Brandwave

How popular isPapaya Global in search?

In August 2026, there were an estimated 11K branded searches for Papaya Global which held steady over the last 11 months. Papaya Global holds 2.9% estimated Share of Search among payroll platforms worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Deel86.1%
  2. Remote8.3%
  3. Papaya Global2.9%
  4. Oyster HR2%
  5. Multiplier0.58%
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Which payroll platforms compete with Papaya Global?

Papaya Global against payroll platforms worldwide, by month

Share of Search by month for Deel, Remote, Papaya Global, Oyster HR. The figures are in the table below the chart.

View monthly share of search table
MonthDeelRemotePapaya GlobalOyster HRMultiplier
Oct 202582.9%11.4%3%2.1%0.64%
Nov 202584.7%9.7%3%2.1%0.56%
Dec 202586.7%8.1%2.5%2.1%0.51%
Jan 202685.5%8.2%3.6%2.1%0.57%
Feb 202687.1%7.1%3.2%2.1%0.59%
Mar 202685.7%8.2%3%2.4%0.6%
Apr 202686.1%8.2%3%2.1%0.57%
May 202690.2%5.9%2.1%1.4%0.36%
Jun 202686.7%7.3%3%2.4%0.57%
Jul 202686.8%7.2%3%2.4%0.54%
Aug 202686.1%8.3%2.9%2%0.58%
Sep 2026—————

  1. 1.Deel

    86.1%

    Held 1st. 323K estimated branded searches, +0.86% vs prior month. Share -0.7 points.

  2. 2.Remote

    8.3%

    Held 2nd. 31.1K estimated branded searches, +17% vs prior month. Share +1.1 points.

  3. 3.Papaya Global

    2.9%

    Held 3rd. 11K estimated branded searches, -0.99% vs prior month. Share -0.1 points.

  4. 4.Oyster HR

    2%

    Held 4th. 7.7K estimated branded searches, -14.7% vs prior month. Share -0.4 points.

  5. 5.Multiplier

    0.58%

    Held 5th. 2.2K estimated branded searches, +10.1% vs prior month. Share 0 points.

Compare search popularity between Papaya Global and its closest rivals

Every comparison with Papaya Global

How has branded search demand for Papaya Global changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Papaya Global worldwide held steady, from 11.4K to 11K.
  • Across the 11 months ending August 2026, Papaya Global’s estimated Share of Search among payroll platforms worldwide peaked at 3.6% in January 2026 and was lowest at 2.1% in May 2026.

How did search popularity change for payroll platforms worldwide in August 2026?

  1. In August 2026, Remote gained estimated Share of Search among payroll platforms worldwide, from 7.2% to 8.3%.

  2. In August 2026, Deel lost estimated Share of Search among payroll platforms worldwide, from 86.8% to 86.1%.

  3. Estimated monthly branded searches for Multiplier worldwide fell 11.7% over 11 measured months, from 2.5K to 2.2K in August 2026.

Where does Papaya Global compete?

Papaya Global is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Employer of record platforms4th of 82.8%Show ranking
payroll platforms3rd of 52.9%Shown above

How is Papaya Global measured?

Brandwave collects information about searches that people make online using Papaya Global’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

15 branded search terms

  • global papaya
  • papaya employment
  • papaya eor
  • Papaya Global
  • papaya global app
  • papaya global company
  • papaya global eor
  • papaya global global payroll
  • papaya global inc
  • papaya global payroll
  • papaya global pricing
  • papaya hr
  • papaya payroll
  • papayaglobal
  • papayaglobal com

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How the Brand Demand Index is measured

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