Brandwave

How popular isQuizlet in search?

In August 2026, there were an estimated 4.1M branded searches for Quizlet worldwide which is down 55.3% over the last 11 months. Quizlet holds 70.7% estimated Share of Search among flashcard apps worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Quizlet70.7%
  2. Anki14.2%
  3. Chegg14.2%
  4. Brainscape0.7%
  5. StudyStack0.09%
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Where does Quizlet compete?

Quizlet is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Flashcard apps1st of 570.7%Shown below
Flashcard apps1st of 481.4%Show ranking

Which flashcard apps compete with Quizlet?

Quizlet against flashcard apps worldwide, by month

Share of Search by month for Quizlet, Anki, Chegg. The figures are in the table below the chart.

View monthly share of search table
MonthQuizletAnkiCheggBrainscapeStudyStack
Oct 202584%7.6%7.6%0.83%0.09%
Nov 202581.2%8.9%8.9%0.8%0.09%
Dec 202582.7%7.4%9.1%0.67%0.07%
Jan 202679.7%8.8%10.7%0.79%0.09%
Feb 202681.2%8.9%8.9%0.8%0.09%
Mar 202679.7%8.8%10.7%0.79%0.09%
Apr 202676.4%10.3%12.5%0.76%0.1%
May 202676.4%10.3%12.5%0.76%0.07%
Jun 202670.7%14.2%14.2%0.85%0.06%
Jul 202654.5%20.1%24.5%0.81%0.06%
Aug 202670.7%14.2%14.2%0.7%0.09%
Sep 2026—————

  1. 1.Quizlet

    70.7%

    Held 1st. 4.1M estimated branded searches, +123.5% vs prior month. Share +16.2 points.

  2. 2.Anki

    14.2%

    Moved from 3rd to 2nd. 823K estimated branded searches, +22.3% vs prior month. Share -5.8 points.

  3. 3.Chegg

    14.2%

    Moved from 2nd to 3rd. 823K estimated branded searches, 0% vs prior month. Share -10.3 points.

  4. 4.Brainscape

    0.7%

    Held 4th. 40.5K estimated branded searches, +49.4% vs prior month. Share -0.1 points.

  5. 5.StudyStack

    0.09%

    Held 5th. 5.4K estimated branded searches, +184.2% vs prior month. Share 0 points.

Compare search popularity between Quizlet and its closest rivals

How has branded search demand for Quizlet changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Quizlet worldwide fell from 9.1M to 4.1M.
  • Across the 11 months ending August 2026, Quizlet’s estimated Share of Search among flashcard apps worldwide decreased from 84% to 70.7%.
  • Across the 11 months ending August 2026, Quizlet’s estimated Share of Search among flashcard apps worldwide peaked at 84% in October 2025 and was lowest at 54.5% in July 2026.

How did search popularity change for flashcard apps worldwide in August 2026?

  1. In August 2026, Quizlet gained estimated Share of Search among flashcard apps worldwide, from 54.5% to 70.7%.

  2. In August 2026, Chegg lost estimated Share of Search among flashcard apps worldwide, from 24.5% to 14.2%.

  3. In August 2026, Anki lost estimated Share of Search among flashcard apps worldwide, from 20.1% to 14.2%.

  4. Estimated monthly branded searches for Brainscape worldwide fell 55.2% over 11 measured months, from 90.5K to 40.5K in August 2026.

  5. Estimated monthly branded searches for StudyStack worldwide fell 45.5% over 11 measured months, from 9.9K to 5.4K in August 2026.

How is Quizlet measured?

Brandwave collects information about searches that people make online using Quizlet’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • quizlet

Do you work for Quizlet? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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