How popular isTinuiti?
In September 2026, people searched for Tinuiti by name about 6,920 times worldwide, about the same as the previous year. These searches made up 31.5% of all global performance marketing agency searches, placing Tinuiti first out of seven agencies. When we asked both ChatGPT and Google AI Overviews about performance marketing agencies, Tinuiti appeared in two of the five answers and was the most recommended of the seven.
Tinuiti is the most searched of 7 competitors and the most recommended in AI answers.
TinuitiShare of searches 31.5%Mentioned in 2 of 5 AI answersPlace in AI recommendations 1st
NP DigitalShare of searches 25%Mentioned in 1 of 5 AI answersPlace in AI recommendations 4th
WpromoteShare of searches 20.3%Mentioned in 2 of 5 AI answersPlace in AI recommendations 2nd
Disruptive AdvertisingShare of searches 11%Mentioned in 1 of 5 AI answersPlace in AI recommendations 4th
DirectiveShare of searches 6%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
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Top performance marketing agencies in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Tinuiti was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Tinuiti is the most recommended of the seven.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Directive3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Tinuiti2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Wpromote2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
NP Digital1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Disruptive Advertising1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Jellyfish0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
DEPT0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about performance marketing agencies
5 answers
Asked ChatGPT
“Which performance marketing agency should I hire?”
Asked ChatGPT
“What are the best performance marketing agencies?”
Asked ChatGPT
“What's the best performance marketing agency for measurable acquisition?”
Searched Google, AI Overview
“performance marketing agencies”
Searched Google, AI Overview
“paid media agency”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which performance marketing agencies compete with Tinuiti?
Share of searches by month for Tinuiti, NP Digital, Wpromote, Disruptive Advertising, Directive, Jellyfish. The figures are in the table below the chart.
View monthly share of searches table
| Month | Tinuiti | NP Digital | Wpromote | Disruptive Advertising | Directive | Jellyfish | DEPT |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 27.6% | 27.1% | 17.9% | 9.8% | 7.7% | 9.7% | 0.2% |
| Nov 2025 | 26.8% | 31.7% | 21.2% | 9.1% | 6.2% | 4.7% | 0.24% |
| Dec 2025 | 31.1% | 24.8% | 24.7% | 8.8% | 5.9% | 4.5% | 0.23% |
| Jan 2026 | 26.5% | 25.7% | 25.5% | 9.5% | 7.5% | 5% | 0.27% |
| Feb 2026 | 28.2% | 27.3% | 22.3% | 10.1% | 7.8% | 4.1% | 0.2% |
| Mar 2026 | 31.5% | 24.9% | 20.4% | 11% | 7.1% | 4.8% | 0.19% |
| Apr 2026 | 37.7% | 24.6% | 16.4% | 9.1% | 7.1% | 4.8% | 0.18% |
| May 2026 | 33.3% | 26.5% | 21.7% | 6.5% | 6.5% | 5.1% | 0.28% |
| Jun 2026 | 27.6% | 27.1% | 26.7% | 6.6% | 6.5% | 5.2% | 0.28% |
| Jul 2026 | 30.4% | 24.2% | 23.9% | 7.2% | 7.2% | 7% | 0.22% |
| Aug 2026 | 30.7% | 24.5% | 24.3% | 7.2% | 5.9% | 7.1% | 0.31% |
| Sep 2026 | 31.5% | 25% | 20.3% | 11% | 6% | 5.9% | 0.32% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 31.5% | 6.9K | 0% | +0.7 points | |
| 2, held 2nd | 25% | 5.5K | 0% | +0.6 points | |
| 3, held 3rd | 20.3% | 4.5K | -18.3% | -4 points | |
| 4, held 4th | 11% | 2.4K | +49.4% | +3.8 points | |
| 5, moved from 6th to 5th | 6% | 1.3K | -0.76% | +0.1 pointsmoved from 6th to 5th | |
