Brandwave

How popular isSoundcraft in search?

In September 2026, there were an estimated 33.1K branded searches for Soundcraft worldwide which held steady over the last 12 months. Soundcraft holds 0.61% estimated Share of Search among analog mixer brands worldwide and is ranked 4th of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Yamaha76%
  2. Midas22.7%
  3. Allen & Heath0.75%
  4. Soundcraft0.61%
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Which analog mixer brands compete with Soundcraft?

Soundcraft against analog mixer brands worldwide, by month

Share of Search by month for Yamaha, Midas, Soundcraft. The figures are in the table below the chart.

View monthly share of search table
MonthYamahaMidasAllen & HeathSoundcraft
Oct 202576%22.7%0.75%0.61%
Nov 202576.1%22.7%0.75%0.5%
Dec 202576.2%22.7%0.62%0.5%
Jan 202676.1%22.7%0.75%0.5%
Feb 202679.3%19.4%0.79%0.53%
Mar 202679.5%19.4%0.64%0.43%
Apr 202676.1%22.7%0.75%0.5%
May 202676.1%22.7%0.75%0.5%
Jun 202672.4%26.5%0.59%0.48%
Jul 202676.2%22.7%0.62%0.41%
Aug 202676.2%22.7%0.62%0.5%
Sep 202676%22.7%0.75%0.61%
  1. 1.Yamaha

    76%

    Held 1st. 4.1M estimated branded searches, 0% vs prior month. Share -0.2 points.

  2. 2.Midas

    22.7%

    Held 2nd. 1.2M estimated branded searches, 0% vs prior month. Share -0.1 points.

  3. Held 3rd. 40.5K estimated branded searches, +22.4% vs prior month. Share +0.1 points.

  4. 4.Soundcraft

    0.61%

    Held 4th. 33.1K estimated branded searches, +22.1% vs prior month. Share +0.1 points.

Compare search popularity between Soundcraft and its closest rivals

How has branded search demand for Soundcraft changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Soundcraft worldwide held steady at 33.1K.
  • Across the 12 months ending September 2026, Soundcraft’s estimated Share of Search among analog mixer brands worldwide held steady at 0.61%.

How did search popularity change for analog mixer brands worldwide in September 2026?

  1. Midas’ estimated Share of Search among analog mixer brands worldwide has lost ground for 3 months in a row, from 26.5% to 22.7% in September 2026.

Where does Soundcraft compete?

Soundcraft is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Analog mixer brands4th of 40.61%Shown above
Audio mixers5th of 511.1%Show ranking

How is Soundcraft measured?

Brandwave collects information about searches that people make online using Soundcraft’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • soundcraft

Do you work for Soundcraft? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Soundcraft your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.