How popular isYummly in search?
In August 2026, there were an estimated 6.6K branded searches for Yummly worldwide which is down 95.1% over the last 11 months. Yummly holds 44.9% estimated Share of Search among meal planning apps worldwide and is ranked 2nd of 2 competitors for search popularity. These are worldwide searches for English-language branded terms.
Mealime55.1%
Yummly44.9%
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Which meal planning apps compete with Yummly?
Share of Search by month for Mealime, Yummly. The figures are in the table below the chart.
View monthly share of search table
| Month | Mealime | Yummly |
|---|---|---|
| Oct 2025 | 5.7% | 94.3% |
| Nov 2025 | 3.8% | 96.2% |
| Dec 2025 | 6.8% | 93.2% |
| Jan 2026 | 5.7% | 94.3% |
| Feb 2026 | 2.6% | 97.4% |
| Mar 2026 | 2.6% | 97.4% |
| Apr 2026 | 26.7% | 73.3% |
| May 2026 | 44.9% | 55.1% |
| Jun 2026 | 50% | 50% |
| Jul 2026 | 50% | 50% |
| Aug 2026 | 55.1% | 44.9% |
| Sep 2026 | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 55.1% | 8.1K | +22.7% | +5.1 points | |
| 2, held 2nd | 44.9% | 6.6K | 0% | -5.1 points |
Compare search popularity between Yummly and its closest rivals
How has branded search demand for Yummly changed worldwide over the last 12 months?
4 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Yummly worldwide fell from 135K to 6.6K.
- Across the 11 months ending August 2026, Yummly’s estimated Share of Search among meal planning apps worldwide decreased from 94.3% to 44.9%.
- Across the 11 months ending August 2026, Yummly’s estimated Share of Search among meal planning apps worldwide peaked at 97.4% in February 2026 and was lowest at 44.9% in August 2026.
- Across the 11 months ending August 2026, Yummly fell from 1st to 2nd among meal planning apps worldwide.
How did search popularity change for meal planning apps worldwide in August 2026?
2 changes
In August 2026, Mealime gained estimated Share of Search among meal planning apps worldwide, from 50% to 55.1%.
In August 2026, Yummly lost estimated Share of Search among meal planning apps worldwide, from 50% to 44.9%.
Where does Yummly compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Recipe apps | 3rd of 5 | 29.3% | Show ranking |
| Meal planning apps | 2nd of 2 | 44.9% | Shown above |
How is Yummly measured?
Brandwave collects information about searches that people make online using Yummly’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- yummly
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Is Yummly your brand?
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