EWWW Image Optimizer vs ShortPixel:Which is more popular by branded search?
In August 2026, ShortPixel had more branded searches than EWWW Image Optimizer among website image optimization tools worldwide. ShortPixel was estimated to have 6.3K branded searches compared to EWWW Image Optimizer’s 1.9K, and held a 0.98% Share of Search versus EWWW Image Optimizer’s 0.3%. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which is more popular in search, EWWW Image Optimizer or ShortPixel?
Compare services and tools used to compress and optimize website images. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for ShortPixel, EWWW Image Optimizer. The figures are in the table below the chart.
View monthly share of search table
| Month | TinyPNG | Imagify | ShortPixel | EWWW Image Optimizer | Kraken.io |
|---|---|---|---|---|---|
| Oct 2025 | 87.2% | 3.4% | 8% | 0.82% | 0.56% |
| Nov 2025 | 91.4% | 3.5% | 3.7% | 0.85% | 0.49% |
| Dec 2025 | 92.1% | 2.8% | 4% | 0.68% | 0.47% |
| Jan 2026 | 91.4% | 2.9% | 4.6% | 0.69% | 0.49% |
| Feb 2026 | 87.8% | 2.7% | 8.3% | 0.78% | 0.45% |
| Mar 2026 | 90.8% | 2.3% | 6% | 0.56% | 0.39% |
| Apr 2026 | 94% | 2.5% | 2.4% | 0.62% | 0.43% |
| May 2026 | 94.6% | 2.5% | 2% | 0.6% | 0.34% |
| Jun 2026 | 96.4% | 1.5% | 1.5% | 0.36% | 0.26% |
| Jul 2026 | 97.7% | 0.99% | 0.96% | 0.23% | 0.13% |
| Aug 2026 | 97.5% | 1% | 0.98% | 0.3% | 0.21% |
| Sep 2026 | — | — | — | — | — |
How has the EWWW Image Optimizer and ShortPixel comparison changed over the last 12 months?
3 findings
- ShortPixel was ahead of EWWW Image Optimizer in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, EWWW Image Optimizer’s estimated Share of Search among website image optimization tools worldwide moved from 0.82% to 0.3%, and its estimated monthly branded searches moved from 3K to 1.9K.
- Across the 11 months ending August 2026, ShortPixel’s estimated Share of Search among website image optimization tools worldwide moved from 8% to 0.98%, and its estimated monthly branded searches moved from 28.9K to 6.3K.
How did search popularity change for website image optimization tools worldwide in August 2026?
2 changes
Estimated monthly branded searches for ShortPixel worldwide fell 78.3% over 11 measured months, from 28.9K to 6.3K in August 2026.
Estimated monthly branded searches for EWWW Image Optimizer worldwide fell 34.9% over 11 measured months, from 3K to 1.9K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using EWWW Image Optimizer’s and ShortPixel’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
EWWW Image Optimizer
2 branded search terms
- ewww image optimizer
- ewww io
ShortPixel
4 branded search terms
- shortpixel
- shortpixel com
- shortpixel image compression
- shortpixel image optimizer
Put your own brand in this comparison
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