Baccarat vs Schott Zwiesel:Which is more popular?
In September 2026, Schott Zwiesel had more branded searches than Baccarat among champagne flutes brands worldwide. Schott Zwiesel had about 22,200 branded searches, while Baccarat had 9,900. Schott Zwiesel made up 5.4% of all champagne flutes brand searches we track, and Baccarat accounted for 2.4%. When we asked ChatGPT and Google AI Overviews about champagne flutes brands, Baccarat and Schott Zwiesel each appeared in three of the five answers. Baccarat and Schott Zwiesel were each mentioned first in two of the four answers that named either.
Who do people search for more?
Schott Zwiesel, about 2 searches for every 1 for Baccarat
Who does AI mention more?
Both were mentioned in 3 of 5 answers.
Who does AI recommend more?
Each is named first in 2 of 4 answers.
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Top champagne flutes brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Baccarat and Schott Zwiesel were each mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Baccarat and Schott Zwiesel were each listed first in two of the four answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Riedel1st
Waterford2nd- Schott Zwiesel3rd
Baccarat4th- Zalto5th
Spiegelau6th
Royal Doulton–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Waterford5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Riedel4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Schott Zwiesel3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Baccarat3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Spiegelau2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Zalto2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Royal Doulton0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about champagne flutes brands
5 answers
Asked ChatGPT
“Which Champagne flutes brand should I buy?”
Asked ChatGPT
“What are the best Champagne flutes brands?”
Asked ChatGPT
“What's the best Champagne flutes brand for special occasions?”
Searched Google, AI Overview
“best champagne flutes”
Searched Google, AI Overview
“crystal champagne glasses”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Baccarat or Schott Zwiesel more popular in search?
This chart shows how often people search Google for Baccarat and Schott Zwiesel by name. Each line represents a brand's share of searches for all seven champagne flutes brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Schott Zwiesel, Baccarat. The figures are in the table below the chart.
View monthly share of searches table
| Month | Waterford | Riedel | Royal Doulton | Spiegelau | Schott Zwiesel | Baccarat | Zalto |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 55.8% | 13.7% | 11.2% | 7.5% | 6.1% | 3.4% | 2.2% |
| Nov 2025 | 51.9% | 15.6% | 12.8% | 7% | 7% | 3.1% | 2.6% |
| Dec 2025 | 44.7% | 16.5% | 13.5% | 9% | 9% | 4% | 3.3% |
| Jan 2026 | 48.7% | 14.7% | 14.7% | 8% | 8% | 3.6% | 2.4% |
| Feb 2026 | 55.2% | 13.6% | 11.1% | 7.4% | 7.4% | 3.3% | 1.8% |
| Mar 2026 | 56.8% | 11.4% | 11.4% | 9.4% | 6.3% | 2.8% | 1.9% |
| Apr 2026 | 55.4% | 13.6% | 11.2% | 9.1% | 6.1% | 2.7% | 1.8% |
| May 2026 | 56.2% | 13.8% | 9.3% | 9.3% | 6.2% | 3.4% | 1.9% |
| Jun 2026 | 59.8% | 12% | 9.8% | 8% | 5.4% | 2.9% | 2% |
| Jul 2026 | 59.5% | 12% | 9.8% | 8% | 5.4% | 2.9% | 2.4% |
| Aug 2026 | 60.4% | 12.1% | 9.9% | 8.1% | 4.5% | 3% | 2% |
| Sep 2026 | 60.1% | 12.1% | 9.9% | 8.1% | 5.4% | 2.4% | 2% |
How has the Baccarat and Schott Zwiesel comparison changed over the last 12 months?
3 findings
- Schott Zwiesel was ahead of Baccarat in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Baccarat’s share of searches among champagne flutes brands worldwide moved from 3.4% to 2.4%, and its estimated monthly branded searches moved from 14.8K to 9.9K.
- Across the 12 months ending September 2026, Schott Zwiesel’s share of searches among champagne flutes brands worldwide moved from 6.1% to 5.4%, and its estimated monthly branded searches moved from 27.1K to 22.2K.
How did search popularity change for champagne flutes brands worldwide in September 2026?
2 changes
In September 2026, Schott Zwiesel gained share of searches among champagne flutes brands worldwide, from 4.5% to 5.4%.
In September 2026, Baccarat lost share of searches among champagne flutes brands worldwide, from 3% to 2.4%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Baccarat’s and Schott Zwiesel’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Baccarat
1 branded search term
- baccarat crystal
Schott Zwiesel
1 branded search term
- schott zwiesel
Other head-to-heads among champagne flutes brands
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