How popular isShopify Plus in search?
In August 2026, there were an estimated 5.4K branded searches for Shopify Plus worldwide which is down 63.5% over the last 11 months. Shopify Plus holds 2.7% estimated Share of Search among B2B commerce platforms worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Faire72.8%
NuORDER13.4%
BigCommerce11.1%
Shopify Plus2.7%
Handshake0.04%
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Which B2B commerce platforms compete with Shopify Plus?
Share of Search by month for Faire, NuORDER, BigCommerce, Shopify Plus. The figures are in the table below the chart.
View monthly share of search table
| Month | Faire | NuORDER | BigCommerce | Shopify Plus | Handshake |
|---|---|---|---|---|---|
| Oct 2025 | 48.6% | 19.1% | 23.6% | 8.5% | 0.12% |
| Nov 2025 | 51% | 18.3% | 22.5% | 8.2% | 0.09% |
| Dec 2025 | 48.6% | 19.1% | 23.5% | 8.5% | 0.15% |
| Jan 2026 | 55.2% | 18.2% | 18.3% | 8.1% | 0.18% |
| Feb 2026 | 54.8% | 22% | 15% | 8% | 0.21% |
| Mar 2026 | 58.8% | 19.3% | 13.1% | 8.6% | 0.19% |
| Apr 2026 | 61.8% | 16.6% | 13.9% | 7.4% | 0.2% |
| May 2026 | 63.5% | 17.1% | 11.7% | 7.6% | 0.13% |
| Jun 2026 | 58.9% | 19.4% | 15.9% | 5.8% | 0.06% |
| Jul 2026 | 67.9% | 15% | 12.4% | 4.5% | 0.06% |
| Aug 2026 | 72.8% | 13.4% | 11.1% | 2.7% | 0.04% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 72.8% | 147K | +20.5% | +4.9 points | |
| 2, held 2nd | 13.4% | 27.1K | 0% | -1.7 points | |
| 3, held 3rd | 11.1% | 22.5K | +0.22% | -1.4 points | |
| 4, held 4th | 2.7% | 5.4K | -33.3% | -1.8 points | |
| 5, held 5th | 0.04% | 90 | -18.2% | 0 points |
1.
Faire72.8%
Held 1st. 147K estimated branded searches, +20.5% vs prior month. Share +4.9 points.
2.
NuORDER13.4%
Held 2nd. 27.1K estimated branded searches, 0% vs prior month. Share -1.7 points.
11.1%
Held 3rd. 22.5K estimated branded searches, +0.22% vs prior month. Share -1.4 points.
2.7%
Held 4th. 5.4K estimated branded searches, -33.3% vs prior month. Share -1.8 points.
0.04%
Held 5th. 90 estimated branded searches, -18.2% vs prior month. Share 0 points.
Compare search popularity between Shopify Plus and its closest rivals
How has branded search demand for Shopify Plus changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Shopify Plus worldwide fell from 14.8K to 5.4K.
- Across the 11 months ending August 2026, Shopify Plus’ estimated Share of Search among B2B commerce platforms worldwide decreased from 8.5% to 2.7%.
- Across the 11 months ending August 2026, Shopify Plus’ estimated Share of Search among B2B commerce platforms worldwide peaked at 8.6% in March 2026 and was lowest at 2.7% in August 2026.
How did search popularity change for B2B commerce platforms worldwide in August 2026?
5 changes
In August 2026, Faire gained estimated Share of Search among B2B commerce platforms worldwide, from 67.9% to 72.8%.
In August 2026, Shopify Plus lost estimated Share of Search among B2B commerce platforms worldwide, from 4.5% to 2.7%.
In August 2026, NuORDER lost estimated Share of Search among B2B commerce platforms worldwide, from 15% to 13.4%.
In August 2026, BigCommerce lost estimated Share of Search among B2B commerce platforms worldwide, from 12.4% to 11.1%.
Estimated monthly branded searches for Handshake worldwide fell 57.1% over 11 measured months, from 210 to 90 in August 2026.
How is Shopify Plus measured?
Brandwave collects information about searches that people make online using Shopify Plus’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- shopify plus
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Is Shopify Plus your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.