 2026 | 53.3% | 24.1% | 7.8% | 9% | 2.2% | 1.4% | 1.1% | 1.1% |
| Sep 2026 | 55% | 20.9% | 9.9% | 8.1% | 2.3% | 1.5% | 1.4% | 0.98% |
How has the Panasonic and Samsung comparison changed over the last 12 months?
3 findings
- Panasonic was ahead of Samsung in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Panasonic’s share of searches among microwave brands worldwide moved from 55.3% to 55%, and its estimated monthly branded searches moved from 1.1M to 1M.
- Across the 12 months ending September 2026, Samsung’s share of searches among microwave brands worldwide moved from 7.5% to 8.1%, and its estimated monthly branded searches held steady at 151K.
How did search popularity change for microwave brands worldwide in September 2026?
3 changes
In September 2026, Breville overtook Samsung to rank 3rd among microwave brands worldwide, with 9.9% of the searches.
In September 2026, Panasonic gained share of searches among microwave brands worldwide, from 53.3% to 55%.
In September 2026, Samsung lost share of searches among microwave brands worldwide, from 9% to 8.1%.
How are branded searches counted?
6 search terms
Brandwave collects information about searches that people make online using Panasonic’s and Samsung’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among microwave brands
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