SG vs SS Cricket:Which is more popular?

Name: SG vs SS Cricket: Which is searched more?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In September 2026, SS Cricket had more branded searches than SG among batting pads brands worldwide. SS Cricket had about 11,400 branded searches, while SG had 8,100. SS Cricket made up 13.5% of all batting pads brand searches we track, and SG accounted for 9.6%. When we asked ChatGPT and Google AI Overviews about batting pads brands, SG appeared in three of the five answers and SS Cricket in two. SG and SS Cricket were each mentioned first in two of the four answers.

Among batting pads brands worldwide in September 2026

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Top batting pads brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, SG was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. SS Cricket was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. SG and SS Cricket were each listed first in two of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

How many AI answers named each brand
Brand	ChatGPT	Google	Answers that named it
Kookaburra	Named in 3 of 3 ChatGPT answers	Named in 2 of 2 Google AI Overviews	5 of 5
Gray-Nicolls	Named in 3 of 3 ChatGPT answers	Named in 1 of 2 Google AI Overviews	4 of 5
SG	Named in 2 of 3 ChatGPT answers	Named in 1 of 2 Google AI Overviews	3 of 5
SS Cricket	Named in 2 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	2 of 5

Kookaburra5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Gray-Nicolls4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
SG3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
SS Cricket2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about batting pads brands

5 answers

Asked ChatGPT
“Which batting pads brand should I buy?”
1. 1SG
2. 2Gray-Nicolls
3. 3Kookaburra
Asked ChatGPT
“What are the best batting pads brands?”
1. 1Gray-Nicolls
2. 2Kookaburra
3. 3SS Cricket
4. 4SG
Asked ChatGPT
“What's the best batting pads brand for cricket protection?”
Searched Google, AI Overview
“cricket batting pads”
1. 1Kookaburra
2. 2SG
3. 3Gray-Nicolls
Searched Google, AI Overview
“best batting pads”
1. 1Kookaburra

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is SG or SS Cricket more popular in search?

This chart shows how often people search Google for SG and SS Cricket by name. Each line represents a brand's share of searches for all four batting pads brands we track, month by month, from English-language searches worldwide.

SG and SS Cricket among batting pads brands worldwide, by month

Month	Kookaburra	Gray-Nicolls	SS Cricket	SG
Oct 2025	46.1%	30.4%	16%	7.4%
Nov 2025	47%	30.4%	15.1%	7.4%
Dec 2025	49.5%	28.2%	15.3%	6.9%
Jan 2026	48.4%	28.3%	14.9%	8.5%
Feb 2026	47.8%	27.9%	17.4%	6.8%
Mar 2026	57.6%	22%	13.8%	6.6%
Apr 2026	53.3%	27.4%	12.6%	6.7%
May 2026	58.9%	23.4%	10.8%	7%
Jun 2026	54.9%	26.2%	11.1%	7.8%
Jul 2026	53.6%	25.4%	11.8%	9.3%
Aug 2026	51%	26.8%	12.4%	9.8%
Sep 2026	44.7%	32.2%	13.5%	9.6%

How has the SG and SS Cricket comparison changed over the last 12 months?

3 findings

SS Cricket was ahead of SG in every measured month of the 12 months ending September 2026.
Across the 12 months ending September 2026, SG’s share of searches among batting pads brands worldwide moved from 7.4% to 9.6%, and its estimated monthly branded searches held steady at 8.1K.
Across the 12 months ending September 2026, SS Cricket’s share of searches among batting pads brands worldwide moved from 16% to 13.5%, and its estimated monthly branded searches moved from 17.4K to 11.4K.

How did search popularity change for batting pads brands worldwide in September 2026?

1 change

In September 2026, SS Cricket gained share of searches among batting pads brands worldwide, from 12.4% to 13.5%.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using SG’s and SS Cricket’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.