Brandwave

3M Speedglas vs Lincoln Electric:Which is more popular?

In September 2026, Lincoln Electric had more branded searches than 3M Speedglas among auto darkening helmet brands worldwide. Lincoln Electric had about 107,000 branded searches, while 3M Speedglas had 13,200. Lincoln Electric made up 29.5% of all auto darkening helmet brand searches we track, and 3M Speedglas accounted for 3.6%. When we asked ChatGPT and Google AI Overviews about auto darkening helmet brands, Lincoln Electric appeared in four of the five answers and 3M Speedglas in three. Lincoln Electric was mentioned before 3M Speedglas in two out of three answers.

Among auto darkening helmet brands worldwide in September 2026

Who do people search for more?

Lincoln Electric, about 8 searches for every 1 for 3M Speedglas

Lincoln Electric 107K searches3M Speedglas 13.2K searches

Who does AI mention more?

Lincoln Electric, mentioned in 4 of 5 answers, 3M Speedglas in 3

Lincoln Electric in 4 of 53M Speedglas in 3 of 5

Who does AI recommend more?

Lincoln Electric, named ahead of 3M Speedglas in 2 of 3 answers

Lincoln Electric first in 23M Speedglas first in 1

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Top auto darkening helmet brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Lincoln Electric was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. 3M Speedglas was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Lincoln Electric was listed before 3M Speedglas in two out of three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Lincoln Electric1st
  2. Miller2nd
  3. 3M Speedglas3rd
  4. ESAB4th
  5. Hobart5th
  6. Cigweld–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Lincoln Electric4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Miller4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • 3M Speedglas3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • ESAB3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Hobart1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Cigweld0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about auto darkening helmet brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is 3M Speedglas or Lincoln Electric more popular in search?

This chart shows how often people search Google for 3M Speedglas and Lincoln Electric by name. Each line represents a brand's share of searches for all six auto darkening helmet brands we track, month by month, from English-language searches worldwide.

3M Speedglas and Lincoln Electric among auto darkening helmet brands worldwide, by month

Share of searches by month for Lincoln Electric, 3M Speedglas. The figures are in the table below the chart.

View monthly share of searches table
MonthHobartLincoln ElectricMiller3M SpeedglasESABCigweld
Oct 202551.9%29.6%12.8%3.5%2.1%0.19%
Nov 202559.1%25.8%9.7%3.2%1.9%0.17%
Dec 202561.4%23.3%10.1%3%2%0.18%
Jan 202663.9%22.7%8.6%2.5%2.1%0.13%
Feb 202653.8%28.6%10.8%3.9%2.6%0.19%
Mar 202658.7%25.6%9.7%3.5%2.4%0.17%
Apr 202654.1%28.9%10.9%3.2%2.7%0.19%
May 202655.5%29.6%9.1%3.3%2.2%0.24%
Jun 202658.9%25.7%9.7%3.5%1.9%0.26%
Jul 202659.1%25.8%9.7%3.2%1.9%0.26%
Aug 202655.3%29.5%9.1%3.6%2.2%0.28%
Sep 202655.3%29.5%9.1%3.6%2.2%0.24%

How has the 3M Speedglas and Lincoln Electric comparison changed over the last 12 months?

3 findings

How did search popularity change for auto darkening helmet brands worldwide in September 2026?

1 change
  1. Lincoln Electric’s share of searches among auto darkening helmet brands worldwide has gained ground for 3 months in a row, from 25.7% to 29.5% in September 2026.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using 3M Speedglas’ and Lincoln Electric’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

3M Speedglas

2 branded search terms

  • 3m speedglas
  • speedglas

Lincoln Electric

2 branded search terms

  • lincoln electric
  • lincoln welder

How the Brand Demand Index is measured

Other head-to-heads among auto darkening helmet brands

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