How popular isQuizlet in search?
In August 2026, there were an estimated 4.1M branded searches for Quizlet worldwide which is down 55.3% over the last 11 months. Quizlet holds 70.7% estimated Share of Search among flashcard apps worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Quizlet70.7%
Anki14.2%Chegg14.2%
Brainscape0.7%
StudyStack0.09%
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Which flashcard apps compete with Quizlet?
Share of Search by month for Quizlet, Anki, Chegg. The figures are in the table below the chart.
View monthly share of search table
| Month | Quizlet | Anki | Chegg | Brainscape | StudyStack |
|---|---|---|---|---|---|
| Oct 2025 | 84% | 7.6% | 7.6% | 0.83% | 0.09% |
| Nov 2025 | 81.2% | 8.9% | 8.9% | 0.8% | 0.09% |
| Dec 2025 | 82.7% | 7.4% | 9.1% | 0.67% | 0.07% |
| Jan 2026 | 79.7% | 8.8% | 10.7% | 0.79% | 0.09% |
| Feb 2026 | 81.2% | 8.9% | 8.9% | 0.8% | 0.09% |
| Mar 2026 | 79.7% | 8.8% | 10.7% | 0.79% | 0.09% |
| Apr 2026 | 76.4% | 10.3% | 12.5% | 0.76% | 0.1% |
| May 2026 | 76.4% | 10.3% | 12.5% | 0.76% | 0.07% |
| Jun 2026 | 70.7% | 14.2% | 14.2% | 0.85% | 0.06% |
| Jul 2026 | 54.5% | 20.1% | 24.5% | 0.81% | 0.06% |
| Aug 2026 | 70.7% | 14.2% | 14.2% | 0.7% | 0.09% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 70.7% | 4.1M | +123.5% | +16.2 points | |
| 2, moved from 3rd to 2nd | 14.2% | 823K | +22.3% | -5.8 pointsmoved from 3rd to 2nd | |
| 3, moved from 2nd to 3rd | 14.2% | 823K | 0% | -10.3 pointsmoved from 2nd to 3rd | |
| 4, held 4th | 0.7% | 40.5K | +49.4% | -0.1 points | |
| 5, held 5th | 0.09% | 5.4K | +184.2% | 0 points |
1.
Quizlet70.7%
Held 1st. 4.1M estimated branded searches, +123.5% vs prior month. Share +16.2 points.
2.
Anki14.2%
Moved from 3rd to 2nd. 823K estimated branded searches, +22.3% vs prior month. Share -5.8 points.
3.
Chegg
14.2%
Moved from 2nd to 3rd. 823K estimated branded searches, 0% vs prior month. Share -10.3 points.
0.7%
Held 4th. 40.5K estimated branded searches, +49.4% vs prior month. Share -0.1 points.
0.09%
Held 5th. 5.4K estimated branded searches, +184.2% vs prior month. Share 0 points.
Compare search popularity between Quizlet and its closest rivals
How has branded search demand for Quizlet changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Quizlet worldwide fell from 9.1M to 4.1M.
- Across the 11 months ending August 2026, Quizlet’s estimated Share of Search among flashcard apps worldwide decreased from 84% to 70.7%.
- Across the 11 months ending August 2026, Quizlet’s estimated Share of Search among flashcard apps worldwide peaked at 84% in October 2025 and was lowest at 54.5% in July 2026.
How did search popularity change for flashcard apps worldwide in August 2026?
5 changes

In August 2026, Quizlet gained estimated Share of Search among flashcard apps worldwide, from 54.5% to 70.7%.
In August 2026, Chegg lost estimated Share of Search among flashcard apps worldwide, from 24.5% to 14.2%.

In August 2026, Anki lost estimated Share of Search among flashcard apps worldwide, from 20.1% to 14.2%.

Estimated monthly branded searches for Brainscape worldwide fell 55.2% over 11 measured months, from 90.5K to 40.5K in August 2026.

Estimated monthly branded searches for StudyStack worldwide fell 45.5% over 11 measured months, from 9.9K to 5.4K in August 2026.
Where does Quizlet compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Flashcard apps | 1st of 5 | 70.7% | Shown above |
| Flashcard apps | 1st of 4 | 81.4% | Show ranking |
How is Quizlet measured?
Brandwave collects information about searches that people make online using Quizlet’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- quizlet
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Is Quizlet your brand?
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