How popular isMeltwater in search?
In August 2026, there were an estimated 60.8K branded searches for Meltwater worldwide which is down 18.2% over the last 11 months. Meltwater holds 46.4% estimated Share of Search among media monitoring platforms worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Meltwater46.4%
Brandwatch31.2%
Talkwalker16.9%
Onclusive4.2%
Cision1.3%
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Which media monitoring platforms compete with Meltwater?
Share of Search by month for Meltwater, Brandwatch, Talkwalker, Onclusive. The figures are in the table below the chart.
View monthly share of search table
| Month | Meltwater | Brandwatch | Talkwalker | Onclusive | Cision |
|---|---|---|---|---|---|
| Oct 2025 | 39.3% | 32.4% | 21.4% | 5.4% | 1.4% |
| Nov 2025 | 36.7% | 36.9% | 20% | 5% | 1.3% |
| Dec 2025 | 36.2% | 36.5% | 19.7% | 6% | 1.6% |
| Jan 2026 | 39.3% | 32.5% | 21.4% | 5.4% | 1.4% |
| Feb 2026 | 40.8% | 33.9% | 18.2% | 5.6% | 1.5% |
| Mar 2026 | 36.3% | 36.6% | 19.7% | 6.1% | 1.3% |
| Apr 2026 | 40.9% | 33.7% | 18.2% | 5.6% | 1.5% |
| May 2026 | 41.4% | 34.2% | 18.4% | 4.7% | 1.3% |
| Jun 2026 | 41.1% | 33.7% | 18.3% | 5.6% | 1.5% |
| Jul 2026 | 45.3% | 30.5% | 16.5% | 6.1% | 1.6% |
| Aug 2026 | 46.4% | 31.2% | 16.9% | 4.2% | 1.3% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 46.4% | 60.8K | -0.1% | +1.1 points | |
| 2, held 2nd | 31.2% | 40.9K | -0.22% | +0.7 points | |
| 3, held 3rd | 16.9% | 22.2K | 0% | +0.4 points | |
| 4, held 4th | 4.2% | 5.5K | -33.1% | -1.9 points | |
| 5, held 5th | 1.3% | 1.8K | -16.1% | -0.2 points |
46.4%
Held 1st. 60.8K estimated branded searches, -0.1% vs prior month. Share +1.1 points.
31.2%
Held 2nd. 40.9K estimated branded searches, -0.22% vs prior month. Share +0.7 points.
16.9%
Held 3rd. 22.2K estimated branded searches, 0% vs prior month. Share +0.4 points.
4.2%
Held 4th. 5.5K estimated branded searches, -33.1% vs prior month. Share -1.9 points.
5.
Cision1.3%
Held 5th. 1.8K estimated branded searches, -16.1% vs prior month. Share -0.2 points.
Compare search popularity between Meltwater and its closest rivals
How has branded search demand for Meltwater changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Meltwater worldwide fell from 74.3K to 60.8K.
- Across the 11 months ending August 2026, Meltwater’s estimated Share of Search among media monitoring platforms worldwide increased from 39.3% to 46.4%.
- Across the 11 months ending August 2026, Meltwater’s estimated Share of Search among media monitoring platforms worldwide peaked at 46.4% in August 2026 and was lowest at 36.2% in December 2025.
How did search popularity change for media monitoring platforms worldwide in August 2026?
5 changes
In August 2026, Meltwater gained estimated Share of Search among media monitoring platforms worldwide, from 45.3% to 46.4%.
In August 2026, Brandwatch gained estimated Share of Search among media monitoring platforms worldwide, from 30.5% to 31.2%.
In August 2026, Onclusive lost estimated Share of Search among media monitoring platforms worldwide, from 6.1% to 4.2%.
Estimated monthly branded searches for Talkwalker worldwide fell 45.2% over 11 measured months, from 40.5K to 22.2K in August 2026.
Estimated monthly branded searches for Cision worldwide fell 34.9% over 11 measured months, from 2.7K to 1.8K in August 2026.
Where does Meltwater compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Social listening platforms | 1st of 5 | 46% | Show ranking |
| Media monitoring platforms | 1st of 5 | 46.4% | Shown above |
| Brand monitoring tools | 1st of 5 | 52.2% | Show ranking |
How is Meltwater measured?
Brandwave collects information about searches that people make online using Meltwater’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
3 branded search terms
- meltwater
- meltwater media intelligence
- meltwater social listening
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