Brandwave

How popular is3M Speedglas?

In September 2026, people searched for 3M Speedglas by name about 13,200 times worldwide, about the same as the previous year. These searches made up 3.6% of all global auto darkening helmet brand searches, placing 3M Speedglas fourth out of six brands. When we asked both ChatGPT and Google AI Overviews about auto darkening helmet brands, 3M Speedglas appeared in three of the five answers and was the third most recommended of the six.

Search and AI answers in September 2026

3M Speedglas is the fourth most searched of 6 competitors and the third most recommended in AI answers.

  1. HobartShare of searches 55.3%Mentioned in 1 of 5 AI answersPlace in AI recommendations 5th
  2. Lincoln ElectricShare of searches 29.5%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
  3. MillerShare of searches 9.1%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  4. 3M SpeedglasShare of searches 3.6%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
  5. ESABShare of searches 2.2%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th

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Top auto darkening helmet brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, 3M Speedglas was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. 3M Speedglas is the third most recommended of the six.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Lincoln Electric1st
  2. Miller2nd
  3. 3M Speedglas3rd
  4. ESAB4th
  5. Hobart5th
  6. Cigweld–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Lincoln Electric4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Miller4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • 3M Speedglas3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • ESAB3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Hobart1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Cigweld0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about auto darkening helmet brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Which auto darkening helmet brands compete with 3M Speedglas?

3M Speedglas against auto darkening helmet brands worldwide, by month

Share of searches by month for Hobart, Lincoln Electric, Miller, 3M Speedglas, ESAB. The figures are in the table below the chart.

View monthly share of searches table
MonthHobartLincoln ElectricMiller3M SpeedglasESABCigweld
Oct 202551.9%29.6%12.8%3.5%2.1%0.19%
Nov 202559.1%25.8%9.7%3.2%1.9%0.17%
Dec 202561.4%23.3%10.1%3%2%0.18%
Jan 202663.9%22.7%8.6%2.5%2.1%0.13%
Feb 202653.8%28.6%10.8%3.9%2.6%0.19%
Mar 202658.7%25.6%9.7%3.5%2.4%0.17%
Apr 202654.1%28.9%10.9%3.2%2.7%0.19%
May 202655.5%29.6%9.1%3.3%2.2%0.24%
Jun 202658.9%25.7%9.7%3.5%1.9%0.26%
Jul 202659.1%25.8%9.7%3.2%1.9%0.26%
Aug 202655.3%29.5%9.1%3.6%2.2%0.28%
Sep 202655.3%29.5%9.1%3.6%2.2%0.24%
  1. 1.Hobart

    55.3%

    Held 1st. 201K estimated branded searches, 0% vs prior month. Share 0 points.

  2. Held 2nd. 107K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Miller

    9.1%

    Held 3rd. 33.1K estimated branded searches, 0% vs prior month. Share 0 points.

  4. Held 4th. 13.2K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.ESAB

    2.2%

    Held 5th. 8.1K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Cigweld

    0.24%

    Held 6th. 880 estimated branded searches, -12% vs prior month. Share 0 points.

Compare popularity between 3M Speedglas and its closest rivals

Every comparison with 3M Speedglas

9 comparisons

How has branded search demand for 3M Speedglas changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for 3M Speedglas worldwide held steady, from 13.5K to 13.2K.
  • Across the 12 months ending September 2026, 3M Speedglas’ share of searches among auto darkening helmet brands worldwide peaked at 3.9% in February 2026 and was lowest at 2.5% in January 2026.

How did search popularity change for auto darkening helmet brands worldwide in September 2026?

3 changes
  1. Lincoln Electric’s share of searches among auto darkening helmet brands worldwide has gained ground for 3 months in a row, from 25.7% to 29.5% in September 2026.

  2. Estimated monthly branded searches for Cigweld worldwide rose 22.2% over 12 measured months, from 720 to 880 in September 2026.

  3. Estimated monthly branded searches for Miller worldwide fell 33.1% over 12 measured months, from 49.5K to 33.1K in September 2026.

How are 3M Speedglas’ branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using 3M Speedglas’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • 3m speedglas
  • speedglas

How the Brand Demand Index is measured

Who owns 3M Speedglas?

3M Speedglas is owned by 3M. Brandwave also tracks 3M Peltor, 3M, Scotch and Scotch-Brite, owned by the same company, worldwide.

Do you work for 3M Speedglas? To request corrections or removal please contact us via our support page and we will be happy to assist.

Where does 3M Speedglas compete?

3M Speedglas is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Welding helmet brands6th of 73.2%Show ranking
Auto darkening helmet brands4th of 63.6%Shown above
Welding hood brands5th of 76.1%Show ranking
Creator with pink hair and a pink jacket

Is 3M Speedglas your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.