Allen & Heath vs Soundcraft:Which is searched more?
In August 2026, Allen & Heath had more branded searches than Soundcraft among audio mixers worldwide. Allen & Heath was estimated to have 99K branded searches compared to Soundcraft’s 27.1K, and held a 2.2% Share of Search versus Soundcraft’s 0.61%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Allen & Heath or Soundcraft?
Compare the audio mixers people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Allen & Heath, Soundcraft. The figures are in the table below the chart.
View monthly share of search table
| Month | Allen & Heath | Soundcraft |
|---|---|---|
| Oct 2025 | 2.2% | 0.74% |
| Nov 2025 | 2.2% | 0.6% |
| Dec 2025 | 2.2% | 0.6% |
| Jan 2026 | 2.2% | 0.6% |
| Feb 2026 | 1.8% | 0.61% |
| Mar 2026 | 1.8% | 0.51% |
| Apr 2026 | 2.2% | 0.6% |
| May 2026 | 2.2% | 0.6% |
| Jun 2026 | 1.8% | 0.61% |
| Jul 2026 | 1.8% | 0.5% |
| Aug 2026 | 2.2% | 0.61% |
| Sep 2026 | — | — |
How has the Allen & Heath and Soundcraft comparison changed over the last 12 months?
3 findings
- Allen & Heath was ahead of Soundcraft in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Allen & Heath’s estimated Share of Search among audio mixers worldwide held steady at 2.2%, and its estimated monthly branded searches held steady at 99K.
- Across the 11 months ending August 2026, Soundcraft’s estimated Share of Search among audio mixers worldwide moved from 0.74% to 0.61%, and its estimated monthly branded searches moved from 33.1K to 27.1K.
How did search popularity change for audio mixers worldwide in August 2026?
1 change
Estimated monthly branded searches for Soundcraft worldwide fell 18.1% over 11 measured months, from 33.1K to 27.1K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Allen & Heath’s and Soundcraft’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Allen & Heath
2 branded search terms
- allen & heath
- allenheath
Soundcraft
1 branded search term
- soundcraft
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.