Brandwave

How popular isLie-Nielsen?

In September 2026, people searched for Lie-Nielsen by name about 12,100 times worldwide, an 18.2% decrease from the previous year. These searches made up 3.2% of all global jack plane brand searches, placing Lie-Nielsen third out of six brands. When we asked both ChatGPT and Google AI Overviews about jack plane brands, Lie-Nielsen appeared in all answers and was the most recommended of the six.

Search and AI answers in September 2026

Lie-Nielsen is the third most searched of 6 competitors and the most recommended in AI answers.

  1. CraftsmanShare of searches 80.6%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  2. StanleyShare of searches 13.3%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
  3. Lie-NielsenShare of searches 3.2%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  4. VeritasShare of searches 1.2%Mentioned in 5 of 5 AI answersPlace in AI recommendations 3rd
  5. IrwinShare of searches 1.2%Mentioned in 0 of 5 AI answersPlace in AI recommendations –

+1 more

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Top jack plane brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Lie-Nielsen appeared in all five answers. Lie-Nielsen is the most recommended of the six.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Lie-Nielsen1st
  2. Stanley2nd
  3. Veritas3rd
  4. WoodRiver4th
  5. Craftsman–
  6. Irwin–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Stanley5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Lie-Nielsen5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Veritas5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • WoodRiver3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Craftsman0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Irwin0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about jack plane brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which jack plane brands compete with Lie-Nielsen?

Lie-Nielsen against jack plane brands worldwide, by month

Share of searches by month for Craftsman, Stanley, Lie-Nielsen. The figures are in the table below the chart.

View monthly share of searches table
MonthCraftsmanStanleyLie-NielsenVeritasIrwinWoodRiver
Oct 202576%15.3%4.6%1.5%2%0.59%
Nov 202573.6%18.1%4.4%1.7%1.6%0.57%
Dec 202576.6%15.4%4.6%1.5%1.4%0.48%
Jan 202679.5%13.1%3.9%1.5%1.4%0.5%
Feb 202684.3%9.3%3.4%0.98%1.2%0.82%
Mar 202685.4%9.4%2.8%1%1%0.36%
Apr 202685.2%9.4%2.8%0.93%1.3%0.44%
May 202685.2%9.4%2.8%0.93%1.3%0.44%
Jun 202683.7%11.3%2.8%0.91%1%0.43%
Jul 202683.5%11.2%2.7%1.1%1%0.43%
Aug 202681.6%13.4%2.7%0.95%0.98%0.42%
Sep 202680.6%13.3%3.2%1.2%1.2%0.51%

  1. 1.Craftsman

    80.6%

    Held 1st. 301K estimated branded searches, -18.2% vs prior month. Share -0.9 points.

  2. 2.Stanley

    13.3%

    Held 2nd. 49.5K estimated branded searches, -18.2% vs prior month. Share -0.2 points.

  3. 3.Lie-Nielsen

    3.2%

    Held 3rd. 12.1K estimated branded searches, 0% vs prior month. Share +0.6 points.

  4. 4.Veritas

    1.2%

    Moved from 5th to 4th. 4.5K estimated branded searches, +4.7% vs prior month. Share +0.3 points.

  5. 5.Irwin

    1.2%

    Moved from 4th to 5th. 4.4K estimated branded searches, 0% vs prior month. Share +0.2 points.

  6. 6.WoodRiver

    0.51%

    Held 6th. 1.9K estimated branded searches, 0% vs prior month. Share +0.1 points.

Compare popularity between Lie-Nielsen and its closest rivals

Every comparison with Lie-Nielsen

11 comparisons

How has branded search demand for Lie-Nielsen changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Lie-Nielsen worldwide fell from 14.8K to 12.1K.
  • Across the 12 months ending September 2026, Lie-Nielsen’s share of searches among jack plane brands worldwide decreased from 4.6% to 3.2%.
  • Across the 12 months ending September 2026, Lie-Nielsen’s share of searches among jack plane brands worldwide peaked at 4.6% in December 2025 and was lowest at 2.7% in August 2026.

How did search popularity change for jack plane brands worldwide in September 2026?

4 changes

  1. In September 2026, Lie-Nielsen gained share of searches among jack plane brands worldwide, from 2.7% to 3.2%.

  2. In September 2026, Craftsman lost share of searches among jack plane brands worldwide, from 81.6% to 80.6%.

  3. In September 2026, Veritas rose from 5th to 4th among jack plane brands worldwide.

  4. In September 2026, Irwin fell from 4th to 5th among jack plane brands worldwide.

How are Lie-Nielsen’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Lie-Nielsen’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • lie nielsen

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How the Brand Demand Index is measured

Where does Lie-Nielsen compete?

Lie-Nielsen is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Hand planer brands5th of 100.56%Show ranking
Jack plane brands3rd of 63.2%Shown above
Creator with pink hair and a pink jacket

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