BISSELL vs Hoover:Which is searched more?
In September 2026, BISSELL had more branded searches than Hoover among handheld vacuum brands worldwide. BISSELL was estimated to have 368K branded searches compared to Hoover’s 301K, and held a 5.5% Share of Search versus Hoover’s 4.5%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, BISSELL or Hoover?
Compare the handheld vacuum brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for BISSELL, Hoover. The figures are in the table below the chart.
View monthly share of search table
| Month | Dyson | DeWalt | BISSELL | Hoover | Black and Decker | Miele | Eufy |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 74.6% | 10% | 5.5% | 4.5% | 3.7% | 1.7% | 0.01% |
| Nov 2025 | 78.3% | 8.6% | 4.7% | 3.9% | 2.8% | 1.7% | 0.01% |
| Dec 2025 | 76.3% | 10.3% | 3.8% | 4.6% | 3.1% | 2.1% | 0.01% |
| Jan 2026 | 74.6% | 10% | 4.5% | 5.5% | 3.3% | 2% | 0.01% |
| Feb 2026 | 72% | 11.9% | 5.3% | 5.3% | 3.5% | 2% | 0.01% |
| Mar 2026 | 70.7% | 11.6% | 6.4% | 5.2% | 3.8% | 2.3% | 0.01% |
| Apr 2026 | 71.8% | 11.8% | 5.3% | 5.3% | 3.9% | 1.9% | 0.01% |
| May 2026 | 71.9% | 11.8% | 4.3% | 5.3% | 4.7% | 2% | 0.01% |
| Jun 2026 | 72.9% | 12% | 4.4% | 4.4% | 4.4% | 2% | 0.01% |
| Jul 2026 | 70.9% | 11.6% | 5.2% | 5.2% | 4.7% | 2.3% | 0.02% |
| Aug 2026 | 70.7% | 11.6% | 6.4% | 5.2% | 3.8% | 2.3% | 0.02% |
| Sep 2026 | 74.9% | 10.1% | 5.5% | 4.5% | 3.3% | 1.7% | 0.01% |
How has the BISSELL and Hoover comparison changed over the last 12 months?
3 findings
- The lead changed hands 4 times in the 12 months ending September 2026: Hoover took it in December 2025, BISSELL took it in March 2026, Hoover took it in May 2026, BISSELL took it in August 2026.
- Across the 12 months ending September 2026, BISSELL’s estimated Share of Search among handheld vacuum brands worldwide held steady at 5.5%, and its estimated monthly branded searches held steady at 368K.
- Across the 12 months ending September 2026, Hoover’s estimated Share of Search among handheld vacuum brands worldwide held steady at 4.5%, and its estimated monthly branded searches held steady at 301K.
How did search popularity change for handheld vacuum brands worldwide in September 2026?
2 changes

In September 2026, BISSELL lost estimated Share of Search among handheld vacuum brands worldwide, from 6.4% to 5.5%.

In September 2026, Hoover lost estimated Share of Search among handheld vacuum brands worldwide, from 5.2% to 4.5%.
Other head-to-heads among handheld vacuum brands
How each brand is measured
Brandwave collects information about searches that people make online using BISSELL’s and Hoover’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

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