Brandwave

Metal Straw brands:Which are searched most?

In September 2026, Stanley was the most searched among metal Straw brands worldwide, with an estimated 659K branded searches and 43.4% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Stanley43.4%
  2. Hydro Flask31%
  3. YETI25.6%

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Share of SearchLeaderboard

Compare the metal straw brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among metal Straw brands worldwide, by month

Share of Search by month for Stanley, Hydro Flask, YETI. The figures are in the table below the chart.

View monthly share of search table
MonthStanleyHydro FlaskYETI
Oct 202536.3%38.7%25%
Nov 202533%39.2%27.8%
Dec 202531%34.9%34.1%
Jan 202633.3%38.1%28.6%
Feb 202632.3%36.7%31%
Mar 202636.9%36.6%26.5%
Apr 202637.6%34.7%27.6%
May 202637.7%32.4%29.9%
Jun 202640.9%30.8%28.3%
Jul 202639.5%33.8%26.7%
Aug 202643.6%33.5%22.9%
Sep 202643.4%31%25.6%

This month’s ranking, September 2026

  1. 1.Stanley

    43.4%

    Held 1st. 659K estimated branded searches, -27.3% vs prior month. Share -0.2 points.

  2. 2.Hydro Flask

    31%

    Held 2nd. 470K estimated branded searches, -32.4% vs prior month. Share -2.5 points.

  3. 3.YETI

    25.6%

    Held 3rd. 388K estimated branded searches, -18.4% vs prior month. Share +2.7 points.

Compare search popularity between leading brands

Which brand is most popular in search among metal Straw brands worldwide?

In September 2026, Stanley was the most searched among metal Straw brands worldwide, with an estimated 659K branded searches and 43.4% estimated Share of Search within this set. Hydro Flask is in 2nd place, 12.4 percentage points behind at 31% Share of Search.

Global metal Straw brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Stanley36.3% → 43.4%43.6%Aug 202631%Dec 20252nd → 1st
Hydro Flask38.7% → 31%39.2%Nov 202530.8%Jun 20261st → 2nd
YETI25% → 25.6%34.1%Dec 202522.9%Aug 20263rd

Each finding as a sentence

  • Across the 12 months ending September 2026, Stanley’s estimated Share of Search among metal Straw brands worldwide increased from 36.3% to 43.4%.
  • Across the 12 months ending September 2026, Hydro Flask’s estimated Share of Search among metal Straw brands worldwide decreased from 38.7% to 31%.
  • Across the 12 months ending September 2026, YETI’s estimated Share of Search among metal Straw brands worldwide increased from 25% to 25.6%.
  • Across the 12 months ending September 2026, Stanley’s estimated Share of Search among metal Straw brands worldwide peaked at 43.6% in August 2026 and was lowest at 31% in December 2025.
  • Across the 12 months ending September 2026, Hydro Flask’s estimated Share of Search among metal Straw brands worldwide peaked at 39.2% in November 2025 and was lowest at 30.8% in June 2026.
  • Across the 12 months ending September 2026, YETI’s estimated Share of Search among metal Straw brands worldwide peaked at 34.1% in December 2025 and was lowest at 22.9% in August 2026.
  • Across the 12 months ending September 2026, Stanley rose from 2nd to 1st among metal Straw brands worldwide.
  • Across the 12 months ending September 2026, Hydro Flask fell from 1st to 2nd among metal Straw brands worldwide.

How did search popularity change for metal Straw brands worldwide in September 2026?

  1. In September 2026, YETI gained estimated Share of Search among metal Straw brands worldwide, from 22.9% to 25.6%.

  2. In September 2026, Hydro Flask lost estimated Share of Search among metal Straw brands worldwide, from 33.5% to 31%.

  3. Estimated monthly branded searches for Stanley worldwide rose 23.2% over 12 measured months, from 535K to 659K in September 2026.

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