How popular isVoss in search?
In August 2026, there were an estimated 165K branded searches for Voss worldwide which is up 50% over the last 11 months. Voss holds 32.3% estimated Share of Search among bottled water brands worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
- Evian32.3%
Fiji Water32.3%- Voss32.3%
Pump2.4%- H2O0.86%
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Which bottled water brands compete with Voss?
Share of Search by month for Evian, Fiji Water, Voss, Pump. The figures are in the table below the chart.
View monthly share of search table
| Month | Evian | Fiji Water | Voss | Pump | H2O |
|---|---|---|---|---|---|
| Oct 2025 | 31.6% | 38.6% | 25.7% | 2.8% | 1.3% |
| Nov 2025 | 27.4% | 41.1% | 27.4% | 3% | 1.1% |
| Dec 2025 | 29.8% | 36.6% | 29.8% | 2.7% | 1.2% |
| Jan 2026 | 27.3% | 41% | 27.3% | 3% | 1.3% |
| Feb 2026 | 34% | 34% | 27.7% | 3% | 1.4% |
| Mar 2026 | 29.8% | 36.5% | 29.8% | 2.7% | 1.2% |
| Apr 2026 | 34.2% | 34.2% | 28% | 2.5% | 1.1% |
| May 2026 | 34.2% | 34.2% | 28% | 2.5% | 1.1% |
| Jun 2026 | 58.7% | 21.5% | 17.6% | 1.6% | 0.57% |
| Jul 2026 | 36.7% | 30.1% | 30.1% | 2.2% | 0.8% |
| Aug 2026 | 32.3% | 32.3% | 32.3% | 2.4% | 0.86% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 32.3% | 165K | -17.9% | -4.5 points | |
| 2, held 2nd | 32.3% | 165K | 0% | +2.1 points | |
| 3, held 3rd | 32.3% | 165K | 0% | +2.1 points | |
| 4, held 4th | 2.4% | 12.1K | 0% | +0.2 points | |
| 5, held 5th | 0.86% | 4.4K | 0% | +0.1 points |
1.Evian
32.3%
Held 1st. 165K estimated branded searches, -17.9% vs prior month. Share -4.5 points.
32.3%
Held 2nd. 165K estimated branded searches, 0% vs prior month. Share +2.1 points.
3.Voss
32.3%
Held 3rd. 165K estimated branded searches, 0% vs prior month. Share +2.1 points.
4.
Pump2.4%
Held 4th. 12.1K estimated branded searches, 0% vs prior month. Share +0.2 points.
5.H2O
0.86%
Held 5th. 4.4K estimated branded searches, 0% vs prior month. Share +0.1 points.
Compare search popularity between Voss and its closest rivals
How has branded search demand for Voss changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Voss worldwide rose from 110K to 165K.
- Across the 11 months ending August 2026, Voss’ estimated Share of Search among bottled water brands worldwide increased from 25.7% to 32.3%.
- Across the 11 months ending August 2026, Voss’ estimated Share of Search among bottled water brands worldwide peaked at 32.3% in August 2026 and was lowest at 17.6% in June 2026.
How did search popularity change for bottled water brands worldwide in August 2026?
4 changes
In August 2026, Fiji Water gained estimated Share of Search among bottled water brands worldwide, from 30.1% to 32.3%.
In August 2026, Voss gained estimated Share of Search among bottled water brands worldwide, from 30.1% to 32.3%.
In August 2026, Evian lost estimated Share of Search among bottled water brands worldwide, from 36.7% to 32.3%.
Estimated monthly branded searches for H2O worldwide fell 18.5% over 11 measured months, from 5.4K to 4.4K in August 2026.
How is Voss measured?
Brandwave collects information about searches that people make online using Voss’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- voss
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Is Voss your brand?
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