Hiking footwear brands:Which brands are most popular in search?
In August 2026, Merrell was the most searched among hiking footwear brands worldwide, with an estimated 691K branded searches and 75.6% estimated Share of Search within this set. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Share of SearchLeaderboard
Compare brands that offer footwear for hiking. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Merrell, Salomon, LOWA, KEEN. The figures are in the table below the chart.
View monthly share of search table
| Month | Merrell | Salomon | LOWA | KEEN | SCARPA |
|---|---|---|---|---|---|
| Oct 2025 | 80.4% | 11.3% | 4% | 3% | 1.2% |
| Nov 2025 | 82.1% | 9.9% | 4.2% | 2.7% | 1.1% |
| Dec 2025 | 80.5% | 11.4% | 4% | 2.9% | 1.3% |
| Jan 2026 | 78% | 13.1% | 4.6% | 2.9% | 1.4% |
| Feb 2026 | 78.5% | 12.1% | 4.5% | 3.5% | 1.4% |
| Mar 2026 | 79.8% | 12% | 4% | 3.1% | 1.1% |
| Apr 2026 | 79.9% | 11.7% | 3.7% | 3.4% | 1.2% |
| May 2026 | 78.8% | 12.8% | 3.7% | 3.6% | 1.1% |
| Jun 2026 | 79.7% | 13.1% | 2.9% | 3.3% | 1% |
| Jul 2026 | 76.3% | 14.4% | 3.7% | 4.1% | 1.4% |
| Aug 2026 | 75.6% | 15% | 4.4% | 3.6% | 1.4% |
| Sep 2026 | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 75.6% | 691K | 0% | -0.7 points | |
| 2, held 2nd | 15% | 137K | +5% | +0.6 points | |
| 3, moved from 4th to 3rd | 4.4% | 39.7K | +17.8% | +0.6 pointsmoved from 4th to 3rd | |
| 4, moved from 3rd to 4th | 3.6% | 33.2K | -11% | -0.5 pointsmoved from 3rd to 4th | |
| 5, held 5th | 1.4% | 12.4K | 0% | 0 points |
1.
Merrell75.6%
held 1st · 691K estimated branded searches · 0% vs prior month · -0.7 points
2.
Salomon15%
held 2nd · 137K estimated branded searches · +5% vs prior month · +0.6 points
3.
LOWA4.4%
moved from 4th to 3rd · 39.7K estimated branded searches · +17.8% vs prior month · +0.6 points
4.
KEEN3.6%
moved from 3rd to 4th · 33.2K estimated branded searches · -11% vs prior month · -0.5 points
5.
SCARPA1.4%
held 5th · 12.4K estimated branded searches · 0% vs prior month · 0 points
Compare search popularity between leading brands
Which brand is most popular in search among hiking footwear brands worldwide?
5 brands
In August 2026, Merrell was the most searched among hiking footwear brands worldwide, with an estimated 691K branded searches and 75.6% estimated Share of Search within this set. Salomon is in 2nd place, 60.6 percentage points behind at 15% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| Merrell | 80.4% → 75.6% | 82.1%Nov 2025 | 75.6%Aug 2026 | 1st |
| Salomon | 11.3% → 15% | 15%Aug 2026 | 9.9%Nov 2025 | 2nd |
| LOWA | 4% → 4.4% | 4.6%Jan 2026 | 2.9%Jun 2026 | 3rd |
| KEEN | 3% → 3.6% | 4.1%Jul 2026 | 2.7%Nov 2025 | 4th |
| SCARPA | 1.2% → 1.4% | 1.4%Jan 2026 | 1%Jun 2026 | 5th |
Each finding as a sentence
- Across the 11 months ending August 2026, Merrell’s estimated Share of Search among hiking footwear brands worldwide decreased from 80.4% to 75.6%.
- Across the 11 months ending August 2026, Salomon’s estimated Share of Search among hiking footwear brands worldwide increased from 11.3% to 15%.
- Across the 11 months ending August 2026, KEEN’s estimated Share of Search among hiking footwear brands worldwide increased from 3% to 3.6%.
- Across the 11 months ending August 2026, Merrell’s estimated Share of Search among hiking footwear brands worldwide peaked at 82.1% in November 2025 and was lowest at 75.6% in August 2026.
- Across the 11 months ending August 2026, Salomon’s estimated Share of Search among hiking footwear brands worldwide peaked at 15% in August 2026 and was lowest at 9.9% in November 2025.
- Across the 11 months ending August 2026, LOWA’s estimated Share of Search among hiking footwear brands worldwide peaked at 4.6% in January 2026 and was lowest at 2.9% in June 2026.
- Across the 11 months ending August 2026, KEEN’s estimated Share of Search among hiking footwear brands worldwide peaked at 4.1% in July 2026 and was lowest at 2.7% in November 2025.
- Across the 11 months ending August 2026, LOWA and SCARPA held steady: their estimated Share of Search among hiking footwear brands worldwide each moved less than 0.5 percentage points.
How did search popularity change for hiking footwear brands worldwide in August 2026?
5 changes
In August 2026, LOWA overtook KEEN to rank 3rd among hiking footwear brands worldwide, at 4.4%.
In August 2026, Salomon gained estimated Share of Search among hiking footwear brands worldwide, from 14.4% to 15%.
In August 2026, Merrell lost estimated Share of Search among hiking footwear brands worldwide, from 76.3% to 75.6%.
Estimated monthly branded searches for KEEN worldwide rose 32.8% over 11 measured months, from 25K to 33.2K in August 2026.
Estimated monthly branded searches for SCARPA worldwide rose 20.9% over 11 measured months, from 10.2K to 12.4K in August 2026.
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