Brandwave

Rogue Fitness vs Versa Gripps:Which is more popular?

In September 2026, Rogue Fitness had more branded searches than Versa Gripps among lifting straps brands worldwide. Rogue Fitness had about 110,000 branded searches, while Versa Gripps had 49,500. Rogue Fitness made up 44% of all lifting straps brand searches we track, and Versa Gripps accounted for 19.8%. When we asked ChatGPT and Google AI Overviews about lifting straps brands, Rogue Fitness and Versa Gripps each appeared in two of the five answers. Rogue Fitness was mentioned before Versa Gripps in two out of three answers that named either.

Among lifting straps brands worldwide in September 2026

Who do people search for more?

Rogue Fitness, about 2 searches for every 1 for Versa Gripps

Rogue Fitness 110K searchesVersa Gripps 49.5K searches

Who does AI mention more?

Both were mentioned in 2 of 5 answers.

Rogue Fitness in 2 of 5Versa Gripps in 2 of 5

Who does AI recommend more?

Rogue Fitness, named ahead of Versa Gripps in 2 of 3 answers

Rogue Fitness first in 2Versa Gripps first in 1

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Top lifting straps brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Rogue Fitness and Versa Gripps were each mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Rogue Fitness was listed before Versa Gripps in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Gymreapers1st
  2. Rogue Fitness2nd
  3. Harbinger3rd
  4. SBD4th
  5. Versa Gripps5th
  6. Eleiko–
  7. RDX–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Gymreapers5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • SBD3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Harbinger3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Rogue Fitness2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Versa Gripps2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Eleiko0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • RDX0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about lifting straps brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Rogue Fitness or Versa Gripps more popular in search?

This chart shows how often people search Google for Rogue Fitness and Versa Gripps by name. Each line represents a brand's share of searches for all seven lifting straps brands we track, month by month, from English-language searches worldwide.

Rogue Fitness and Versa Gripps among lifting straps brands worldwide, by month

Share of searches by month for Rogue Fitness, Versa Gripps. The figures are in the table below the chart.

View monthly share of searches table
MonthRogue FitnessVersa GrippsGymreapersEleikoSBDRDXHarbinger
Oct 202543.6%19.6%13.1%10.7%8.8%2.1%2.1%
Nov 202546.3%17%17%9.3%7.6%1.5%1.3%
Dec 202541.6%22.8%15.3%8.4%8.4%2%1.6%
Jan 202642.8%19.2%15.7%10.5%8.6%1.7%1.6%
Feb 202642.5%19.1%15.6%10.5%8.6%2.1%1.6%
Mar 202646%16.9%16.9%9.2%7.6%1.8%1.6%
Apr 202647.7%17.5%14.3%9.6%7.8%1.6%1.6%
May 202648.2%17.7%14.5%9.7%6.5%1.6%1.9%
Jun 202651.4%15.4%12.6%8.5%8.5%1.7%2%
Jul 202649%17.9%14.7%8%6.6%2%1.8%
Aug 202647.2%21.2%14.2%7.8%6.3%1.5%1.8%
Sep 202644%19.8%16.2%8.9%7.2%2.2%1.7%

How has the Rogue Fitness and Versa Gripps comparison changed over the last 12 months?

3 findings

How did search popularity change for lifting straps brands worldwide in September 2026?

2 changes
  1. In September 2026, Rogue Fitness lost share of searches among lifting straps brands worldwide, from 47.2% to 44%.

  2. In September 2026, Versa Gripps lost share of searches among lifting straps brands worldwide, from 21.2% to 19.8%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Rogue Fitness’ and Versa Gripps’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Rogue Fitness

1 branded search term

  • rogue fitness

Versa Gripps

1 branded search term

  • versa gripps

How the Brand Demand Index is measured

Other head-to-heads among lifting straps brands

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