Brandwave

Cronometer vs MacroFactor:Which is more popular?

In September 2026, Cronometer had more branded searches than MacroFactor among calorie tracking apps worldwide. Cronometer had about 165,000 branded searches, while MacroFactor had 27,100. Cronometer made up 21.6% of all calorie tracking app searches we track, and MacroFactor accounted for 3.6%. When we asked ChatGPT and Google AI Overviews about calorie tracking apps, Cronometer appeared in all five answers and MacroFactor in three. Cronometer was mentioned before MacroFactor in every answer.

Among calorie tracking apps worldwide in September 2026

Who do people search for more?

Cronometer, about 6 searches for every 1 for MacroFactor

Cronometer 165K searchesMacroFactor 27.1K searches

Who does AI mention more?

Cronometer, mentioned in every answer we collected

Cronometer in 5 of 5MacroFactor in 3 of 5

Who does AI recommend more?

Cronometer, named ahead of MacroFactor in every answer

Cronometer first in 5MacroFactor never first

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Top calorie tracking apps in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Cronometer appeared in all five answers. MacroFactor was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Cronometer was listed before MacroFactor in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Cronometer1st
  2. Lose It!2nd
  3. MyFitnessPal3rd
  4. MacroFactor4th
  5. Noom5th
  6. Fitia6th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • MyFitnessPal5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Cronometer5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Lose It!5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • MacroFactor3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Noom2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Fitia2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers

See every answer about calorie tracking apps

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Cronometer or MacroFactor more popular in search?

This chart shows how often people search Google for Cronometer and MacroFactor by name. Each line represents a brand's share of searches for all six calorie tracking apps we track, month by month, from English-language searches worldwide.

Cronometer and MacroFactor among calorie tracking apps worldwide, by month

Share of searches by month for Cronometer, MacroFactor. The figures are in the table below the chart.

View monthly share of searches table
MonthMyFitnessPalCronometerNoomLose It!MacroFactorFitia
Oct 202555.7%16.7%16.7%6.9%2.7%1.2%
Nov 202554.6%16.4%16.4%7.8%3.3%1.5%
Dec 202551.5%15.4%18.9%9%3.8%1.4%
Jan 202654.3%16.2%16.2%8.2%4%1.2%
Feb 202650.6%18.5%18.5%7.6%3%1.7%
Mar 202655.4%16.6%16.6%7.2%2.7%1.5%
Apr 202655.1%16.5%16.5%6.8%3.3%1.8%
May 202650.8%18.6%18.6%6.6%3.7%1.7%
Jun 202649.4%18.1%18.1%7.9%4.4%2%
Jul 202649.4%18.1%18.1%7.9%4.4%2%
Aug 202649.6%18.2%18.2%7.5%4.5%2%
Sep 202648.3%21.6%17.7%6.9%3.6%1.9%

How has the Cronometer and MacroFactor comparison changed over the last 12 months?

3 findings

How did search popularity change for calorie tracking apps worldwide in September 2026?

2 changes
  1. In September 2026, Cronometer gained share of searches among calorie tracking apps worldwide, from 18.2% to 21.6%.

  2. In September 2026, MacroFactor lost share of searches among calorie tracking apps worldwide, from 4.5% to 3.6%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Cronometer’s and MacroFactor’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Cronometer

1 branded search term

  • cronometer

MacroFactor

1 branded search term

  • macrofactor

How the Brand Demand Index is measured

Other head-to-heads among calorie tracking apps

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