Brandwave

Lifting Straps brands:Which are searched most?

In September 2026, Gymshark was the most searched among lifting Straps brands worldwide, with an estimated 3.4M branded searches and 74.4% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Gymshark74.4%
  2. Onyx14.8%
  3. Purple5.9%
  4. Harbinger3%
  5. Gymreapers0.89%
  6. Eleiko0.49%
  7. SBD0.4%
  8. RDX0.12%

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Share of SearchLeaderboard

Compare the lifting straps brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among lifting Straps brands worldwide, by month

Share of Search by month for Gymshark, Onyx, Purple, Harbinger. The figures are in the table below the chart.

View monthly share of search table
MonthGymsharkOnyxPurpleHarbingerGymreapersEleikoSBDRDX
Oct 202569.6%20.4%5.5%2.8%0.68%0.55%0.45%0.11%
Nov 202586.2%7.7%3.7%1.3%0.56%0.31%0.25%0.05%
Dec 202579.5%12.9%4.2%1.7%0.77%0.42%0.42%0.1%
Jan 202677.2%12.5%5.1%3.1%0.92%0.61%0.5%0.1%
Feb 202673.8%14.4%6.9%2.9%0.87%0.58%0.47%0.12%
Mar 202674%14.7%7.1%2.4%0.88%0.48%0.4%0.1%
Apr 202677.5%12.6%6.1%2.1%0.76%0.51%0.42%0.08%
May 202672.8%14.4%8.4%2.4%0.87%0.58%0.39%0.09%
Jun 202678.5%12.8%5.1%2.1%0.63%0.42%0.42%0.08%
Jul 202674.8%14.9%6%2.4%0.9%0.49%0.4%0.12%
Aug 202673.6%14.6%7.1%2.9%0.88%0.48%0.39%0.1%
Sep 202674.4%14.8%5.9%3%0.89%0.49%0.4%0.12%

This month’s ranking, September 2026

  1. 1.Gymshark

    74.4%

    Held 1st. 3.4M estimated branded searches, 0% vs prior month. Share +0.9 points.

  2. 2.Onyx

    14.8%

    Held 2nd. 673K estimated branded searches, 0% vs prior month. Share +0.2 points.

  3. 3.Purple

    5.9%

    Held 3rd. 269K estimated branded searches, -17.1% vs prior month. Share -1.1 points.

  4. Held 4th. 135K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Gymreapers

    0.89%

    Held 5th. 40.5K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Eleiko

    0.49%

    Held 6th. 22.2K estimated branded searches, 0% vs prior month. Share 0 points.

  7. 7.SBD

    0.4%

    Held 7th. 18.1K estimated branded searches, 0% vs prior month. Share 0 points.

  8. 8.RDX

    0.12%

    Held 8th. 5.4K estimated branded searches, +22.7% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among lifting Straps brands worldwide?

In September 2026, Gymshark was the most searched among lifting Straps brands worldwide, with an estimated 3.4M branded searches and 74.4% estimated Share of Search within this set. Onyx is in 2nd place, 59.7 percentage points behind at 14.8% Share of Search.

Global lifting Straps brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Gymshark69.6% → 74.4%86.2%Nov 202569.6%Oct 20251st
Onyx20.4% → 14.8%20.4%Oct 20257.7%Nov 20252nd
Purple5.5% → 5.9%8.4%May 20263.7%Nov 20253rd
Harbinger2.8% → 3%3.1%Jan 20261.3%Nov 20254th
Gymreapers0.68% → 0.89%0.92%Jan 20260.56%Nov 20255th
Eleiko0.55% → 0.49%0.61%Jan 20260.31%Nov 20256th
SBD0.45% → 0.4%0.5%Jan 20260.25%Nov 20257th
RDX0.11% → 0.12%0.12%Jul 20260.05%Nov 20258th

Each finding as a sentence

  • Across the 12 months ending September 2026, Gymshark’s estimated Share of Search among lifting Straps brands worldwide increased from 69.6% to 74.4%.
  • Across the 12 months ending September 2026, Onyx’s estimated Share of Search among lifting Straps brands worldwide decreased from 20.4% to 14.8%.
  • Across the 12 months ending September 2026, Gymshark’s estimated Share of Search among lifting Straps brands worldwide peaked at 86.2% in November 2025 and was lowest at 69.6% in October 2025.
  • Across the 12 months ending September 2026, Onyx’s estimated Share of Search among lifting Straps brands worldwide peaked at 20.4% in October 2025 and was lowest at 7.7% in November 2025.
  • Across the 12 months ending September 2026, Purple’s estimated Share of Search among lifting Straps brands worldwide peaked at 8.4% in May 2026 and was lowest at 3.7% in November 2025.
  • Across the 12 months ending September 2026, Harbinger’s estimated Share of Search among lifting Straps brands worldwide peaked at 3.1% in January 2026 and was lowest at 1.3% in November 2025.
  • Across the 12 months ending September 2026, Purple, Harbinger, Gymreapers, Eleiko, SBD and RDX held steady: their estimated Share of Search among lifting Straps brands worldwide each moved less than 0.5 percentage points.

How did search popularity change for lifting Straps brands worldwide in September 2026?

  1. In September 2026, Gymshark gained estimated Share of Search among lifting Straps brands worldwide, from 73.6% to 74.4%.

  2. In September 2026, Purple lost estimated Share of Search among lifting Straps brands worldwide, from 7.1% to 5.9%.

  3. Harbinger’s estimated Share of Search among lifting Straps brands worldwide has gained ground for 3 months in a row, from 2.1% to 3% in September 2026.

  4. Estimated monthly branded searches for Gymreapers worldwide rose 22.4% over 12 measured months, from 33.1K to 40.5K in September 2026.

  5. Estimated monthly branded searches for Onyx worldwide fell 32.7% over 12 measured months, from 1M to 673K in September 2026.

  6. Estimated monthly branded searches for SBD worldwide fell 18.5% over 12 measured months, from 22.2K to 18.1K in September 2026.

  7. Estimated monthly branded searches for Eleiko worldwide fell 18.1% over 12 measured months, from 27.1K to 22.2K in September 2026.

How the Brand Demand Index is measured

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