ASUS vs Samsung:Which is more popular?
In September 2026, ASUS had more branded searches than Samsung among computer monitor brands worldwide. ASUS had about 1.8 million branded searches, while Samsung had 151,000. ASUS made up 38.9% of all computer monitor brand searches we track, and Samsung accounted for 3.2%. When we asked ChatGPT and Google AI Overviews about computer monitor brands, ASUS appeared in all five answers and Samsung in four. ASUS was mentioned before Samsung in every answer.
Who do people search for more?
ASUS, about 12 searches for every 1 for Samsung
Who does AI mention more?
ASUS, mentioned in every answer we collected
Who does AI recommend more?
ASUS, named ahead of Samsung in every answer
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Top computer monitor brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, ASUS appeared in all five answers. Samsung was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. ASUS was listed before Samsung in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- ASUS5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Dell5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
BenQ5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Samsung4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
LG4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Acer2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about computer monitor brands
5 answers
Asked ChatGPT
“Which computer monitor brand should I buy?”
Asked ChatGPT
“What are the best computer monitor brands?”
Asked ChatGPT
“What's the best computer monitor brand for everyday work?”
Searched Google, AI Overview
“computer monitor brands”
Searched Google, AI Overview
“best computer monitor”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is ASUS or Samsung more popular in search?
This chart shows how often people search Google for ASUS and Samsung by name. Each line represents a brand's share of searches for all six computer monitor brands we track, month by month, from English-language searches worldwide.
Share of searches by month for ASUS, Samsung. The figures are in the table below the chart.
View monthly share of searches table
| Month | ASUS | Dell | Acer | BenQ | Samsung | LG |
|---|---|---|---|---|---|---|
| Oct 2025 | 36.1% | 38.8% | 16.3% | 5.4% | 3% | 0.44% |
| Nov 2025 | 33.2% | 43% | 14.9% | 5.1% | 3.3% | 0.49% |
| Dec 2025 | 37.2% | 40% | 13.7% | 5.5% | 3.1% | 0.45% |
| Jan 2026 | 36.1% | 38.8% | 16.3% | 5.4% | 3% | 0.44% |
| Feb 2026 | 40.1% | 35.9% | 14.8% | 4.9% | 3.9% | 0.49% |
| Mar 2026 | 36% | 38.6% | 16.2% | 5.3% | 3.4% | 0.44% |
| Apr 2026 | 35.5% | 38.7% | 15.9% | 5.7% | 3.6% | 0.53% |
| May 2026 | 33.1% | 42.8% | 14.9% | 5.3% | 3.3% | 0.49% |
| Jun 2026 | 37.6% | 39.9% | 13.8% | 5.1% | 3.1% | 0.46% |
| Jul 2026 | 35.5% | 38.1% | 15.9% | 5.9% | 4.1% | 0.52% |
| Aug 2026 | 38.6% | 34.5% | 17.3% | 5.5% | 3.7% | 0.47% |
| Sep 2026 | 38.9% | 34.8% | 17.5% | 5.2% | 3.2% | 0.39% |
How has the ASUS and Samsung comparison changed over the last 12 months?
3 findings
- ASUS was ahead of Samsung in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, ASUS’s share of searches among computer monitor brands worldwide moved from 36.1% to 38.9%, and its estimated monthly branded searches held steady at 1.8M.
- Across the 12 months ending September 2026, Samsung’s share of searches among computer monitor brands worldwide moved from 3% to 3.2%, and its estimated monthly branded searches held steady at 151K.
How did search popularity change for computer monitor brands worldwide in September 2026?
0 changes
Neither ASUS nor Samsung moved beyond provider rounding among computer monitor brands in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using ASUS’s and Samsung’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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