Brandwave

Dell vs LG:Which is more popular?

In September 2026, Dell had more branded searches than LG among computer monitor brands worldwide. Dell had about 146,000 branded searches, while LG had 90,200. Dell made up 20% of all computer monitor brand searches we track, and LG accounted for 12.4%. When we asked ChatGPT and Google AI Overviews about computer monitor brands, Dell appeared in all five answers and LG in four. Dell was mentioned before LG in every answer.

Among computer monitor brands worldwide in September 2026

Who do people search for more?

Dell, about 61% more searches than LG

Dell 146K searchesLG 90.2K searches

Who does AI mention more?

Dell, mentioned in every answer we collected

Dell in 5 of 5LG in 4 of 5

Who does AI recommend more?

Dell, named ahead of LG in every answer

Dell first in 4LG never first

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Top computer monitor brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Dell appeared in all five answers. LG was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Dell was listed before LG in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Dell1st
  2. ASUS2nd
  3. LG3rd
  4. Samsung4th
  5. BenQ5th
  6. Acer6th
  7. HP7th
  8. Lenovo–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Dell5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • ASUS5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • BenQ5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Samsung4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • LG4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Acer2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • HP2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Lenovo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about computer monitor brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Dell or LG more popular in search?

This chart shows how often people search Google for Dell and LG by name. Each line represents a brand's share of searches for all eight computer monitor brands we track, month by month, from English-language searches worldwide.

Dell and LG among computer monitor brands worldwide, by month

Share of searches by month for Dell, LG. The figures are in the table below the chart.

View monthly share of searches table
MonthDellSamsungAcerASUSLGBenQHPLenovo
Oct 202518.6%17.1%9.9%14.9%14.3%10.5%8.4%6.3%
Nov 202518.3%17.8%9.7%15.8%14.6%9.5%8.1%6.2%
Dec 202518.7%18.3%10%15.6%14.6%9.8%6.8%6.2%
Jan 202618.5%17.5%9.7%15%15%9.7%8.3%6.3%
Feb 202622.1%17.3%9.6%13.2%13.8%9.6%8.1%6.2%
Mar 202620.8%16.3%9%14.9%13.5%11%7.7%6.9%
Apr 202621.7%17%9.5%12.6%13.7%11.4%8%6.1%
May 202618.6%17.8%9.7%13.2%14.2%12%8.3%6.3%
Jun 202618.7%17.7%9.8%13.1%14.1%11.9%8.2%6.4%
Jul 202616.5%15.1%16.1%13.6%14.6%10.4%7.2%6.6%
Aug 202618.3%16.8%13.9%12.9%13.5%11.7%6.7%6.1%
Sep 202620%15.2%14.3%13.4%12.4%10.6%7.4%6.7%

Dell sells other things too, so only its searches that name this product count here, like “dell monitor”.

How has the Dell and LG comparison changed over the last 12 months?

3 findings
  • Dell was ahead of LG in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Dell’s share of searches among computer monitor brands worldwide moved from 18.6% to 20%, and its estimated monthly branded searches moved from 145K to 146K.
  • Across the 12 months ending September 2026, LG’s share of searches among computer monitor brands worldwide moved from 14.3% to 12.4%, and its estimated monthly branded searches moved from 111K to 90.2K.

How did search popularity change for computer monitor brands worldwide in September 2026?

3 changes
  1. In September 2026, ASUS overtook LG to rank 4th among computer monitor brands worldwide, with 13.4% of the searches.

  2. In September 2026, Dell gained share of searches among computer monitor brands worldwide, from 18.3% to 20%.

  3. In September 2026, LG lost share of searches among computer monitor brands worldwide, from 13.5% to 12.4%.

How are branded searches counted?

10 search terms

Brandwave collects information about searches that people make online using Dell’s and LG’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Dell

5 branded search terms

  • dell computer monitor
  • dell external monitor
  • dell gaming monitor
  • dell monitor
  • dell portable monitor

LG

5 branded search terms

  • lg computer monitor
  • lg external monitor
  • lg gaming monitor
  • lg monitor
  • lg portable monitor

How the Brand Demand Index is measured

Other head-to-heads among computer monitor brands

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