| 6, moved from 5th to 6th | 5.9% | 1.3K | -18.8% | -1.2 pointsmoved from 5th to 6th | |
| 7, held 7th | 0.32% | 70 | 0% | 0 points |
1.
Tinuiti31.5%
Held 1st. 6.9K estimated branded searches, 0% vs prior month. Share +0.7 points.
25%
Held 2nd. 5.5K estimated branded searches, 0% vs prior month. Share +0.6 points.
3.
Wpromote20.3%
Held 3rd. 4.5K estimated branded searches, -18.3% vs prior month. Share -4 points.
Held 4th. 2.4K estimated branded searches, +49.4% vs prior month. Share +3.8 points.
6%
Moved from 6th to 5th. 1.3K estimated branded searches, -0.76% vs prior month. Share +0.1 points.
5.9%
Moved from 5th to 6th. 1.3K estimated branded searches, -18.8% vs prior month. Share -1.2 points.
7.
DEPT0.32%
Held 7th. 70 estimated branded searches, 0% vs prior month. Share 0 points.
Compare popularity between Tinuiti and its closest rivals
Every comparison with Tinuiti
29 comparisons
- Brainlabs vs Tinuiti
- Croud vs Tinuiti
- dentsu vs Tinuiti
- Havas Media vs Tinuiti
- IPG Mediabrands vs Tinuiti
- Movers and Shakers vs Tinuiti
- Omnicom Media Group vs Tinuiti
- Publicis Media vs Tinuiti
- Tinuiti vs VaynerMedia
- Tinuiti vs WPP Media
- Power Digital vs Tinuiti
- NP Digital vs Tinuiti
- SmartSites vs Tinuiti
- Tinuiti vs Wpromote
- SocialChain vs Tinuiti
- Common Thread Collective vs Tinuiti
- Hawke Media vs Tinuiti
- Ignite Visibility vs Tinuiti
- Disruptive Advertising vs Tinuiti
- KlientBoost vs Tinuiti
- Jellyfish vs Tinuiti
- Directive vs Tinuiti
- Sociallyin vs Tinuiti
- One 10 Media vs Tinuiti
- P3 Media vs Tinuiti
- MuteSix vs Tinuiti
- Rise Interactive vs Tinuiti
- Hotspex Media vs Tinuiti
- DEPT vs Tinuiti
How has branded search demand for Tinuiti changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Tinuiti worldwide held steady at 6.9K.
- Across the 12 months ending September 2026, Tinuiti’s share of searches among performance marketing agencies worldwide increased from 27.6% to 31.5%.
- Across the 12 months ending September 2026, Tinuiti’s share of searches among performance marketing agencies worldwide peaked at 37.7% in April 2026 and was lowest at 26.5% in January 2026.
How did search popularity change for performance marketing agencies worldwide in September 2026?
6 changes

In September 2026, Disruptive Advertising gained share of searches among performance marketing agencies worldwide, from 7.2% to 11%.

In September 2026, Tinuiti gained share of searches among performance marketing agencies worldwide, from 30.7% to 31.5%.

In September 2026, NP Digital gained share of searches among performance marketing agencies worldwide, from 24.5% to 25%.

In September 2026, Wpromote lost share of searches among performance marketing agencies worldwide, from 24.3% to 20.3%.

In September 2026, Jellyfish lost share of searches among performance marketing agencies worldwide, from 7.1% to 5.9%.

In September 2026, Directive rose from 6th to 5th among performance marketing agencies worldwide.
How are Tinuiti’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Tinuiti’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- tinuiti
- tinuiti agency
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Where does Tinuiti compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Media buying agencies | 7th of 10 | 2.3% | Show ranking |
| Digital marketing agencies | 3rd of 9 | 12.3% | Show ranking |
| Social media marketing agencies | 3rd of 7 | 16.6% | Show ranking |
| Ecommerce marketing agencies | 1st of 9 | 29.7% | Show ranking |
| Performance marketing agencies | 1st of 7 | 31.5% | Shown above |

Is Tinuiti your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.