Brandwave

How popular isPapaya Global in search?

In August 2026, there were an estimated 11K branded searches for Papaya Global which held steady over the last 11 months. Papaya Global holds 2.8% estimated Share of Search among employer of record platforms worldwide and is ranked 4th of 8 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Deel81.9%
  2. Remote7.9%
  3. Pebl3.1%
  4. Papaya Global2.8%
  5. Oyster HR1.9%
  6. G-P1.5%
  7. Multiplier0.55%
  8. Atlas HXM0.43%
Papaya Global website (opens in a new tab)

Follow Papaya Global and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which employer of record platforms compete with Papaya Global?

Papaya Global against employer of record platforms worldwide, by month

Share of Search by month for Deel, Remote, Pebl, Papaya Global. The figures are in the table below the chart.

View monthly share of search table
MonthDeelRemotePeblPapaya GlobalOyster HRG-PMultiplierAtlas HXM
Oct 202578.3%10.8%3.4%2.8%2%1.8%0.61%0.34%
Nov 202580.6%9.2%2.7%2.9%2%1.8%0.54%0.29%
Dec 202583%7.8%2.5%2.4%2%1.5%0.49%0.28%
Jan 202681%7.8%3%3.5%2%1.8%0.54%0.45%
Feb 202682.7%6.7%3.1%3%2%1.5%0.56%0.43%
Mar 202680.9%7.8%3.5%2.8%2.3%1.8%0.57%0.43%
Apr 202681.6%7.8%3.3%2.9%2%1.5%0.54%0.44%
May 202687%5.7%2.3%2%1.4%1%0.35%0.3%
Jun 202682.4%7%3.1%2.9%2.3%1.5%0.55%0.35%
Jul 202682.3%6.8%3.2%2.8%2.3%1.5%0.51%0.42%
Aug 202681.9%7.9%3.1%2.8%1.9%1.5%0.55%0.43%
Sep 2026————————

  1. 1.Deel

    81.9%

    held 1st · 323K estimated branded searches · +0.86% vs prior month · -0.5 points

  2. 2.Remote

    7.9%

    held 2nd · 31.1K estimated branded searches · +17% vs prior month · +1 points

  3. 3.Pebl

    3.1%

    held 3rd · 12.1K estimated branded searches · -4.1% vs prior month · -0.2 points

  4. 4.Papaya Global

    2.8%

    held 4th · 11K estimated branded searches · -0.99% vs prior month · -0.1 points

  5. 5.Oyster HR

    1.9%

    held 5th · 7.7K estimated branded searches · -14.7% vs prior month · -0.4 points

  6. 6.G-P

    1.5%

    held 6th · 5.7K estimated branded searches · -0.35% vs prior month · 0 points

  7. 7.Multiplier

    0.55%

    held 7th · 2.2K estimated branded searches · +10.1% vs prior month · 0 points

  8. 8.Atlas HXM

    0.43%

    held 8th · 1.7K estimated branded searches · +2.4% vs prior month · 0 points

Compare search popularity between Papaya Global and its closest rivals

How has branded search demand for Papaya Global changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Papaya Global worldwide held steady, from 11.4K to 11K.
  • Across the 11 months ending August 2026, Papaya Global’s estimated Share of Search among employer of record platforms worldwide peaked at 3.5% in January 2026 and was lowest at 2% in May 2026.

How did search popularity change for employer of record platforms worldwide in August 2026?

  1. In August 2026, Remote gained estimated Share of Search among employer of record platforms worldwide, from 6.8% to 7.9%.

  2. Deel’s estimated Share of Search among employer of record platforms worldwide has lost ground for 3 months in a row, from 87% to 81.9% in August 2026.

  3. Estimated monthly branded searches for Atlas HXM worldwide rose 22.6% over 11 measured months, from 1.4K to 1.7K in August 2026.

  4. Estimated monthly branded searches for G-P worldwide fell 20.6% over 11 measured months, from 7.2K to 5.7K in August 2026.

  5. Estimated monthly branded searches for Pebl worldwide fell 12.5% over 11 measured months, from 13.8K to 12.1K in August 2026.

  6. Estimated monthly branded searches for Multiplier worldwide fell 11.7% over 11 measured months, from 2.5K to 2.2K in August 2026.

Which payroll platforms compete with Papaya Global?

Papaya Global against payroll platforms worldwide, by month

Share of Search by month for Deel, Remote, Papaya Global, Oyster HR. The figures are in the table below the chart.

View monthly share of search table
MonthDeelRemotePapaya GlobalOyster HRMultiplier
Oct 202582.9%11.4%3%2.1%0.64%
Nov 202584.7%9.7%3%2.1%0.56%
Dec 202586.7%8.1%2.5%2.1%0.51%
Jan 202685.5%8.2%3.6%2.1%0.57%
Feb 202687.1%7.1%3.2%2.1%0.59%
Mar 202685.7%8.2%3%2.4%0.6%
Apr 202686.1%8.2%3%2.1%0.57%
May 202690.2%5.9%2.1%1.4%0.36%
Jun 202686.7%7.3%3%2.4%0.57%
Jul 202686.8%7.2%3%2.4%0.54%
Aug 202686.1%8.3%2.9%2%0.58%
Sep 2026—————

  1. 1.Deel

    86.1%

    held 1st · 323K estimated branded searches · +0.86% vs prior month · -0.7 points

  2. 2.Remote

    8.3%

    held 2nd · 31.1K estimated branded searches · +17% vs prior month · +1.1 points

  3. 3.Papaya Global

    2.9%

    held 3rd · 11K estimated branded searches · -0.99% vs prior month · -0.1 points

  4. 4.Oyster HR

    2%

    held 4th · 7.7K estimated branded searches · -14.7% vs prior month · -0.4 points

  5. 5.Multiplier

    0.58%

    held 5th · 2.2K estimated branded searches · +10.1% vs prior month · 0 points

Compare search popularity between Papaya Global and its closest rivals

How has branded search demand for Papaya Global changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, Papaya Global’s estimated Share of Search among payroll platforms worldwide peaked at 3.6% in January 2026 and was lowest at 2.1% in May 2026.

How did search popularity change for payroll platforms worldwide in August 2026?

  1. In August 2026, Remote gained estimated Share of Search among payroll platforms worldwide, from 7.2% to 8.3%.

  2. In August 2026, Deel lost estimated Share of Search among payroll platforms worldwide, from 86.8% to 86.1%.

  3. Estimated monthly branded searches for Multiplier worldwide fell 11.7% over 11 measured months, from 2.5K to 2.2K in August 2026.

How is Papaya Global measured?

Brandwave collects information about searches that people make online using Papaya Global’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

15 branded search terms

  • global papaya
  • papaya employment
  • papaya eor
  • Papaya Global
  • papaya global app
  • papaya global company
  • papaya global eor
  • papaya global global payroll
  • papaya global inc
  • papaya global payroll
  • papaya global pricing
  • papaya hr
  • papaya payroll
  • papayaglobal
  • papayaglobal com

Do you work for Papaya Global? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Papaya Global your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start your marketing record