Brandwave

How popular isSeiko in search?

In August 2026, there were an estimated 1.8M branded searches for Seiko worldwide which held steady over the last 11 months. Seiko holds 29.3% estimated Share of Search among metronome brands worldwide and is ranked 2nd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Yamaha65.6%
  2. Seiko29.3%
  3. Cherub2.6%
  4. Korg1.8%
  5. Wittner0.36%
  6. Boss0.29%
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Which metronome brands compete with Seiko?

Seiko against metronome brands worldwide, by month

Share of Search by month for Yamaha, Seiko, Cherub. The figures are in the table below the chart.

View monthly share of search table
MonthYamahaSeikoCherubKorgWittnerBoss
Oct 202565.3%29.2%3.2%1.4%0.43%0.43%
Nov 202564.9%29.1%3.2%1.7%0.53%0.53%
Dec 202565.1%29.1%3.2%1.7%0.35%0.53%
Jan 202665.1%29.1%3.2%1.8%0.35%0.43%
Feb 202669%25.3%3.4%1.5%0.37%0.46%
Mar 202669.5%25.4%2.8%1.3%0.38%0.69%
Apr 202669%25.3%3.4%1.5%0.37%0.46%
May 202665.3%29.2%3.2%1.4%0.43%0.35%
Jun 202666%29.5%2.7%1.2%0.36%0.29%
Jul 202669.5%25.5%2.8%1.5%0.38%0.31%
Aug 202665.6%29.3%2.6%1.8%0.36%0.29%
Sep 2026——————
  1. 1.Yamaha

    65.6%

    Held 1st. 4.1M estimated branded searches, 0% vs prior month. Share -3.9 points.

  2. 2.Seiko

    29.3%

    Held 2nd. 1.8M estimated branded searches, +22% vs prior month. Share +3.9 points.

  3. 3.Cherub

    2.6%

    Held 3rd. 165K estimated branded searches, 0% vs prior month. Share -0.2 points.

  4. 4.Korg

    1.8%

    Held 4th. 110K estimated branded searches, +21.5% vs prior month. Share +0.2 points.

  5. 5.Wittner

    0.36%

    Held 5th. 22.2K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Boss

    0.29%

    Held 6th. 18.1K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Seiko and its closest rivals

How has branded search demand for Seiko changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Seiko worldwide held steady at 1.8M.
  • Across the 11 months ending August 2026, Seiko’s estimated Share of Search among metronome brands worldwide peaked at 29.5% in June 2026 and was lowest at 25.3% in February 2026.

How did search popularity change for metronome brands worldwide in August 2026?

  1. In August 2026, Seiko gained estimated Share of Search among metronome brands worldwide, from 25.5% to 29.3%.

  2. In August 2026, Yamaha lost estimated Share of Search among metronome brands worldwide, from 69.5% to 65.6%.

  3. Estimated monthly branded searches for Korg worldwide rose 21.5% over 11 measured months, from 90.5K to 110K in August 2026.

  4. Estimated monthly branded searches for Boss worldwide fell 33.2% over 11 measured months, from 27.1K to 18.1K in August 2026.

  5. Estimated monthly branded searches for Wittner worldwide fell 18.1% over 11 measured months, from 27.1K to 22.2K in August 2026.

  6. Estimated monthly branded searches for Cherub worldwide fell 17.9% over 11 measured months, from 201K to 165K in August 2026.

Where does Seiko compete?

Seiko is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Luxury watch brands2nd of 525.6%Show ranking
Metronome brands2nd of 629.3%Shown above

How is Seiko measured?

Brandwave collects information about searches that people make online using Seiko’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • seiko

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How the Brand Demand Index is measured

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Is Seiko your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.