Brandwave

HabitNow vs Loop Habit Tracker:Which is more popular?

In September 2026, HabitNow and Loop Habit Tracker were level in searches among habit tracker apps worldwide, with an estimated 8.1K branded searches each, at 10% of the total each. When we asked ChatGPT and Google AI Overviews about habit tracker apps, Loop Habit Tracker appeared in three of the five answers and HabitNow in two. Loop Habit Tracker was mentioned before HabitNow in three out of five answers.

Among habit tracker apps worldwide in September 2026

Who do people search for more?

HabitNow and Loop Habit Tracker are searched for about as often as each other.

HabitNow 8.1K searchesLoop Habit Tracker 8.1K searches

Who does AI mention more?

Loop Habit Tracker, mentioned in 3 of 5 answers, HabitNow in 2

Loop Habit Tracker in 3 of 5HabitNow in 2 of 5

Who does AI recommend more?

Loop Habit Tracker, named ahead of HabitNow in 3 of 5 answers

Loop Habit Tracker first in 3HabitNow first in 2

Follow HabitNow vs Loop Habit Tracker and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top habit tracker apps in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Loop Habit Tracker was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. HabitNow was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Loop Habit Tracker was listed before HabitNow in three out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Streaks1st
  2. Habitify2nd
  3. Loop Habit Tracker3rd
  4. Habitica4th
  5. HabitNow5th
  6. Finch6th
  7. Fabulous–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Streaks5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Habitica4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Habitify4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Finch3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Loop Habit Tracker3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • HabitNow2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Fabulous0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about habit tracker apps

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.

Is HabitNow or Loop Habit Tracker more popular in search?

This chart shows how often people search Google for HabitNow and Loop Habit Tracker by name. Each line represents a brand's share of searches for all seven habit tracker apps we track, month by month, from English-language searches worldwide.

HabitNow and Loop Habit Tracker among habit tracker apps worldwide, by month

Share of searches by month for HabitNow, Loop Habit Tracker. The figures are in the table below the chart.

View monthly share of searches table
MonthFinchFabulousHabitNowLoop Habit TrackerHabiticaHabitifyStreaks
Oct 202550.3%18.4%5.5%6.7%4.6%10.1%4.5%
Nov 202545.1%16.5%11%7.3%5%11%4%
Dec 202542.7%19.1%5.7%10.4%4.8%12.7%4.6%
Jan 202643.8%19.6%7.2%10.7%4%10.7%3.9%
Feb 202652%15.5%8.5%8.5%4.7%6.9%3.8%
Mar 202650.7%15.1%8.3%8.3%5.6%8.3%3.7%
Apr 202652.2%12.8%8.5%8.5%4.8%8.5%4.6%
May 202650.1%15%10%8.2%5.7%6.7%4.5%
Jun 202645.8%11.2%7.5%7.5%5.1%13.7%9.2%
Jul 202650.9%15.2%6.8%10.2%5.7%6.8%4.5%
Aug 202642.5%12.7%8.5%8.5%4.8%12.7%10.4%
Sep 202649.9%12.2%10%10%6.9%6.7%4.4%

How has the HabitNow and Loop Habit Tracker comparison changed over the last 12 months?

3 findings
  • The lead changed hands 4 times in the 12 months ending September 2026: HabitNow took it in November 2025, Loop Habit Tracker took it in December 2025, HabitNow took it in May 2026, Loop Habit Tracker took it in July 2026.
  • Across the 12 months ending September 2026, HabitNow’s share of searches among habit tracker apps worldwide moved from 5.5% to 10%, and its estimated monthly branded searches moved from 5.4K to 8.1K.
  • Across the 12 months ending September 2026, Loop Habit Tracker’s share of searches among habit tracker apps worldwide moved from 6.7% to 10%, and its estimated monthly branded searches moved from 6.6K to 8.1K.

How did search popularity change for habit tracker apps worldwide in September 2026?

2 changes
  1. In September 2026, HabitNow overtook Habitify and Streaks to rank 3rd among habit tracker apps worldwide, with 10% of the searches.

  2. In September 2026, Loop Habit Tracker overtook Habitify and Streaks to rank 4th among habit tracker apps worldwide, with 10% of the searches.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using HabitNow’s and Loop Habit Tracker’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

HabitNow

1 branded search term

  • habitnow

Loop Habit Tracker

1 branded search term

  • loop habit tracker

How the Brand Demand Index is measured

Other head-to-heads among habit tracker apps

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.