Brandwave

How popular isPDF24?

In September 2026, people searched for PDF24 by name about 1.2 million times worldwide, a 22% increase from the previous year. These searches made up 1.7% of all global PDF editor searches, placing PDF24 fifth out of 13 editors. When we asked both ChatGPT and Google AI Overviews about PDF editors, PDF24 did not appear in any of the answers.

Search and AI answers in September 2026

PDF24 is the fifth most searched of 13 competitors and not listed in any AI answer.

  1. iLovePDFShare of searches 86.1%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  2. Adobe AcrobatShare of searches 5%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  3. SejdaShare of searches 3.1%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  4. SmallpdfShare of searches 2.1%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  5. PDF24Share of searches 1.7%Mentioned in 0 of 5 AI answersPlace in AI recommendations –

+8 more

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Top PDF editors in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, PDF24 did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Adobe Acrobat1st
  2. PDFgear2nd
  3. Foxit3rd
  4. PDF Expert4th
  5. pdfFiller5th
  6. PDF-XChange6th
  7. PDFescape7th
  8. +2 more
  9. Smallpdf–
  10. PDF24–
  11. Nitro–
  12. +1 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Adobe Acrobat5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • PDFgear5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Foxit4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • PDF Expert3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • PDF-XChange2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • pdfFiller2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • PDFescape1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • iLovePDF0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Sejda0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • PDF240 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+3 more

See every answer about PDF editors

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Which PDF editors compete with PDF24?

PDF24 against PDF editors worldwide, by month

Share of searches by month for iLovePDF, Adobe Acrobat, Sejda, Smallpdf, PDF24. The figures are in the table below the chart.

View monthly share of searches table
MonthiLovePDFAdobe AcrobatSejdaSmallpdfPDF24FoxitPDFgearPDF-XChangePDFescapeNitropdfFillerXodoPDF Expert
Oct 202582.4%7.3%3.3%2.8%1.5%0.88%0.37%0.45%0.45%0.19%0.22%0.11%0.06%
Nov 202583.7%6.2%3.4%2.8%1.5%0.78%0.3%0.41%0.37%0.2%0.17%0.11%0.06%
Dec 202583.4%5.9%3.7%3.1%1.4%0.83%0.4%0.4%0.33%0.18%0.19%0.12%0.05%
Jan 202682.1%6.8%3.6%3%1.6%0.83%0.49%0.49%0.4%0.21%0.23%0.12%0.07%
Feb 202681.7%7.5%3.6%3.1%1.6%0.83%0.4%0.39%0.32%0.18%0.19%0.1%0.05%
Mar 202683.4%6.4%3.4%2.8%1.5%0.78%0.45%0.45%0.3%0.17%0.22%0.09%0.06%
Apr 202684%5.8%3.4%2.8%1.5%0.78%0.46%0.42%0.31%0.17%0.17%0.09%0.05%
May 202684%6.1%3.4%2.8%1.5%0.7%0.37%0.37%0.31%0.17%0.15%0.09%0.05%
Jun 202685.4%5.3%3.1%2.9%1.4%0.61%0.34%0.34%0.23%0.16%0.16%0.07%0.04%
Jul 202684.4%5.8%3.4%2.6%1.5%0.69%0.46%0.37%0.25%0.21%0.14%0.08%0.04%
Aug 202685.5%5%3.5%2.4%1.5%0.68%0.38%0.35%0.25%0.18%0.14%0.08%0.04%
Sep 202686.1%5%3.1%2.1%1.7%0.63%0.34%0.34%0.23%0.16%0.13%0.07%0.04%

  1. 1.iLovePDF

    86.1%

    Held 1st. 62.1M estimated branded searches, +12.3% vs prior month. Share +0.6 points.

  2. 2.Adobe Acrobat

    5%

    Held 2nd. 3.6M estimated branded searches, +11.6% vs prior month. Share 0 points.

  3. 3.Sejda

    3.1%

    Held 3rd. 2.2M estimated branded searches, 0% vs prior month. Share -0.4 points.

  4. 4.Smallpdf

    2.1%

    Held 4th. 1.5M estimated branded searches, +0.16% vs prior month. Share -0.2 points.

  5. 5.PDF24

    1.7%

    Held 5th. 1.2M estimated branded searches, +22% vs prior month. Share +0.1 points.

  6. 6.Foxit

    0.63%

    Held 6th. 453K estimated branded searches, +2.5% vs prior month. Share -0.1 points.

  7. 7.PDFgear

    0.34%

    Held 7th. 246K estimated branded searches, 0% vs prior month. Share 0 points.

  8. 8.PDF-XChange

    0.34%

    Held 8th. 245K estimated branded searches, +8.6% vs prior month. Share 0 points.

  9. 9.PDFescape

    0.23%

    Held 9th. 165K estimated branded searches, 0% vs prior month. Share 0 points.

  10. 10.Nitro

    0.16%

    Held 10th. 116K estimated branded searches, -3.4% vs prior month. Share 0 points.

  11. 11.pdfFiller

    0.13%

    Held 11th. 93.2K estimated branded searches, +0.19% vs prior month. Share 0 points.

  12. 12.Xodo

    0.07%

    Held 12th. 49.5K estimated branded searches, 0% vs prior month. Share 0 points.

  13. 13.PDF Expert

    0.04%

    Held 13th. 27.1K estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between PDF24 and its closest rivals

Every comparison with PDF24

16 comparisons

How has branded search demand for PDF24 changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for PDF24 worldwide rose from 1M to 1.2M.
  • Across the 12 months ending September 2026, PDF24’s share of searches among PDF editors worldwide held steady, from 1.5% to 1.7%.

How did search popularity change for PDF editors worldwide in September 2026?

6 changes

  1. In September 2026, iLovePDF gained share of searches among PDF editors worldwide, from 85.5% to 86.1%.

  2. Smallpdf’s share of searches among PDF editors worldwide has lost ground for 3 months in a row, from 2.9% to 2.1% in September 2026.

  3. Estimated monthly branded searches for PDF24 worldwide rose 22% over 12 measured months, from 1M to 1.2M in September 2026.

  4. Estimated monthly branded searches for PDFescape worldwide fell 45.2% over 12 measured months, from 301K to 165K in September 2026.

  5. Estimated monthly branded searches for pdfFiller worldwide fell 37% over 12 measured months, from 148K to 93.2K in September 2026.

  6. Estimated monthly branded searches for Xodo worldwide fell 33.1% over 12 measured months, from 74K to 49.5K in September 2026.

How are PDF24’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using PDF24’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • pdf24

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How the Brand Demand Index is measured

Where does PDF24 compete?

PDF24 is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
PDF editors5th of 131.7%Shown above
File conversion tools1st of 552.7%Show ranking
Creator with pink hair and a pink jacket

Is PDF24 your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

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