Brandwave

Lie-Nielsen vs Veritas:Which is more popular?

In September 2026, Lie-Nielsen had more branded searches than Veritas among jack plane brands worldwide. Lie-Nielsen had about 12,100 branded searches, while Veritas had 4,500. Lie-Nielsen made up 3.2% of all jack plane brand searches we track, and Veritas accounted for 1.2%. When we asked ChatGPT and Google AI Overviews about jack plane brands, both Lie-Nielsen and Veritas appeared in all five answers. Lie-Nielsen was mentioned before Veritas in every answer.

Among jack plane brands worldwide in September 2026

Who do people search for more?

Lie-Nielsen, about 3 searches for every 1 for Veritas

Lie-Nielsen 12.1K searchesVeritas 4.5K searches

Who does AI mention more?

Both are mentioned in every answer we collected.

Lie-Nielsen in 5 of 5Veritas in 5 of 5

Who does AI recommend more?

Lie-Nielsen, named ahead of Veritas in every answer

Lie-Nielsen first in 5Veritas never first

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Top jack plane brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, both Lie-Nielsen and Veritas showed up in all five answers. Lie-Nielsen was listed before Veritas in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Lie-Nielsen1st
  2. Stanley2nd
  3. Veritas3rd
  4. WoodRiver4th
  5. Craftsman–
  6. Irwin–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Stanley5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Lie-Nielsen5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Veritas5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • WoodRiver3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Craftsman0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Irwin0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about jack plane brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Lie-Nielsen or Veritas more popular in search?

This chart shows how often people search Google for Lie-Nielsen and Veritas by name. Each line represents a brand's share of searches for all six jack plane brands we track, month by month, from English-language searches worldwide.

Lie-Nielsen and Veritas among jack plane brands worldwide, by month

Share of searches by month for Lie-Nielsen, Veritas. The figures are in the table below the chart.

View monthly share of searches table
MonthCraftsmanStanleyLie-NielsenVeritasIrwinWoodRiver
Oct 202576%15.3%4.6%1.5%2%0.59%
Nov 202573.6%18.1%4.4%1.7%1.6%0.57%
Dec 202576.6%15.4%4.6%1.5%1.4%0.48%
Jan 202679.5%13.1%3.9%1.5%1.4%0.5%
Feb 202684.3%9.3%3.4%0.98%1.2%0.82%
Mar 202685.4%9.4%2.8%1%1%0.36%
Apr 202685.2%9.4%2.8%0.93%1.3%0.44%
May 202685.2%9.4%2.8%0.93%1.3%0.44%
Jun 202683.7%11.3%2.8%0.91%1%0.43%
Jul 202683.5%11.2%2.7%1.1%1%0.43%
Aug 202681.6%13.4%2.7%0.95%0.98%0.42%
Sep 202680.6%13.3%3.2%1.2%1.2%0.51%

How has the Lie-Nielsen and Veritas comparison changed over the last 12 months?

3 findings
  • Lie-Nielsen was ahead of Veritas in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Lie-Nielsen’s share of searches among jack plane brands worldwide moved from 4.6% to 3.2%, and its estimated monthly branded searches moved from 14.8K to 12.1K.
  • Across the 12 months ending September 2026, Veritas’ share of searches among jack plane brands worldwide moved from 1.5% to 1.2%, and its estimated monthly branded searches moved from 4.8K to 4.5K.

How did search popularity change for jack plane brands worldwide in September 2026?

2 changes
  1. In September 2026, Lie-Nielsen gained share of searches among jack plane brands worldwide, from 2.7% to 3.2%.

  2. In September 2026, Veritas rose from 5th to 4th among jack plane brands worldwide.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Lie-Nielsen’s and Veritas’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Lie-Nielsen

1 branded search term

  • lie nielsen

Veritas

2 branded search terms

  • veritas planes
  • veritas tools

How the Brand Demand Index is measured

Other head-to-heads among jack plane brands

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