Brandwave

Free Spirit vs Seedlip:Which is more popular?

In September 2026, Free Spirit had more branded searches than Seedlip among alcohol-free drink brands worldwide. Free Spirit had about 60,500 branded searches, while Seedlip had 15,600. Free Spirit made up 38% of all alcohol-free drink brand searches we track, and Seedlip accounted for 9.8%. When we asked ChatGPT and Google AI Overviews about alcohol-free drink brands, Seedlip appeared in one of the five answers and Free Spirit in none.

Among alcohol-free drink brands worldwide in September 2026

Who do people search for more?

Free Spirit, about 4 searches for every 1 for Seedlip

Free Spirit 60.5K searchesSeedlip 15.6K searches

Who does AI mention more?

Seedlip, mentioned in 1 of 5 answers, Free Spirit in 0

Seedlip in 1 of 5Free Spirit in 0 of 5

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Top alcohol-free drink brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Seedlip was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Free Spirit did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Ghia1st
  2. Athletic Brewing2nd
  3. St. Agrestis3rd
  4. Lyre's4th
  5. Heineken 0.05th
  6. Seedlip6th
  7. Free Spirit–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Athletic Brewing3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Ghia3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Lyre's2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • St. Agrestis2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Seedlip1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Heineken 0.01 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Free Spirit0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about alcohol-free drink brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Free Spirit or Seedlip more popular in search?

This chart shows how often people search Google for Free Spirit and Seedlip by name. Each line represents a brand's share of searches for all seven alcohol-free drink brands we track, month by month, from English-language searches worldwide.

Free Spirit and Seedlip among alcohol-free drink brands worldwide, by month

Share of searches by month for Free Spirit, Seedlip. The figures are in the table below the chart.

View monthly share of searches table
MonthAthletic BrewingFree SpiritSeedlipGhiaHeineken 0.0Lyre'sSt. Agrestis
Oct 202537.5%36.3%11.8%5.2%3.2%4.8%1.1%
Nov 202534.2%38.8%12.6%4.9%2.8%5.1%1.5%
Dec 202532%35.1%16.8%6.3%3.1%5.2%1.4%
Jan 202642.7%28.7%13.9%6.3%2.6%4.7%1.1%
Feb 202637.8%38%12%4.2%2.8%4.1%1.2%
Mar 202634.8%41.2%10.9%4.9%3%4.1%1.1%
Apr 202635.6%40.7%10.6%5.7%3%3.4%1%
May 202636.5%40.1%10.4%4.8%3.6%3.3%1.3%
Jun 202639.8%35.7%11.5%4.3%3.9%3.6%1.1%
Jul 202619.1%69.7%4.5%2.4%1.9%2%0.54%
Aug 202637.5%41.1%8.9%4.7%3.7%3.1%1.1%
Sep 202640.6%38%9.8%4.1%3.4%3.1%1%

How has the Free Spirit and Seedlip comparison changed over the last 12 months?

3 findings

How did search popularity change for alcohol-free drink brands worldwide in September 2026?

3 changes
  1. In September 2026, Athletic Brewing overtook Free Spirit to become the leader among alcohol-free drink brands worldwide, with 40.6% of the searches.

  2. In September 2026, Seedlip gained share of searches among alcohol-free drink brands worldwide, from 8.9% to 9.8%.

  3. In September 2026, Free Spirit lost share of searches among alcohol-free drink brands worldwide, from 41.1% to 38%.

How are branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Free Spirit’s and Seedlip’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Free Spirit

1 branded search term

  • free spirit

Seedlip

4 branded search terms

  • seedlip
  • seedlip drinks
  • seedlip non alcoholic
  • seedlip spirits

How the Brand Demand Index is measured

Other head-to-heads among alcohol-free drink brands

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