Brandwave

How popular isPwC in search?

In August 2026, there were an estimated 1.3K branded searches for PwC worldwide which is up 80.6% over the last 11 months. PwC holds 0.63% estimated Share of Search among accounting firms worldwide and is ranked 2nd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Grant Thornton98.1%
  2. PwC0.63%
  3. Deloitte0.43%
  4. EY0.43%
  5. KPMG0.29%
  6. BDO0.15%
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Which accounting firms compete with PwC?

PwC against accounting firms worldwide, by month

Share of Search by month for Grant Thornton, PwC. The figures are in the table below the chart.

View monthly share of search table
MonthGrant ThorntonPwCDeloitteEYKPMGBDO
Oct 202598.6%0.29%0.35%0.35%0.24%0.13%
Nov 202598.6%0.29%0.35%0.35%0.23%0.15%
Dec 202598.6%0.35%0.35%0.35%0.23%0.16%
Jan 202698.7%0.35%0.29%0.29%0.24%0.13%
Feb 202698.6%0.29%0.35%0.35%0.24%0.13%
Mar 202698.1%0.35%0.51%0.63%0.28%0.15%
Apr 202698.6%0.29%0.35%0.35%0.24%0.13%
May 202698.5%0.35%0.43%0.35%0.23%0.13%
Jun 202698.4%0.35%0.43%0.35%0.35%0.16%
Jul 202698.6%0.29%0.35%0.35%0.24%0.13%
Aug 202698.1%0.63%0.43%0.43%0.29%0.15%
Sep 2026——————

  1. 1.Grant Thornton

    98.1%

    Held 1st. 203K estimated branded searches, -18.1% vs prior month. Share -0.6 points.

  2. 2.PwC

    0.63%

    Moved from 4th to 2nd. 1.3K estimated branded searches, +80.6% vs prior month. Share +0.3 points.

  3. 3.Deloitte

    0.43%

    Moved from 2nd to 3rd. 880 estimated branded searches, 0% vs prior month. Share +0.1 points.

  4. 4.EY

    0.43%

    Moved from 3rd to 4th. 880 estimated branded searches, 0% vs prior month. Share +0.1 points.

  5. 5.KPMG

    0.29%

    Held 5th. 590 estimated branded searches, 0% vs prior month. Share +0.1 points.

  6. 6.BDO

    0.15%

    Held 6th. 320 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between PwC and its closest rivals

Every comparison with PwC

How has branded search demand for PwC changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for PwC worldwide rose from 720 to 1.3K.
  • Across the 11 months ending August 2026, PwC rose from 4th to 2nd among accounting firms worldwide.

How did search popularity change for accounting firms worldwide in August 2026?

  1. In August 2026, Grant Thornton lost estimated Share of Search among accounting firms worldwide, from 98.6% to 98.1%.

  2. In August 2026, PwC rose from 4th to 2nd among accounting firms worldwide.

  3. In August 2026, Deloitte fell from 2nd to 3rd among accounting firms worldwide.

  4. In August 2026, EY fell from 3rd to 4th among accounting firms worldwide.

Where does PwC compete?

PwC is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Consulting firms5th of 60.05%Show ranking
Accounting firms2nd of 60.63%Shown above

How is PwC measured?

Brandwave collects information about searches that people make online using PwC’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • pwc new zealand

Do you work for PwC? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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