Brandwave

How popular isZildjian in search?

In August 2026, there were an estimated 49.5K branded searches for Zildjian worldwide which held steady over the last 11 months. Zildjian holds 21% estimated Share of Search among cymbal brands worldwide and is ranked 2nd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Bosphorus57.3%
  2. Zildjian21%
  3. Sabian7.7%
  4. Meinl6.3%
  5. Paiste4.2%
  6. Istanbul Agop3.4%
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Which cymbal brands compete with Zildjian?

Zildjian against cymbal brands worldwide, by month

Share of Search by month for Bosphorus, Zildjian, Sabian, Meinl, Paiste, Istanbul Agop. The figures are in the table below the chart.

View monthly share of search table
MonthBosphorusZildjianSabianMeinlPaisteIstanbul Agop
Oct 202558.6%17.6%9.6%6.4%4.3%3.5%
Nov 202554.7%20.1%9%7.3%4.9%4%
Dec 202548%21.6%11.8%7.9%6.5%4.3%
Jan 202649.6%22.3%10%8.2%5.5%4.5%
Feb 202650.9%22.9%10.3%6.8%4.6%4.6%
Mar 202658.6%17.6%9.6%6.4%4.3%3.5%
Apr 202656.4%20.7%9.3%6.2%4.1%3.4%
May 202660.8%18.2%8.2%5.5%3.6%3.6%
Jun 202659.6%17.9%8%6.5%4.4%3.6%
Jul 202660.1%18%8.1%6.6%3.6%3.6%
Aug 202657.3%21%7.7%6.3%4.2%3.4%
Sep 2026——————
  1. 1.Bosphorus

    57.3%

    Held 1st. 135K estimated branded searches, 0% vs prior month. Share -2.8 points.

  2. Held 2nd. 49.5K estimated branded searches, +22.2% vs prior month. Share +3 points.

  3. 3.Sabian

    7.7%

    Held 3rd. 18.1K estimated branded searches, 0% vs prior month. Share -0.4 points.

  4. 4.Meinl

    6.3%

    Held 4th. 14.8K estimated branded searches, 0% vs prior month. Share -0.3 points.

  5. 5.Paiste

    4.2%

    Moved from 6th to 5th. 9.9K estimated branded searches, +22.2% vs prior month. Share +0.6 points.

  6. Moved from 5th to 6th. 8.1K estimated branded searches, 0% vs prior month. Share -0.2 points.

Compare search popularity between Zildjian and its closest rivals

How has branded search demand for Zildjian changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Zildjian worldwide held steady at 49.5K.
  • Across the 11 months ending August 2026, Zildjian’s estimated Share of Search among cymbal brands worldwide increased from 17.6% to 21%.
  • Across the 11 months ending August 2026, Zildjian’s estimated Share of Search among cymbal brands worldwide peaked at 22.9% in February 2026 and was lowest at 17.6% in October 2025.

How did search popularity change for cymbal brands worldwide in August 2026?

  1. In August 2026, Paiste overtook Istanbul Agop to rank 5th among cymbal brands worldwide, at 4.2%.

  2. In August 2026, Zildjian gained estimated Share of Search among cymbal brands worldwide, from 18% to 21%.

  3. In August 2026, Bosphorus lost estimated Share of Search among cymbal brands worldwide, from 60.1% to 57.3%.

  4. Estimated monthly branded searches for Sabian worldwide fell 33.2% over 11 measured months, from 27.1K to 18.1K in August 2026.

  5. Estimated monthly branded searches for Meinl worldwide fell 18.2% over 11 measured months, from 18.1K to 14.8K in August 2026.

  6. Estimated monthly branded searches for Istanbul Agop worldwide fell 18.2% over 11 measured months, from 9.9K to 8.1K in August 2026.

Where does Zildjian compete?

Zildjian is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Drumstick brands3rd of 619.1%Show ranking
Cymbal brands2nd of 621%Shown above

How is Zildjian measured?

Brandwave collects information about searches that people make online using Zildjian’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • zildjian

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How the Brand Demand Index is measured

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