Caraway vs Made In:Which is more popular?
In September 2026, Caraway and Made In were level in searches among dutch oven brands worldwide, with an estimated 1.6K branded searches each, at 0.81% of the total each. When we asked ChatGPT and Google AI Overviews about dutch oven brands, Made In appeared in one of the five answers and Caraway in none.
Who do people search for more?
Caraway and Made In are searched for about as often as each other.
Who does AI mention more?
Made In, mentioned in 1 of 5 answers, Caraway in 0
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Top dutch oven brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Made In was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Caraway did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Lodge1st
Le Creuset2nd
Staub3rd
Made In4th
Tramontina5th
Cuisinart6th
Caraway–- Emile Henry–
Chasseur–
Our Place–- +1 more
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Le Creuset5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Lodge5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Staub3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Tramontina1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Cuisinart1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Made In1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Caraway0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Emile Henry0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Chasseur0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Our Place0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about dutch oven brands
5 answers
Asked ChatGPT
“Which Dutch oven brand should I buy?”
Asked ChatGPT
“What are the best Dutch oven brands?”
Asked ChatGPT
“What's the best Dutch oven brand for baking bread?”
Searched Google, AI Overview
“dutch oven”
Searched Google, AI Overview
“cast iron dutch oven”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.
Is Caraway or Made In more popular in search?
This chart shows how often people search Google for Caraway and Made In by name. Each line represents a brand's share of searches for all 11 dutch oven brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Caraway, Made In. The figures are in the table below the chart.
View monthly share of searches table
| Month | Le Creuset | Lodge | Staub | Tramontina | Cuisinart | Caraway | Made In | Emile Henry | Chasseur | Our Place | Great Jones |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 53.7% | 17.9% | 16.1% | 7.2% | 2.1% | 0.76% | 0.64% | 0.76% | 0.23% | 0.35% | 0.19% |
| Nov 2025 | 52.6% | 14.1% | 19.4% | 4.8% | 2.1% | 0.94% | 4.8% | 0.62% | 0.19% | 0.34% | 0.19% |
| Dec 2025 | 54.2% | 17.5% | 16.3% | 4.9% | 1.8% | 0.97% | 3.3% | 0.52% | 0.13% | 0.29% | 0.18% |
| Jan 2026 | 58.7% | 18.7% | 14.4% | 4.3% | 1.3% | 0.69% | 0.69% | 0.57% | 0.17% | 0.24% | 0.17% |
| Feb 2026 | 65.5% | 17.1% | 10.8% | 3.2% | 1.2% | 0.62% | 0.52% | 0.52% | 0.19% | 0.23% | 0.16% |
| Mar 2026 | 71.5% | 12.8% | 9.6% | 2.9% | 1% | 0.68% | 0.36% | 0.46% | 0.26% | 0.21% | 0.14% |
| Apr 2026 | 67.5% | 12.1% | 13.6% | 3.3% | 1.2% | 0.65% | 0.44% | 0.5% | 0.36% | 0.24% | 0.2% |
| May 2026 | 67.2% | 12.2% | 13.5% | 3.3% | 1.2% | 0.8% | 0.5% | 0.5% | 0.44% | 0.24% | 0.16% |
| Jun 2026 | 75.2% | 11% | 8.3% | 2.5% | 1.1% | 0.59% | 0.33% | 0.4% | 0.4% | 0.18% | 0.1% |
| Jul 2026 | 76.7% | 9.2% | 8.5% | 2.5% | 0.92% | 0.73% | 0.27% | 0.5% | 0.38% | 0.18% | 0.1% |
| Aug 2026 | 63.4% | 15.8% | 12.7% | 3.8% | 1.7% | 0.75% | 0.47% | 0.61% | 0.41% | 0.23% | 0.12% |
| Sep 2026 | 55.4% | 18.1% | 16.7% | 5% | 1.8% | 0.81% | 0.81% | 0.5% | 0.36% | 0.36% | 0.2% |
How has the Caraway and Made In comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Made In took it in November 2025, Caraway took it in February 2026.
- Across the 12 months ending September 2026, Caraway’s share of searches among dutch oven brands worldwide moved from 0.76% to 0.81%, and its estimated monthly branded searches moved from 1.9K to 1.6K.
- Across the 12 months ending September 2026, Made In’s share of searches among dutch oven brands worldwide moved from 0.64% to 0.81%, and its estimated monthly branded searches held steady at 1.6K.
How did search popularity change for dutch oven brands worldwide in September 2026?
2 changes

In September 2026, Made In rose from 8th to 7th among dutch oven brands worldwide.

Estimated monthly branded searches for Caraway worldwide fell 15.8% over 12 measured months, from 1.9K to 1.6K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Caraway’s and Made In’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among dutch oven brands

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