Brandwave

Samsung Food vs Yummly:Which is more popular?

In September 2026, Yummly had more branded searches than Samsung Food among recipe apps worldwide. Yummly had about 6,600 branded searches, while Samsung Food had 1,600. Yummly made up 2.3% of all recipe app searches we track, and Samsung Food accounted for 0.56%. When we asked ChatGPT and Google AI Overviews about recipe apps, Samsung Food appeared in four of the five answers and Yummly in none.

Among recipe apps worldwide in September 2026

Who do people search for more?

Yummly, about 4 searches for every 1 for Samsung Food

Yummly 6.6K searchesSamsung Food 1.6K searches

Who does AI mention more?

Samsung Food, mentioned in 4 of 5 answers, Yummly in 0

Samsung Food in 4 of 5Yummly in 0 of 5

Who does AI recommend more?

Samsung Food, the only one of the two named

Samsung Food first in 4Yummly never named

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Top recipe apps in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Samsung Food was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Yummly did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Paprika1st
  2. Samsung Food2nd
  3. NYT Cooking3rd
  4. AnyList4th
  5. Mealime–
  6. Yummly–
  7. BigOven–
  8. Whisk–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Paprika5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Samsung Food4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • NYT Cooking3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • AnyList2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Mealime0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Yummly0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • BigOven0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Whisk0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about recipe apps

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Samsung Food or Yummly more popular in search?

This chart shows how often people search Google for Samsung Food and Yummly by name. Each line represents a brand's share of searches for all eight recipe apps we track, month by month, from English-language searches worldwide.

Samsung Food and Yummly among recipe apps worldwide, by month

Share of searches by month for Yummly, Samsung Food. The figures are in the table below the chart.

View monthly share of searches table
MonthNYT CookingAnyListMealimePaprikaYummlySamsung FoodBigOvenWhisk
Oct 202559.2%3.6%1.9%2.4%32.5%0.14%0.24%0.12%
Nov 202560%3%1.3%2.4%32.9%0.1%0.2%0.08%
Dec 202570.4%3.5%1.5%2.8%21.2%0.23%0.23%0.09%
Jan 202658.8%3.5%1.9%2.9%32.2%0.31%0.25%0.09%
Feb 202642.4%2.5%1.4%1.4%51.8%0.22%0.15%0.07%
Mar 202641.8%3.8%1.4%1.4%51.2%0.22%0.15%0.07%
Apr 202682.1%6%2.2%2.7%6%0.43%0.29%0.13%
May 202683.4%6.1%2.7%3.4%3.4%0.54%0.3%0.16%
Jun 202684.5%6.2%2.8%2.8%2.8%0.55%0.3%0.13%
Jul 202684.5%6.2%2.8%2.8%2.8%0.55%0.3%0.16%
Aug 202686.3%5.2%2.8%2.3%2.3%0.56%0.25%0.17%
Sep 202685.4%5.1%3.4%2.8%2.3%0.56%0.2%0.17%

How has the Samsung Food and Yummly comparison changed over the last 12 months?

3 findings
  • Yummly was ahead of Samsung Food in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Samsung Food’s share of searches among recipe apps worldwide moved from 0.14% to 0.56%, and its estimated monthly branded searches moved from 590 to 1.6K.
  • Across the 12 months ending September 2026, Yummly’s share of searches among recipe apps worldwide moved from 32.5% to 2.3%, and its estimated monthly branded searches moved from 135K to 6.6K.

How did search popularity change for recipe apps worldwide in September 2026?

2 changes

  1. Estimated monthly branded searches for Samsung Food worldwide rose 171.2% over 12 measured months, from 590 to 1.6K in September 2026.

  2. Estimated monthly branded searches for Yummly worldwide fell 95.1% over 12 measured months, from 135K to 6.6K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Samsung Food’s and Yummly’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Samsung Food

1 branded search term

  • samsung food app

Yummly

1 branded search term

  • yummly

How the Brand Demand Index is measured

Other head-to-heads among recipe apps

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