Brandwave

How popular isPusher in search?

In August 2026, there were an estimated 90.5K branded searches for Pusher worldwide which held steady over the last 11 months. Pusher holds 29.9% estimated Share of Search among push notification platforms worldwide and is ranked 2nd of 7 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Braze31.4%
  2. Pusher29.9%
  3. OneSignal19.7%
  4. MoEngage14.8%
  5. Firebase Cloud Messaging3.3%
  6. Airship0.72%
  7. Iterable0.26%
Pusher website (opens in a new tab)

Follow Pusher and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which push notification platforms compete with Pusher?

Pusher against push notification platforms worldwide, by month

Share of Search by month for Braze, Pusher, OneSignal, MoEngage, Firebase Cloud Messaging. The figures are in the table below the chart.

View monthly share of search table
MonthBrazePusherOneSignalMoEngageFirebase Cloud MessagingAirshipIterable
Oct 202534%26.5%18.9%16%3.5%0.75%0.29%
Nov 202534.2%26.8%19%16.2%2.9%0.65%0.25%
Dec 202531.2%29.5%17.4%17.8%3.2%0.65%0.26%
Jan 202633.3%31.5%18.6%12.8%2.8%0.68%0.29%
Feb 202636.4%28.4%16.9%14.1%3.1%0.87%0.26%
Mar 202634.8%27.1%19.6%13.4%3.6%1.1%0.32%
Apr 202635%27.4%19.7%13.6%3%1.1%0.27%
May 202635%27.4%19.8%13.6%3%1%0.32%
Jun 202635.8%22.9%19.7%17%3.1%1.2%0.3%
Jul 202631.3%29.6%19.8%14.7%3.2%1%0.27%
Aug 202631.4%29.9%19.7%14.8%3.3%0.72%0.26%
Sep 2026———————

  1. 1.Braze

    31.4%

    Held 1st. 95.1K estimated branded searches, -0.56% vs prior month. Share +0.1 points.

  2. 2.Pusher

    29.9%

    Held 2nd. 90.5K estimated branded searches, 0% vs prior month. Share +0.2 points.

  3. 3.OneSignal

    19.7%

    Held 3rd. 59.9K estimated branded searches, -1.2% vs prior month. Share -0.1 points.

  4. 4.MoEngage

    14.8%

    Held 4th. 44.8K estimated branded searches, -0.22% vs prior month. Share +0.1 points.

  5. 5.Firebase Cloud Messaging

    3.3%

    Held 5th. 9.9K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Airship

    0.72%

    Held 6th. 2.2K estimated branded searches, -30.9% vs prior month. Share -0.3 points.

  7. 7.Iterable

    0.26%

    Held 7th. 790 estimated branded searches, -6% vs prior month. Share 0 points.

Compare search popularity between Pusher and its closest rivals

How has branded search demand for Pusher changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Pusher worldwide held steady at 90.5K.
  • Across the 11 months ending August 2026, Pusher’s estimated Share of Search among push notification platforms worldwide increased from 26.5% to 29.9%.
  • Across the 11 months ending August 2026, Pusher’s estimated Share of Search among push notification platforms worldwide peaked at 31.5% in January 2026 and was lowest at 22.9% in June 2026.

How did search popularity change for push notification platforms worldwide in August 2026?

  1. Estimated monthly branded searches for Iterable worldwide fell 20.2% over 11 measured months, from 990 to 790 in August 2026.

  2. Estimated monthly branded searches for Braze worldwide fell 18.3% over 11 measured months, from 116K to 95.1K in August 2026.

  3. Estimated monthly branded searches for MoEngage worldwide fell 18.2% over 11 measured months, from 54.8K to 44.8K in August 2026.

  4. Estimated monthly branded searches for Firebase Cloud Messaging worldwide fell 18.2% over 11 measured months, from 12.1K to 9.9K in August 2026.

  5. Estimated monthly branded searches for Airship worldwide fell 15.9% over 11 measured months, from 2.6K to 2.2K in August 2026.

Where does Pusher compete?

Pusher is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Realtime infrastructure platforms3rd of 62.8%Show ranking
Push notification services3rd of 56.2%Show ranking
Push notification platforms2nd of 729.9%Shown above

How is Pusher measured?

Brandwave collects information about searches that people make online using Pusher’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • pusher

Do you work for Pusher? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Pusher your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start free