Brandwave

COSRX vs SKIN1004:Which is searched more?

In September 2026, COSRX had more branded searches than SKIN1004 among face cleanser brands worldwide. COSRX was estimated to have 301K branded searches compared to SKIN1004’s 201K, and held a 2.8% Share of Search versus SKIN1004’s 1.9%. These are worldwide searches for English-language branded terms.

Share of Search among face cleanser brands worldwide in September 2026Which is more popular in search, COSRX or SKIN1004?
COSRX2.8%301K searches
vs
SKIN10041.9%201K searches

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Which is more popular in search, COSRX or SKIN1004?

Compare the face cleanser brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

COSRX and SKIN1004 among face cleanser brands worldwide, by month

Share of Search by month for COSRX, SKIN1004. The figures are in the table below the chart.

View monthly share of search table
MonthLa Roche-PosayCeraVeThe OrdinaryCetaphilNeutrogenaGarnierBeauty of JoseonEucerinBiodermaKiehl'sMedik8COSRXSKIN1004Aveeno
Oct 202516.7%16.7%9.1%9.1%9.4%7.3%5%6.2%5%6.2%2.8%2.8%1.8%1.8%
Nov 202516.4%13.4%13.4%8.9%7.4%5.1%6%6%4.9%8.9%3.3%2.7%2.2%1.5%
Dec 202518.9%15.4%10.3%8.4%9.1%5.5%5.7%5.7%4.6%6.9%2.5%3.1%2.1%1.7%
Jan 202618.3%14.9%9.9%9.9%8.8%5.3%6.7%5.5%5.5%5.5%3%3%2%1.6%
Feb 202620.1%16.4%9%9%9.3%5.8%6%6%4.9%4.9%2.7%2.7%1.8%1.5%
Mar 202620.8%13.9%9.3%9.3%8.9%6.1%6.3%6.3%5.1%5.1%2.8%2.8%1.9%1.5%
Apr 202620.6%13.8%11.3%9.2%8.7%6%6.2%6.2%5.1%4.1%2.8%2.8%1.9%1.5%
May 202621.6%14.4%9.6%7.9%9.1%6.3%6.5%6.5%5.3%4.3%2.4%2.9%1.9%1.3%
Jun 202619.1%15.6%10.4%8.5%8.4%7.2%7%5.7%4.7%4.7%2.6%2.6%2.1%1.4%
Jul 202619.5%15.9%10.6%8.7%8.4%7.4%5.9%5.9%4.8%3.9%3.2%2.6%1.8%1.4%
Aug 202618.9%15.5%10.3%8.4%9.9%7.2%5.7%5.7%4.6%4.6%3.1%2.5%2.1%1.4%
Sep 202617.1%14%11.4%9.3%8.7%7%6.3%6.3%5.1%5.1%3.4%2.8%1.9%1.5%

How has the COSRX and SKIN1004 comparison changed over the last 12 months?

  • COSRX was ahead of SKIN1004 in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, COSRX’s estimated Share of Search among face cleanser brands worldwide held steady at 2.8%, and its estimated monthly branded searches held steady at 301K.
  • Across the 12 months ending September 2026, SKIN1004’s estimated Share of Search among face cleanser brands worldwide moved from 1.8% to 1.9%, and its estimated monthly branded searches held steady at 201K.

How did search popularity change for face cleanser brands worldwide in September 2026?

Neither COSRX nor SKIN1004 moved beyond provider rounding among face cleanser brands in September 2026.

Other head-to-heads among face cleanser brands

How each brand is measured

Brandwave collects information about searches that people make online using COSRX’s and SKIN1004’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

COSRX

1 branded search term

  • cosrx

SKIN1004

1 branded search term

  • skin1004

How the Brand Demand Index is measured

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