Paiste vs Zildjian:Which is more popular by branded search?
In August 2026, Zildjian had more branded searches than Paiste among cymbal brands worldwide. Zildjian was estimated to have 49.5K branded searches compared to Paiste’s 9.9K, and held a 21% Share of Search versus Paiste’s 4.2%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Paiste or Zildjian?
Compare the cymbal brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Zildjian, Paiste. The figures are in the table below the chart.
View monthly share of search table
| Month | Bosphorus | Zildjian | Sabian | Meinl | Paiste | Istanbul Agop |
|---|---|---|---|---|---|---|
| Oct 2025 | 58.6% | 17.6% | 9.6% | 6.4% | 4.3% | 3.5% |
| Nov 2025 | 54.7% | 20.1% | 9% | 7.3% | 4.9% | 4% |
| Dec 2025 | 48% | 21.6% | 11.8% | 7.9% | 6.5% | 4.3% |
| Jan 2026 | 49.6% | 22.3% | 10% | 8.2% | 5.5% | 4.5% |
| Feb 2026 | 50.9% | 22.9% | 10.3% | 6.8% | 4.6% | 4.6% |
| Mar 2026 | 58.6% | 17.6% | 9.6% | 6.4% | 4.3% | 3.5% |
| Apr 2026 | 56.4% | 20.7% | 9.3% | 6.2% | 4.1% | 3.4% |
| May 2026 | 60.8% | 18.2% | 8.2% | 5.5% | 3.6% | 3.6% |
| Jun 2026 | 59.6% | 17.9% | 8% | 6.5% | 4.4% | 3.6% |
| Jul 2026 | 60.1% | 18% | 8.1% | 6.6% | 3.6% | 3.6% |
| Aug 2026 | 57.3% | 21% | 7.7% | 6.3% | 4.2% | 3.4% |
| Sep 2026 | — | — | — | — | — | — |
How has the Paiste and Zildjian comparison changed over the last 12 months?
3 findings
- Zildjian was ahead of Paiste in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Paiste’s estimated Share of Search among cymbal brands worldwide moved from 4.3% to 4.2%, and its estimated monthly branded searches moved from 12.1K to 9.9K.
- Across the 11 months ending August 2026, Zildjian’s estimated Share of Search among cymbal brands worldwide moved from 17.6% to 21%, and its estimated monthly branded searches held steady at 49.5K.
How did search popularity change for cymbal brands worldwide in August 2026?
2 changes
In August 2026, Paiste overtook Istanbul Agop to rank 5th among cymbal brands worldwide, at 4.2%.
In August 2026, Zildjian gained estimated Share of Search among cymbal brands worldwide, from 18% to 21%.
How each brand is measured
Brandwave collects information about searches that people make online using Paiste’s and Zildjian’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.