Brandwave

BaBylissPRO vs Remington:Which is more popular?

In October 2026, Remington had more branded searches than BaBylissPRO among hair curler brands worldwide. Remington had about 18,700 branded searches, while BaBylissPRO had 7,800. Remington made up 4.8% of all hair curler brand searches we track, and BaBylissPRO accounted for 2%. When we asked ChatGPT and Google AI Overviews about hair curler brands, BaBylissPRO appeared in four of the five answers and Remington in none.

Among hair curler brands worldwide in October 2026

Who do people search for more?

Remington, about 2 searches for every 1 for BaBylissPRO

Remington 18.7K searchesBaBylissPRO 7.8K searches

Who does AI mention more?

BaBylissPRO, mentioned in 4 of 5 answers, Remington in 0

BaBylissPRO in 4 of 5Remington in 0 of 5

Who does AI recommend more?

BaBylissPRO, the only one of the two named

BaBylissPRO first in 4Remington never named

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Top hair curler brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, BaBylissPRO was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Remington did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. T31st
  2. BaBylissPRO2nd
  3. Bio Ionic3rd
  4. Conair4th
  5. Hot Tools5th
  6. Dyson6th
  7. Shark7th
  8. BaByliss–
  9. ghd–
  10. Remington–
  11. +1 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Conair5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • BaBylissPRO4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • T33 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Shark3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bio Ionic2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Dyson2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Hot Tools2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • BaByliss0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • ghd0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Remington0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+1 more

See every answer about hair curler brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Is BaBylissPRO or Remington more popular in search?

This chart shows how often people search Google for BaBylissPRO and Remington by name. Each line represents a brand's share of searches for all 11 hair curler brands we track, month by month, from English-language searches worldwide.

BaBylissPRO and Remington among hair curler brands worldwide, by month

Share of searches by month for Remington, BaBylissPRO. The figures are in the table below the chart.

View monthly share of searches table
MonthBio IonicT3DysonBaBylissghdHot ToolsConairRemingtonBaBylissPROSharkCloud Nine
Nov 202531.2%16.2%11.8%8.5%7.8%7.7%6.2%4.5%2.9%1.4%1.7%
Dec 202525.5%24.3%12%7.8%7%6.6%5.1%4.6%4.2%1.4%1.4%
Jan 202622.7%21.3%12.7%7.5%8%8.3%9.1%5.7%2.2%1.2%1.2%
Feb 202616.4%34.5%10.8%7.4%6.6%7.8%7.1%5.1%2.3%0.93%1.1%
Mar 202620.3%28.1%10.7%8.1%8%7.8%7%6.1%2%0.77%1.1%
Apr 202617.9%26.5%9.7%8.9%7.2%8%10.8%6.7%2.2%0.85%1.2%
May 202618.4%30.4%9.6%8.8%7.1%8%7.8%5.7%2.1%1%1.2%
Jun 202620.8%23.9%10.7%9.3%8.3%7.6%9.4%5.5%2.1%0.98%1.4%
Jul 202625.4%19.7%10.7%9.3%8.6%7.6%7.9%6.7%1.8%0.98%1.4%
Aug 202625.6%19.8%10.9%9%7.7%7.7%7.9%6.8%2.1%1.2%1.4%
Sep 202622.9%21.8%12.1%9.6%7.6%7%8.1%6.2%2.3%1.2%1.3%
Oct 202624.6%23.6%11.7%8%8%7.4%7.4%4.8%2%1.4%1.1%

BaBylissPRO sells other things too, so only its searches that name this product count here, like “babylisspro hair curler”.

How has branded search for BaBylissPRO and Remington changed worldwide over the last 12 months?

3 findings
  • Remington was ahead of BaBylissPRO in every measured month of the 12 months ending October 2026.
  • Across the 12 months ending October 2026, BaBylissPRO’s share of searches among hair curler brands worldwide moved from 2.9% to 2%, and its estimated monthly branded searches moved from 13.5K to 7.8K.
  • Across the 12 months ending October 2026, Remington’s share of searches among hair curler brands worldwide moved from 4.5% to 4.8%, and its estimated monthly branded searches moved from 21.4K to 18.7K.

How did search popularity change for hair curler brands worldwide in October 2026?

2 changes
  1. In October 2026, Remington lost share of searches among hair curler brands worldwide, from 6.2% to 4.8%.

  2. Estimated monthly branded searches for BaBylissPRO worldwide fell 42.1% over 12 measured months, from 13.5K to 7.8K in October 2026.

How are BaBylissPRO’s and Remington’s branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using BaBylissPRO’s and Remington’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

BaBylissPRO

3 branded search terms

  • babylisspro curling iron
  • babylisspro curling wand
  • babylisspro hair curler

Remington

2 branded search terms

  • remington curling iron
  • remington hair curler

How the Brand Demand Index is measured

Other head-to-heads among hair curler brands

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