How popular isShortPixel in search?
In August 2026, there were an estimated 6.3K branded searches for ShortPixel worldwide which is down 78.3% over the last 11 months. ShortPixel holds 0.98% estimated Share of Search among website image optimization tools worldwide and is ranked 3rd of 5 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.
TinyPNG97.5%Imagify1%
ShortPixel0.98%
EWWW Image Optimizer0.3%
Kraken.io0.21%
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Which website image optimization tools compete with ShortPixel?
Share of Search by month for TinyPNG, ShortPixel. The figures are in the table below the chart.
View monthly share of search table
| Month | TinyPNG | Imagify | ShortPixel | EWWW Image Optimizer | Kraken.io |
|---|---|---|---|---|---|
| Oct 2025 | 87.2% | 3.4% | 8% | 0.82% | 0.56% |
| Nov 2025 | 91.4% | 3.5% | 3.7% | 0.85% | 0.49% |
| Dec 2025 | 92.1% | 2.8% | 4% | 0.68% | 0.47% |
| Jan 2026 | 91.4% | 2.9% | 4.6% | 0.69% | 0.49% |
| Feb 2026 | 87.8% | 2.7% | 8.3% | 0.78% | 0.45% |
| Mar 2026 | 90.8% | 2.3% | 6% | 0.56% | 0.39% |
| Apr 2026 | 94% | 2.5% | 2.4% | 0.62% | 0.43% |
| May 2026 | 94.6% | 2.5% | 2% | 0.6% | 0.34% |
| Jun 2026 | 96.4% | 1.5% | 1.5% | 0.36% | 0.26% |
| Jul 2026 | 97.7% | 0.99% | 0.96% | 0.23% | 0.13% |
| Aug 2026 | 97.5% | 1% | 0.98% | 0.3% | 0.21% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 97.5% | 623K | -22.7% | -0.2 points | |
| 2, held 2nd | 1% | 6.7K | -18.2% | +0.1 points | |
| 3, held 3rd | 0.98% | 6.3K | -21.2% | 0 points | |
| 4, held 4th | 0.3% | 1.9K | 0% | +0.1 points | |
| 5, held 5th | 0.21% | 1.4K | +25.7% | +0.1 points |
1.
TinyPNG97.5%
held 1st · 623K estimated branded searches · -22.7% vs prior month · -0.2 points
2.
1%
held 2nd · 6.7K estimated branded searches · -18.2% vs prior month · +0.1 points
0.98%
held 3rd · 6.3K estimated branded searches · -21.2% vs prior month · 0 points
0.3%
held 4th · 1.9K estimated branded searches · 0% vs prior month · +0.1 points
0.21%
held 5th · 1.4K estimated branded searches · +25.7% vs prior month · +0.1 points
Compare search popularity between ShortPixel and its closest rivals
How has branded search demand for ShortPixel changed worldwide over the last 12 months?
4 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for ShortPixel worldwide fell from 28.9K to 6.3K.
- Across the 11 months ending August 2026, ShortPixel’s estimated Share of Search among website image optimization tools worldwide decreased from 8% to 0.98%.
- Across the 11 months ending August 2026, ShortPixel’s estimated Share of Search among website image optimization tools worldwide peaked at 8.3% in February 2026 and was lowest at 0.96% in July 2026.
- Across the 11 months ending August 2026, ShortPixel fell from 2nd to 3rd among website image optimization tools worldwide.
How did search popularity change for website image optimization tools worldwide in August 2026?
5 changes
Estimated monthly branded searches for TinyPNG worldwide rose 98.3% over 11 measured months, from 314K to 623K in August 2026.
Estimated monthly branded searches for ShortPixel worldwide fell 78.3% over 11 measured months, from 28.9K to 6.3K in August 2026.
Estimated monthly branded searches for Imagify worldwide fell 45.4% over 11 measured months, from 12.2K to 6.7K in August 2026.
Estimated monthly branded searches for EWWW Image Optimizer worldwide fell 34.9% over 11 measured months, from 3K to 1.9K in August 2026.
Estimated monthly branded searches for Kraken.io worldwide fell 32.5% over 11 measured months, from 2K to 1.4K in August 2026.
How is ShortPixel measured?
Brandwave collects information about searches that people make online using ShortPixel’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
4 branded search terms
- shortpixel
- shortpixel com
- shortpixel image compression
- shortpixel image optimizer
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