How popular isMous?
In September 2026, people searched for Mous by name about 206,000 times worldwide, a 22.2% increase from the previous year. These searches made up 3.2% of all global phone accessory brand searches, placing Mous eighth out of nine brands. When we asked both ChatGPT and Google AI Overviews about phone accessory brands, Mous appeared in two of the five answers and was the fifth most recommended of the nine.
Mous is the eighth most searched of 9 competitors and the fifth most recommended in AI answers.
CASETiFYShare of searches 35.2%Mentioned in 2 of 5 AI answersPlace in AI recommendations 7th
AnkerShare of searches 19.2%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
UGREENShare of searches 12.7%Mentioned in 2 of 5 AI answersPlace in AI recommendations 6th
ESRShare of searches 10.6%Mentioned in 2 of 5 AI answersPlace in AI recommendations 8th
MousShare of searches 3.2%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
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Top phone accessory brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Mous was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Mous is the fifth most recommended of the nine.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Anker4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Spigen4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Belkin4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
OtterBox3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers- CASETiFY2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- UGREEN2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- ESR2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Mous2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
mophie0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about phone accessory brands
5 answers
Asked ChatGPT
“Which phone accessory brand should I buy?”
Asked ChatGPT
“What are the best phone accessory brands?”
Asked ChatGPT
“What's the best phone accessory brand for daily phone use?”
Searched Google, AI Overview
“phone case brand”
Searched Google, AI Overview
“power bank brand”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which phone accessory brands compete with Mous?
Share of searches by month for CASETiFY, Anker, UGREEN, ESR, Spigen, OtterBox, Belkin, Mous. The figures are in the table below the chart.
View monthly share of searches table
| Month | CASETiFY | Anker | UGREEN | ESR | Spigen | OtterBox | Belkin | Mous | mophie |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 36.6% | 16.3% | 10.1% | 11% | 7.4% | 10.6% | 4.4% | 2.7% | 0.75% |
| Nov 2025 | 41.7% | 15.2% | 9.5% | 10.3% | 5.6% | 10.6% | 4.2% | 2.2% | 0.68% |
| Dec 2025 | 37.1% | 16.5% | 10.5% | 11.1% | 6.1% | 10.8% | 4.7% | 2.4% | 0.84% |
| Jan 2026 | 33.4% | 18.3% | 11.5% | 12.3% | 6.7% | 9.7% | 5% | 2.1% | 0.91% |
| Feb 2026 | 32.4% | 17.8% | 11.2% | 14.5% | 6.5% | 10.1% | 4.8% | 2.1% | 0.8% |
| Mar 2026 | 29.2% | 19.5% | 12.3% | 13.1% | 7.2% | 10.4% | 5.1% | 2.3% | 0.87% |
| Apr 2026 | 26.4% | 21.6% | 13.7% | 14.5% | 6.5% | 9.4% | 4.9% | 2.2% | 0.87% |
| May 2026 | 30.7% | 20.5% | 13% | 13.8% | 5% | 8.9% | 5.5% | 1.7% | 0.83% |
| Jun 2026 | 26.2% | 21.5% | 13.8% | 14.5% | 5.3% | 10% | 5.7% | 2.1% | 0.87% |
| Jul 2026 | 30.1% | 20.1% | 13.2% | 13.5% | 6% | 9.4% | 4.9% | 1.9% | 0.8% |
| Aug 2026 | 29.7% | 19.8% | 13.5% | 13.3% | 6% | 8.6% | 5.8% | 2.4% | 0.79% |
| Sep 2026 | 35.2% | 19.2% | 12.7% | 10.6% | 7.1% | 6.7% | 4.5% | 3.2% | 0.71% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 35.2% | 2.2M | +49.3% | +5.5 points | |
| 2, held 2nd | 19.2% | 1.2M | +22% | -0.6 points | |
| 3, held 3rd | 12.7% | 804K | +18.1% | -0.8 points | |
| 4, held 4th | 10.6% | 674K | +0.04% | -2.7 points | |
| 5, moved from 6th to 5th | 7.1% | 450K | +49.5% | +1.1 pointsmoved from 6th to 5th | |
| 6, moved from 5th to 6th | 6.7% | 429K | -1.7% | -1.9 pointsmoved from 5th to 6th | |
| 7, held 7th | 4.5% | 288K | -1.7% | -1.3 points | |
| 8, held 8th | 3.2% | 206K | +66.3% | +0.8 points | |
| 9, held 9th | 0.71% | 45.3K | +14.1% | -0.1 points |
1.
CASETiFY35.2%
Held 1st. 2.2M estimated branded searches, +49.3% vs prior month. Share +5.5 points.
2.
Anker19.2%
Held 2nd. 1.2M estimated branded searches, +22% vs prior month. Share -0.6 points.
3.
UGREEN12.7%
Held 3rd. 804K estimated branded searches, +18.1% vs prior month. Share -0.8 points.
4.
ESR10.6%
Held 4th. 674K estimated branded searches, +0.04% vs prior month. Share -2.7 points.
5.
Spigen7.1%
Moved from 6th to 5th. 450K estimated branded searches, +49.5% vs prior month. Share +1.1 points.
6.
OtterBox6.7%
Moved from 5th to 6th. 429K estimated branded searches, -1.7% vs prior month. Share -1.9 points.
7.
Belkin4.5%
Held 7th. 288K estimated branded searches, -1.7% vs prior month. Share -1.3 points.
8.
Mous3.2%
Held 8th. 206K estimated branded searches, +66.3% vs prior month. Share +0.8 points.
9.
mophie0.71%
Held 9th. 45.3K estimated branded searches, +14.1% vs prior month. Share -0.1 points.
Compare popularity between Mous and its closest rivals
Every comparison with Mous
12 comparisons
How has branded search demand for Mous changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Mous worldwide rose from 168K to 206K.
- Across the 12 months ending September 2026, Mous’ share of searches among phone accessory brands worldwide peaked at 3.2% in September 2026 and was lowest at 1.7% in May 2026.
How did search popularity change for phone accessory brands worldwide in September 2026?
6 changes
In September 2026, Spigen overtook OtterBox to rank 5th among phone accessory brands worldwide, with 7.1% of the searches.
In September 2026, CASETiFY gained share of searches among phone accessory brands worldwide, from 29.7% to 35.2%.
In September 2026, Mous gained share of searches among phone accessory brands worldwide, from 2.4% to 3.2%.
In September 2026, ESR lost share of searches among phone accessory brands worldwide, from 13.3% to 10.6%.
In September 2026, OtterBox lost share of searches among phone accessory brands worldwide, from 8.6% to 6.7%.
In September 2026, Belkin lost share of searches among phone accessory brands worldwide, from 5.8% to 4.5%.
How are Mous’ branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Mous’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- mous case
- mous phone case
Do you work for Mous? To request corrections or removal please contact us via our support page and we will be happy to assist.
Where does Mous compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Phone accessory brands | 8th of 9 | 3.2% | Shown above |
| Phone case brands | 6th of 8 | 4.6% | Show ranking |
Is Mous your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.