How popular isQuizlet?
In September 2026, people searched for Quizlet by name about 9.1 million times worldwide, about the same as the previous year. These searches made up 89.5% of all global AI tutor app searches, placing Quizlet first out of six apps. When we asked both ChatGPT and Google AI Overviews about AI tutor apps, Quizlet appeared in three of the five answers and was the third most recommended of the six.
Quizlet is the most searched of 6 competitors and the third most recommended in AI answers.
QuizletShare of searches 89.5%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
GauthShare of searches 5.4%Mentioned in 1 of 5 AI answersPlace in AI recommendations 4th
BrainlyShare of searches 2.9%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
PhotomathShare of searches 1.6%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
KhanmigoShare of searches 0.48%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
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Top AI tutor apps in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Quizlet was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Quizlet is the third most recommended of the six.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Khanmigo4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Quizlet3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Photomath3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Gauth1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Brainly0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Socratic0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about AI tutor apps
5 answers
Asked ChatGPT
“Which AI tutor app should I use?”
Asked ChatGPT
“What are the best AI tutor apps?”
Asked ChatGPT
“What's the best AI tutor app for study help?”
Searched Google, AI Overview
“homework helper app”
Searched Google, AI Overview
“ai study app”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Which AI tutor apps compete with Quizlet?
Share of searches by month for Quizlet, Gauth, Brainly. The figures are in the table below the chart.
View monthly share of searches table
| Month | Quizlet | Gauth | Brainly | Photomath | Khanmigo | Socratic |
|---|---|---|---|---|---|---|
| Oct 2025 | 81.5% | 8.9% | 4.9% | 4% | 0.66% | 0.04% |
| Nov 2025 | 79.9% | 10.7% | 4.8% | 3.9% | 0.65% | 0.06% |
| Dec 2025 | 85.4% | 7.7% | 3.4% | 2.8% | 0.57% | 0.06% |
| Jan 2026 | 84% | 9.2% | 3.4% | 2.8% | 0.56% | 0.06% |
| Feb 2026 | 85.4% | 7.7% | 3.4% | 2.8% | 0.57% | 0.06% |
| Mar 2026 | 83.9% | 7.6% | 5% | 2.8% | 0.68% | 0.05% |
| Apr 2026 | 83.9% | 7.5% | 5% | 2.8% | 0.68% | 0.05% |
| May 2026 | 85.1% | 7.7% | 4.2% | 2.3% | 0.69% | 0.05% |
| Jun 2026 | 83.8% | 6.2% | 6.2% | 2.8% | 1% | 0.07% |
| Jul 2026 | 80% | 7.2% | 8.8% | 2.6% | 1.2% | 0.13% |
| Aug 2026 | 86.7% | 5.2% | 5.2% | 1.9% | 0.86% | 0.06% |
| Sep 2026 | 89.5% | 5.4% | 2.9% | 1.6% | 0.48% | 0.03% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 89.5% | 9.1M | +123.5% | +2.8 points | |
| 2, moved from 3rd to 2nd | 5.4% | 550K | +123.6% | +0.2 pointsmoved from 3rd to 2nd | |
| 3, moved from 2nd to 3rd | 2.9% | 301K | +22.4% | -2.3 pointsmoved from 2nd to 3rd | |
| 4, held 4th | 1.6% | 165K | +82.3% | -0.3 points | |
| 5, held 5th | 0.48% | 49.5K | +22.2% | -0.4 points | |
| 6, held 6th | 0.03% | 2.9K | 0% | 0 points |
1.
Quizlet89.5%
Held 1st. 9.1M estimated branded searches, +123.5% vs prior month. Share +2.8 points.
2.
Gauth5.4%
Moved from 3rd to 2nd. 550K estimated branded searches, +123.6% vs prior month. Share +0.2 points.
3.
Brainly2.9%
Moved from 2nd to 3rd. 301K estimated branded searches, +22.4% vs prior month. Share -2.3 points.
1.6%
Held 4th. 165K estimated branded searches, +82.3% vs prior month. Share -0.3 points.
5.
Khanmigo0.48%
Held 5th. 49.5K estimated branded searches, +22.2% vs prior month. Share -0.4 points.
6.
Socratic0.03%
Held 6th. 2.9K estimated branded searches, 0% vs prior month. Share 0 points.
Compare popularity between Quizlet and its closest rivals
Every comparison with Quizlet
20 comparisons
- Blooket vs Quizlet
- Gimkit vs Quizlet
- Kahoot! vs Quizlet
- Quizlet vs Wayground
- Mentimeter vs Quizlet
- Anki vs Quizlet
- Chegg vs Quizlet
- Quizlet vs Socrative
- Quizlet vs Studocu
- Gauth vs Quizlet
- Brainly vs Quizlet
- Knowt vs Quizlet
- Photomath vs Quizlet
- Quizlet vs RemNote
- Brainscape vs Quizlet
- Khanmigo vs Quizlet
- Forest vs Quizlet
- Quizalize vs Quizlet
- Quizlet vs StudyStack
- Quizlet vs Socratic
How has branded search demand for Quizlet changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Quizlet worldwide held steady at 9.1M.
- Across the 12 months ending September 2026, Quizlet’s share of searches among AI tutor apps worldwide increased from 81.5% to 89.5%.
- Across the 12 months ending September 2026, Quizlet’s share of searches among AI tutor apps worldwide peaked at 89.5% in September 2026 and was lowest at 79.9% in November 2025.
How did search popularity change for AI tutor apps worldwide in September 2026?
6 changes
In September 2026, Quizlet gained share of searches among AI tutor apps worldwide, from 86.7% to 89.5%.
In September 2026, Brainly lost share of searches among AI tutor apps worldwide, from 5.2% to 2.9%.
Photomath’s share of searches among AI tutor apps worldwide has lost ground for 3 months in a row, from 2.8% to 1.6% in September 2026.
In September 2026, Gauth rose from 3rd to 2nd among AI tutor apps worldwide.
Estimated monthly branded searches for Socratic worldwide fell 34.1% over 12 measured months, from 4.4K to 2.9K in September 2026.
Estimated monthly branded searches for Khanmigo worldwide fell 33.1% over 12 measured months, from 74K to 49.5K in September 2026.
How are Quizlet’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Quizlet’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- quizlet
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Where does Quizlet compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Classroom quiz games | 4th of 6 | 6.6% | Show ranking |
| Quiz platforms | 2nd of 6 | 13.8% | Show ranking |
| Study apps | 2nd of 7 | 15.9% | Show ranking |
| Flashcard apps | 1st of 7 | 79.7% | Show ranking |
| Flashcard apps | 1st of 5 | 85.9% | Show ranking |
| AI tutor apps | 1st of 6 | 89.5% | Shown above |
Is Quizlet your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.