Brandwave

Sabian vs Zildjian:Which is searched more?

In August 2026, Zildjian had more branded searches than Sabian among cymbal brands worldwide. Zildjian was estimated to have 49.5K branded searches compared to Sabian’s 18.1K, and held a 21% Share of Search versus Sabian’s 7.7%. These are worldwide searches for English-language branded terms.

Share of Search among cymbal brands worldwide in August 2026Which is more popular in search, Sabian or Zildjian?
Sabian7.7%18.1K searches
vs
Zildjian21%49.5K searches

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Which is more popular in search, Sabian or Zildjian?

Compare the cymbal brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Sabian and Zildjian among cymbal brands worldwide, by month

Share of Search by month for Zildjian, Sabian. The figures are in the table below the chart.

View monthly share of search table
MonthZildjianSabian
Oct 202517.6%9.6%
Nov 202520.1%9%
Dec 202521.6%11.8%
Jan 202622.3%10%
Feb 202622.9%10.3%
Mar 202617.6%9.6%
Apr 202620.7%9.3%
May 202618.2%8.2%
Jun 202617.9%8%
Jul 202618%8.1%
Aug 202621%7.7%
Sep 2026——

How has the Sabian and Zildjian comparison changed over the last 12 months?

  • Zildjian was ahead of Sabian in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Sabian’s estimated Share of Search among cymbal brands worldwide moved from 9.6% to 7.7%, and its estimated monthly branded searches moved from 27.1K to 18.1K.
  • Across the 11 months ending August 2026, Zildjian’s estimated Share of Search among cymbal brands worldwide moved from 17.6% to 21%, and its estimated monthly branded searches held steady at 49.5K.

How did search popularity change for cymbal brands worldwide in August 2026?

  1. In August 2026, Zildjian gained estimated Share of Search among cymbal brands worldwide, from 18% to 21%.

  2. Estimated monthly branded searches for Sabian worldwide fell 33.2% over 11 measured months, from 27.1K to 18.1K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Sabian’s and Zildjian’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Sabian

1 branded search term

  • sabian

Zildjian

1 branded search term

  • zildjian

How the Brand Demand Index is measured

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