How popular isPeterson in search?
In August 2026, there were an estimated 60.5K branded searches for Peterson worldwide which held steady over the last 11 months. Peterson holds 16.2% estimated Share of Search among tuner brands worldwide and is ranked 3rd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
D'Addario36.2%
Korg29.5%- Peterson16.2%
- Snark7.3%
TC Electronic6%
Boss4.9%
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Which tuner brands compete with Peterson?
Share of Search by month for D'Addario, Korg, Peterson, Snark, TC Electronic, Boss. The figures are in the table below the chart.
View monthly share of search table
| Month | D'Addario | Korg | Peterson | Snark | TC Electronic | Boss |
|---|---|---|---|---|---|---|
| Oct 2025 | 37.3% | 25% | 16.7% | 7.5% | 6.1% | 7.5% |
| Nov 2025 | 34.8% | 28.4% | 15.6% | 7% | 5.7% | 8.5% |
| Dec 2025 | 38.2% | 25.5% | 17.2% | 6.3% | 5.1% | 7.7% |
| Jan 2026 | 39.6% | 26.4% | 14.5% | 6.5% | 6.5% | 6.5% |
| Feb 2026 | 42% | 23.1% | 15.4% | 6.9% | 5.7% | 6.9% |
| Mar 2026 | 39.8% | 21.8% | 14.6% | 6.5% | 5.4% | 11.9% |
| Apr 2026 | 36.2% | 24.2% | 16.2% | 8.9% | 7.3% | 7.3% |
| May 2026 | 37.3% | 25% | 16.7% | 7.5% | 7.5% | 6.1% |
| Jun 2026 | 40.1% | 22% | 18% | 8% | 6.6% | 5.4% |
| Jul 2026 | 38.7% | 26% | 17.4% | 6.4% | 6.4% | 5.2% |
| Aug 2026 | 36.2% | 29.5% | 16.2% | 7.3% | 6% | 4.9% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 36.2% | 135K | 0% | -2.5 points | |
| 2, held 2nd | 29.5% | 110K | +21.5% | +3.5 points | |
| 3, held 3rd | 16.2% | 60.5K | 0% | -1.1 points | |
| 4, held 4th | 7.3% | 27.1K | +22.1% | +0.9 points | |
| 5, held 5th | 6% | 22.2K | 0% | -0.4 points | |
| 6, held 6th | 4.9% | 18.1K | 0% | -0.3 points |
36.2%
Held 1st. 135K estimated branded searches, 0% vs prior month. Share -2.5 points.
2.
Korg29.5%
Held 2nd. 110K estimated branded searches, +21.5% vs prior month. Share +3.5 points.
3.Peterson
16.2%
Held 3rd. 60.5K estimated branded searches, 0% vs prior month. Share -1.1 points.
4.Snark
7.3%
Held 4th. 27.1K estimated branded searches, +22.1% vs prior month. Share +0.9 points.
6%
Held 5th. 22.2K estimated branded searches, 0% vs prior month. Share -0.4 points.
6.
Boss4.9%
Held 6th. 18.1K estimated branded searches, 0% vs prior month. Share -0.3 points.
Compare search popularity between Peterson and its closest rivals
How has branded search demand for Peterson changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Peterson worldwide held steady at 60.5K.
- Across the 11 months ending August 2026, Peterson’s estimated Share of Search among tuner brands worldwide peaked at 18% in June 2026 and was lowest at 14.5% in January 2026.
How did search popularity change for tuner brands worldwide in August 2026?
6 changes
In August 2026, Korg gained estimated Share of Search among tuner brands worldwide, from 26% to 29.5%.
In August 2026, Snark gained estimated Share of Search among tuner brands worldwide, from 6.4% to 7.3%.
In August 2026, D'Addario lost estimated Share of Search among tuner brands worldwide, from 38.7% to 36.2%.
In August 2026, Peterson lost estimated Share of Search among tuner brands worldwide, from 17.4% to 16.2%.
TC Electronic’s estimated Share of Search among tuner brands worldwide has lost ground for 3 months in a row, from 7.5% to 6% in August 2026.
Boss’ estimated Share of Search among tuner brands worldwide has lost ground for 3 months in a row, from 6.1% to 4.9% in August 2026.
How is Peterson measured?
Brandwave collects information about searches that people make online using Peterson’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- peterson
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Is Peterson your brand?
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