Brandwave

How popular isSpoke Dispatch?

In September 2026, people searched for Spoke Dispatch by name about 1,900 times worldwide, an 804.8% increase from the previous year. These searches made up 5.5% of all global route optimisation platform searches, placing Spoke Dispatch sixth out of seven platforms. When we asked both ChatGPT and Google AI Overviews about route optimisation platforms, Spoke Dispatch appeared in two of the five answers and was the fourth most recommended of the seven.

Search and AI answers in September 2026

Spoke Dispatch is the sixth most searched of 7 competitors and the fourth most recommended in AI answers.

  1. OptimoRouteShare of searches 35%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
  2. OnfleetShare of searches 23.4%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
  3. Badger MapsShare of searches 12.7%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  4. RoutificShare of searches 12.7%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
  5. Spoke DispatchShare of searches 5.5%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th

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Top route optimisation platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Spoke Dispatch was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Spoke Dispatch is the fourth most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. OptimoRoute1st
  2. Route4Me2nd
  3. Routific3rd
  4. Spoke Dispatch4th
  5. Onfleet5th
  6. Circuit6th
  7. Badger Maps–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Route4Me5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • OptimoRoute4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Routific3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Onfleet2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Spoke Dispatch2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Circuit2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Badger Maps0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about route optimisation platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which route optimisation platforms compete with Spoke Dispatch?

Spoke Dispatch against route optimisation platforms worldwide, by month

Share of searches by month for OptimoRoute, Onfleet, Badger Maps, Routific, Route4Me, Spoke Dispatch. The figures are in the table below the chart.

View monthly share of searches table
MonthOptimoRouteOnfleetBadger MapsRoutificRoute4MeSpoke DispatchCircuit
Oct 202527.6%22.6%15.1%15.1%18.5%0.48%0.59%
Nov 202529.8%24.4%13.3%13.3%16.3%2.5%0.42%
Dec 202524.8%24.8%13.5%16.6%16.6%3.3%0.43%
Jan 202623.9%23.9%16%13.1%19.6%3.1%0.34%
Feb 202625.4%25.4%13.9%13.9%17%4.1%0.28%
Mar 202628.6%23.4%15.6%12.8%15.6%3.8%0.26%
Apr 202628.6%23.4%15.6%12.8%15.6%3.8%0.26%
May 202630.3%24.8%13.5%13.5%13.5%4%0.35%
Jun 202632.4%21.7%14.4%14.4%11.8%5.1%0.24%
Jul 202628.8%23.6%15.7%15.7%10.5%5.5%0.26%
Aug 202629%23.7%15.8%12.9%12.9%5.6%0.26%
Sep 202635%23.4%12.7%12.7%10.4%5.5%0.2%

  1. 1.OptimoRoute

    35%

    Held 1st. 12.1K estimated branded searches, +22.2% vs prior month. Share +6 points.

  2. 2.Onfleet

    23.4%

    Held 2nd. 8.1K estimated branded searches, 0% vs prior month. Share -0.3 points.

  3. 3.Badger Maps

    12.7%

    Held 3rd. 4.4K estimated branded searches, -18.5% vs prior month. Share -3.1 points.

  4. 4.Routific

    12.7%

    Moved from 5th to 4th. 4.4K estimated branded searches, 0% vs prior month. Share -0.1 points.

  5. 5.Route4Me

    10.4%

    Moved from 4th to 5th. 3.6K estimated branded searches, -18.2% vs prior month. Share -2.5 points.

  6. 6.Spoke Dispatch

    5.5%

    Held 6th. 1.9K estimated branded searches, 0% vs prior month. Share -0.1 points.

  7. 7.Circuit

    0.2%

    Held 7th. 70 estimated branded searches, -22.2% vs prior month. Share -0.1 points.

Compare popularity between Spoke Dispatch and its closest rivals

Every comparison with Spoke Dispatch

6 comparisons

How has branded search demand for Spoke Dispatch changed worldwide over the last 12 months?

4 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Spoke Dispatch worldwide rose from 210 to 1.9K.
  • Across the 12 months ending September 2026, Spoke Dispatch’s share of searches among route optimisation platforms worldwide increased from 0.48% to 5.5%.
  • Across the 12 months ending September 2026, Spoke Dispatch’s share of searches among route optimisation platforms worldwide peaked at 5.6% in August 2026 and was lowest at 0.48% in October 2025.
  • Across the 12 months ending September 2026, Spoke Dispatch rose from 7th to 6th among route optimisation platforms worldwide.

How did search popularity change for route optimisation platforms worldwide in September 2026?

6 changes

  1. In September 2026, OptimoRoute gained share of searches among route optimisation platforms worldwide, from 29% to 35%.

  2. In September 2026, Badger Maps lost share of searches among route optimisation platforms worldwide, from 15.8% to 12.7%.

  3. In September 2026, Route4Me lost share of searches among route optimisation platforms worldwide, from 12.9% to 10.4%.

  4. In September 2026, Routific rose from 5th to 4th among route optimisation platforms worldwide.

  5. Estimated monthly branded searches for Spoke Dispatch worldwide rose 804.8% over 12 measured months, from 210 to 1.9K in September 2026.

  6. Estimated monthly branded searches for Circuit worldwide fell 73.1% over 12 measured months, from 260 to 70 in September 2026.

How are Spoke Dispatch’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Spoke Dispatch’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • spoke dispatch

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How the Brand Demand Index is measured

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