Brandwave

Data loss prevention platforms:Which brands are most popular in search?

In August 2026, Zscaler was the most searched among data loss prevention platforms worldwide, with an estimated 201K branded searches and 61.8% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Zscaler61.8%
  2. Netskope15.2%
  3. Trellix10.2%
  4. Symantec8.3%
  5. Forcepoint4.5%

Follow data loss prevention platforms and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand in this set →

Share of SearchLeaderboard

Compare the tools used to stop sensitive data leaving a business. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among data loss prevention platforms worldwide, by month

Share of Search by month for Zscaler, Netskope, Trellix, Symantec, Forcepoint. The figures are in the table below the chart.

View monthly share of search table
MonthZscalerNetskopeTrellixSymantecForcepoint
Oct 202558.1%17.5%9.6%9.6%5.2%
Nov 202556.3%16.9%11.3%9.3%6.2%
Dec 202555.2%16.6%11.1%11.1%6.1%
Jan 202658.1%17.5%9.6%9.6%5.2%
Feb 202658.1%17.5%9.6%9.6%5.2%
Mar 202656.3%16.9%11.3%9.3%6.2%
Apr 202658.7%14.5%11.8%9.7%5.3%
May 202660.4%12.2%14.9%8.1%4.4%
Jun 202658.1%17.5%9.6%9.6%5.2%
Jul 202661.8%15.2%10.2%8.3%4.5%
Aug 202661.8%15.2%10.2%8.3%4.5%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Zscaler

    61.8%

    Held 1st. 201K estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.Netskope

    15.2%

    Held 2nd. 49.5K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Trellix

    10.2%

    Held 3rd. 33.1K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Symantec

    8.3%

    Held 4th. 27.1K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Forcepoint

    4.5%

    Held 5th. 14.8K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among data loss prevention platforms worldwide?

In August 2026, Zscaler was the most searched among data loss prevention platforms worldwide, with an estimated 201K branded searches and 61.8% estimated Share of Search within this set. Netskope is in 2nd place, 46.5 percentage points behind at 15.2% Share of Search.

Global data loss prevention platforms, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Zscaler58.1% → 61.8%61.8%Jul 202655.2%Dec 20251st
Netskope17.5% → 15.2%17.5%Jan 202612.2%May 20262nd
Trellix9.6% → 10.2%14.9%May 20269.6%Oct 20254th → 3rd
Symantec9.6% → 8.3%11.1%Dec 20258.1%May 20263rd → 4th
Forcepoint5.2% → 4.5%6.2%Nov 20254.4%May 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, Zscaler’s estimated Share of Search among data loss prevention platforms worldwide increased from 58.1% to 61.8%.
  • Across the 11 months ending August 2026, Netskope’s estimated Share of Search among data loss prevention platforms worldwide decreased from 17.5% to 15.2%.
  • Across the 11 months ending August 2026, Trellix’s estimated Share of Search among data loss prevention platforms worldwide increased from 9.6% to 10.2%.
  • Across the 11 months ending August 2026, Symantec’s estimated Share of Search among data loss prevention platforms worldwide decreased from 9.6% to 8.3%.
  • Across the 11 months ending August 2026, Forcepoint’s estimated Share of Search among data loss prevention platforms worldwide decreased from 5.2% to 4.5%.
  • Across the 11 months ending August 2026, Zscaler’s estimated Share of Search among data loss prevention platforms worldwide peaked at 61.8% in July 2026 and was lowest at 55.2% in December 2025.
  • Across the 11 months ending August 2026, Netskope’s estimated Share of Search among data loss prevention platforms worldwide peaked at 17.5% in January 2026 and was lowest at 12.2% in May 2026.
  • Across the 11 months ending August 2026, Trellix’s estimated Share of Search among data loss prevention platforms worldwide peaked at 14.9% in May 2026 and was lowest at 9.6% in October 2025.
  • Across the 11 months ending August 2026, Symantec’s estimated Share of Search among data loss prevention platforms worldwide peaked at 11.1% in December 2025 and was lowest at 8.1% in May 2026.
  • Across the 11 months ending August 2026, Forcepoint’s estimated Share of Search among data loss prevention platforms worldwide peaked at 6.2% in November 2025 and was lowest at 4.4% in May 2026.
  • Across the 11 months ending August 2026, Trellix rose from 4th to 3rd among data loss prevention platforms worldwide.
  • Across the 11 months ending August 2026, Symantec fell from 3rd to 4th among data loss prevention platforms worldwide.

How did search popularity change for data loss prevention platforms worldwide in August 2026?

  1. Estimated monthly branded searches for Forcepoint worldwide fell 33.3% over 11 measured months, from 22.2K to 14.8K in August 2026.

  2. Estimated monthly branded searches for Netskope worldwide fell 33.1% over 11 measured months, from 74K to 49.5K in August 2026.

  3. Estimated monthly branded searches for Symantec worldwide fell 33.1% over 11 measured months, from 40.5K to 27.1K in August 2026.

  4. Estimated monthly branded searches for Zscaler worldwide fell 18.3% over 11 measured months, from 246K to 201K in August 2026.

  5. Estimated monthly branded searches for Trellix worldwide fell 18.3% over 11 measured months, from 40.5K to 33.1K in August 2026.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

See your own brand in this picture

Brandwave tracks your branded demand next to your campaigns, spend and outcomes, so you can see what moved your numbers, not just that they moved.

Start free