Habit tracker apps:Which are most popular?
In September 2026, Finch was the most searched habit tracker app worldwide, accounting for 49.9% of all searches among the seven apps we track. When we checked with ChatGPT and Google AI Overviews, Streaks showed up in every answer. Streaks was recommended most often, coming first in four out of five responses.
FinchShare of searches 49.9%Mentioned in 3 of 5 AI answersPlace in AI recommendations 6th
FabulousShare of searches 12.2%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
HabitNowShare of searches 10%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th- Loop Habit TrackerShare of searches 10%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
HabiticaShare of searches 6.9%Mentioned in 4 of 5 AI answersPlace in AI recommendations 4th
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Top habit tracker apps in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and two Google AI Overviews, Streaks appeared every time. Streaks was recommended most often, coming first in four out of five answers. Habitify was second, and Loop Habit Tracker was third. Fabulous, which ranked second in searches, was not mentioned at all.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Streaks5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers- Habitica4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Habitify4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Finch3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Loop Habit Tracker3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- HabitNow2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Fabulous0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about habit tracker apps
5 answers
Asked ChatGPT
“Which habit tracker app should I use?”
Asked ChatGPT
“What are the best habit tracker apps?”
Asked ChatGPT
“What's the best habit tracker app for building a morning routine?”
Searched Google, AI Overview
“habit tracker”
Searched Google, AI Overview
“habit tracker app”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.
Which habit tracker apps do people search for most?
This chart shows how often people search Google for each habit tracker app by name. Each line represents a brand's share of searches for all seven habit tracker apps we track, month by month, from English-language searches worldwide.
Share of searches by month for Finch, Fabulous, HabitNow, Loop Habit Tracker, Habitica, Habitify, Streaks. The figures are in the table below the chart.
View monthly share of searches table
| Month | Finch | Fabulous | HabitNow | Loop Habit Tracker | Habitica | Habitify | Streaks |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 50.3% | 18.4% | 5.5% | 6.7% | 4.6% | 10.1% | 4.5% |
| Nov 2025 | 45.1% | 16.5% | 11% | 7.3% | 5% | 11% | 4% |
| Dec 2025 | 42.7% | 19.1% | 5.7% | 10.4% | 4.8% | 12.7% | 4.6% |
| Jan 2026 | 43.8% | 19.6% | 7.2% | 10.7% | 4% | 10.7% | 3.9% |
| Feb 2026 | 52% | 15.5% | 8.5% | 8.5% | 4.7% | 6.9% | 3.8% |
| Mar 2026 | 50.7% | 15.1% | 8.3% | 8.3% | 5.6% | 8.3% | 3.7% |
| Apr 2026 | 52.2% | 12.8% | 8.5% | 8.5% | 4.8% | 8.5% | 4.6% |
| May 2026 | 50.1% | 15% | 10% | 8.2% | 5.7% | 6.7% | 4.5% |
| Jun 2026 | 45.8% | 11.2% | 7.5% | 7.5% | 5.1% | 13.7% | 9.2% |
| Jul 2026 | 50.9% | 15.2% | 6.8% | 10.2% | 5.7% | 6.8% | 4.5% |
| Aug 2026 | 42.5% | 12.7% | 8.5% | 8.5% | 4.8% | 12.7% | 10.4% |
| Sep 2026 | 49.9% | 12.2% | 10% | 10% | 6.9% | 6.7% | 4.4% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 49.9% | 40.5K | 0% | +7.4 points | |
| 2, held 2nd | 12.2% | 9.9K | -18.2% | -0.5 points | |
| 3, moved from 5th to 3rd | 10% | 8.1K | 0% | +1.5 pointsmoved from 5th to 3rd | |
| 4, moved from 6th to 4th | 10% | 8.1K | 0% | +1.5 pointsmoved from 6th to 4th | |
| 5, moved from 7th to 5th | 6.9% | 5.6K | +21.9% | +2.1 pointsmoved from 7th to 5th | |
| 6, moved from 3rd to 6th | 6.7% | 5.4K | -55.4% | -6 pointsmoved from 3rd to 6th | |
| 7, moved from 4th to 7th | 4.4% | 3.6K | -63.6% | -5.9 pointsmoved from 4th to 7th |
1.
Finch49.9%
Held 1st. 40.5K estimated branded searches, 0% vs prior month. Share +7.4 points.
2.
Fabulous12.2%
Held 2nd. 9.9K estimated branded searches, -18.2% vs prior month. Share -0.5 points.
3.
HabitNow10%
Moved from 5th to 3rd. 8.1K estimated branded searches, 0% vs prior month. Share +1.5 points.
10%
Moved from 6th to 4th. 8.1K estimated branded searches, 0% vs prior month. Share +1.5 points.
5.
Habitica6.9%
Moved from 7th to 5th. 5.6K estimated branded searches, +21.9% vs prior month. Share +2.1 points.
6.
Habitify6.7%
Moved from 3rd to 6th. 5.4K estimated branded searches, -55.4% vs prior month. Share -6 points.
7.
Streaks4.4%
Moved from 4th to 7th. 3.6K estimated branded searches, -63.6% vs prior month. Share -5.9 points.
Which brand is most popular in search among habit tracker apps worldwide?
7 brands
In September 2026, Finch was the most searched among habit tracker apps worldwide, with an estimated 40.5K branded searches, 49.9% of all searches for the seven we track. Fabulous is in 2nd place, 37.7 percentage points behind at 12.2%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| Finch | 50.3% → 49.9% | 52.2%Apr 2026 | 42.5%Aug 2026 | 1st |
| Fabulous | 18.4% → 12.2% | 19.6%Jan 2026 | 11.2%Jun 2026 | 2nd |
| HabitNow | 5.5% → 10% | 11%Nov 2025 | 5.5%Oct 2025 | 5th → 3rd |
| Loop Habit Tracker | 6.7% → 10% | 10.7%Jan 2026 | 6.7%Oct 2025 | 4th |
| Habitica | 4.6% → 6.9% | 6.9%Sep 2026 | 4%Jan 2026 | 6th → 5th |
| Habitify | 10.1% → 6.7% | 13.7%Jun 2026 | 6.7%Sep 2026 | 3rd → 6th |
| Streaks | 4.5% → 4.4% | 10.4%Aug 2026 | 3.7%Mar 2026 | 7th |
Each finding as a sentence
- Across the 12 months ending September 2026, Fabulous’ share of searches among habit tracker apps worldwide decreased from 18.4% to 12.2%.
- Across the 12 months ending September 2026, HabitNow’s share of searches among habit tracker apps worldwide increased from 5.5% to 10%.
- Across the 12 months ending September 2026, Loop Habit Tracker’s share of searches among habit tracker apps worldwide increased from 6.7% to 10%.
- Across the 12 months ending September 2026, Habitica’s share of searches among habit tracker apps worldwide increased from 4.6% to 6.9%.
- Across the 12 months ending September 2026, Habitify’s share of searches among habit tracker apps worldwide decreased from 10.1% to 6.7%.
- Across the 12 months ending September 2026, Finch’s share of searches among habit tracker apps worldwide peaked at 52.2% in April 2026 and was lowest at 42.5% in August 2026.
- Across the 12 months ending September 2026, Fabulous’ share of searches among habit tracker apps worldwide peaked at 19.6% in January 2026 and was lowest at 11.2% in June 2026.
- Across the 12 months ending September 2026, HabitNow’s share of searches among habit tracker apps worldwide peaked at 11% in November 2025 and was lowest at 5.5% in October 2025.
- Across the 12 months ending September 2026, Loop Habit Tracker’s share of searches among habit tracker apps worldwide peaked at 10.7% in January 2026 and was lowest at 6.7% in October 2025.
- Across the 12 months ending September 2026, Habitica’s share of searches among habit tracker apps worldwide peaked at 6.9% in September 2026 and was lowest at 4% in January 2026.
- Across the 12 months ending September 2026, Habitify’s share of searches among habit tracker apps worldwide peaked at 13.7% in June 2026 and was lowest at 6.7% in September 2026.
- Across the 12 months ending September 2026, Streaks’ share of searches among habit tracker apps worldwide peaked at 10.4% in August 2026 and was lowest at 3.7% in March 2026.
- Across the 12 months ending September 2026, HabitNow rose from 5th to 3rd among habit tracker apps worldwide.
- Across the 12 months ending September 2026, Habitica rose from 6th to 5th among habit tracker apps worldwide.
- Across the 12 months ending September 2026, Habitify fell from 3rd to 6th among habit tracker apps worldwide.
- Across the 12 months ending September 2026, Finch and Streaks held steady: their share of searches among habit tracker apps worldwide each moved less than 0.5 percentage points.
How did search popularity change for habit tracker apps worldwide in September 2026?
7 changes
In September 2026, HabitNow overtook Habitify and Streaks to rank 3rd among habit tracker apps worldwide, with 10% of the searches.
In September 2026, Loop Habit Tracker overtook Habitify and Streaks to rank 4th among habit tracker apps worldwide, with 10% of the searches.
In September 2026, Habitica overtook Habitify and Streaks to rank 5th among habit tracker apps worldwide, with 6.9% of the searches.
In September 2026, Finch gained share of searches among habit tracker apps worldwide, from 42.5% to 49.9%.
In September 2026, Habitify lost share of searches among habit tracker apps worldwide, from 12.7% to 6.7%.
In September 2026, Streaks lost share of searches among habit tracker apps worldwide, from 10.4% to 4.4%.
Estimated monthly branded searches for Fabulous worldwide fell 45.3% over 12 measured months, from 18.1K to 9.9K in September 2026.
Compare popularity between leading brands
- Finch vs Fabulous: compare popularity
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- Fabulous vs Loop Habit Tracker: compare popularity
- Fabulous vs Habitica: compare popularity
- HabitNow vs Loop Habit Tracker: compare popularity
- HabitNow vs Habitica: compare popularity
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